Alan J. Malter

University of Arizona - Eller College of Management

Assistant Professor of Marketing

Department of Marketing

P.O. Box 210108

Tucson, AZ 85721-0108

United States

SCHOLARLY PAPERS

2

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CITATIONS
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14

Scholarly Papers (2)

1.

The Role of Marketing in the Corporation: A Perpetual Work in Progress

Tuck School of Business Working Paper No. 2004-07
Number of pages: 71 Posted: 14 Apr 2004
Tuck School of Business at Dartmouth, University of Arizona - Eller College of Management and University of Arizona - Department of Marketing
Downloads 1,803 (6,163)
Citation 11

Abstract:

Marketing, Marketing performance, Marketing strategy

2.

The Use of Information Systems in Collocated and Distributed Teams: A Test of the 24-Hour Knowledge Factory

Eller College of Management Working Paper No. 1034-06
Number of pages: 43 Posted: 06 Oct 2006
Satwik Seshasai, Alan J. Malter and Amar Gupta
Massachusetts Institute of Technology (MIT) - Electrical Engineering and Computer Science, University of Arizona - Eller College of Management and Massachusetts Institute of Technology (MIT)
Downloads 293 (82,493)
Citation 3

Abstract:

24-hour knowledge factory, information systems, collocated teams, virtual distributed teams, offshoring, outsourcing, innovation, group process