Michal Ann Strahilevitz

University of Wollongong

Marketing Faculty

Building 40 Room 106

Wolongong, NSW 2500

Australia

http://MichalSt@uow.edu.au

SCHOLARLY PAPERS

10

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CITATIONS
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52

Scholarly Papers (10)

1.

Donations to Charity as Purchase Incentives: How Well They Work May Depend on What You are Trying to Sell

Journal of Consumer Research, Vol. 24, No. 4, p. 434, 1998
Number of pages: 13 Posted: 19 Dec 2010
Michal Ann Strahilevitz and John Myers
University of Wollongong and University of California, Berkeley - Marketing Group
Downloads 1,140 (17,496)
Citation 59

Abstract:

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product bundling, affect-based complementarity, product-charity bundles

2.

The Effects of Product Type and Donation Magnitude on Willingness to Pay More for a Charity-Linked Brand

Journal of Consumer Psychology, Vol. 8, No. 3, pp. 215-241, 1999
Number of pages: 27 Posted: 19 Dec 2010
Michal Ann Strahilevitz
University of Wollongong
Downloads 1,074 (19,152)
Citation 9

Abstract:

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charity incentives

3.

Once Burned, Twice Shy: How Naïve Learning, Counterfactuals, and Regret Affect the Repurchase of Stocks Previously Sold

Number of pages: 42 Posted: 16 Sep 2005 Last Revised: 07 Aug 2010
Terrance Odean, Michal Ann Strahilevitz and Brad M. Barber
University of California, Berkeley - Haas School of Business, University of Wollongong and University of California, Davis
Downloads 773 (30,715)
Citation 47

Abstract:

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Behavioral finance, prospect theory, disposition effect, individual investors

4.

Gender Differences in the Perceived Risk of Buying Online and the Effects of Receiving a Site Recommendation

Journal of Business Research, Vol. 57, p. 768, 2004
Number of pages: 8 Posted: 19 Dec 2010
Ellen Garbarino and Michal Ann Strahilevitz
The University of Sydney and University of Wollongong
Downloads 599 (43,339)
Citation 18

Abstract:

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Gender; Risk perceptions; Risk reduction; Internet retailing; Internet risk; Word of mouth

5.

The Effect of Ownership History on the Valuation of Objects

Journal of Consumer Research, Vol. 25, No. 3, 1998
Number of pages: 14 Posted: 19 Dec 2010
Michal Ann Strahilevitz and George Loewenstein
University of Wollongong and Carnegie Mellon University - Department of Social and Decision Sciences
Downloads 403 (71,155)
Citation 27

Abstract:

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ownership history, endowment effect, valuation

6.

The Effects of Prior Impressions of a Firm’s Ethics on the Success of a Cause-Related Marketing Campaign: Do the Good Look Better While the Bad Look Worse?

Journal of Nonprofit & Public Sector Marketing, Vol. 11, No. 1, pp. 77-92, 2003
Number of pages: 16 Posted: 19 Dec 2010
Michal Ann Strahilevitz
University of Wollongong
Downloads 168 (175,281)
Citation 6

Abstract:

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marketing, ethics, cause-related marketing, firm perception

7.

The Power of Pink: Cause-Related Marketing and the Impact on Breast Cancer

Journal of American College of Radiology, Vol. 6, pp. 26-32, 2009
Number of pages: 7 Posted: 19 Dec 2010
Jennifer A. Harvey and Michal Ann Strahilevitz
Department of Radiology and University of Wollongong
Downloads 122 (227,134)

Abstract:

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Marketing, consumerism, breast cancer, research funding

8.

Shifts in the Enjoyment of Healthy and Unhealthy Behaviors Affect Short- and Long-Term Postbariatric Weight Loss

Bariatric Surgical Practice and Patient Care, Forthcoming
Number of pages: 8 Posted: 10 Dec 2016 Last Revised: 09 Feb 2017
Anna-Leena Vuorinen, Michal Ann Strahilevitz, Brian Wansink and Debra Safer
VTT Technical Research Centre of Finland, University of Wollongong, Cornell University and Stanford University - School of Medicine
Downloads 86 (288,135)

Abstract:

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Weight-Loss Maintenance, Enjoyment, Healthy Behaviors, Bariatric Surgery, Weight-Loss Success

9.

Probability and Mode of Acquisition Effects on Choices between Hedonic and Utilitarian Options

Marketing Letters, Vol. 12, No. 1, pp. 37-49, 2001
Number of pages: 13 Posted: 19 Dec 2010
Suzanne O'Curry and Michal Ann Strahilevitz
affiliation not provided to SSRN and University of Wollongong
Downloads 32 (451,585)
Citation 1

Abstract:

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consumer choice, hedonic consumption, behavioral decision theory, anticipation

10.

Chapter 12: A Closer Look at the Causes and Consequences of Frequent Stock Trading

Financial Behavior: Players, Services, Products, and Markets. H. Kent Baker, Greg Filbeck, and Victor Ricciardi, editors, 209-223, New York, NY: Oxford University Press, 2017.
Posted: 06 Jun 2017
Michal Ann Strahilevitz
University of Wollongong

Abstract:

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behavioral finance, behavioural finance,frequent trading, irrational behavior, emotions, investors, overconfidence, risk seeking, gambling addiction