Department of Business Administration
University of Zurich
in Total Papers Downloads
in Total Papers Citations
Brand, brand community, normative influence, car clubs
Customer community, online social interactions, customer relationship management, Hierarchical Bayes, MCMC, Multivariate Tobit
brand community, typology
Online Community Participation, Risk Preferences, Risky Financial Behavior
Virtual Team Performance, IMOI Model, Longitudinal Structural Equation Model
service support, customer community, customer service, customer-generated service
Total quality management, Quality function deployment, economic performance, structural equation modeling, LISREL
Key informant model, small groups, construct validity, multi-trait multi-method matrix, plural subject theory
context, community, multilevel analysis, social influence, structuration
Brand, Internet Service Providers
Customer Equity, Customer Network, Customer Lifetime Value, Community, Word of Mouth
European Social Survey; approximate vs. exact measurement equivalence; attitudes toward immigration; cross-national research
multigroup confirmatory factor analysis, exact measurement invariance, approximate measurement invariance, configural metric scalar measurement invariance, Revised Portrait Values Questionnaire, Bayesian analysis
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