Cambridge, MA 02142
United States
http://jjzhang.scripts.mit.edu
Massachusetts Institute of Technology (MIT) - Sloan School of Management
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Influencer Advertising, Video Advertising, Entertainment Commerce, Creator Economy, Sales Conversion, Incentive Alignment, Computer Vision, TikTok
Popularity Information, Observational Learning, Field Experiment, Internet Marketing
sales force management, marketing engineering, recommender system, deep learning
Rational Herding, Observational Learning, Bayesian Inference, Microloan Markets, Peer-to-Peer Lending, Prosper.com
demarketing, observational learning, quality inference
preference elicitation, demand forecasting, incentive alignment, choice experiment, field experiment, external validity
dynamic consumer learning, structural models, cognitive simplicity, index strategies, heuristics, multi-armed bandit problems, restless bandits, indexability
deadline; product development; incentive; learning; dynamic moral hazard; agency theory
lobbying, influence activities, sales force management, pricing, agency theory, incentives, information elicitation, marketing-sales interface
Keywords: Real estate, Days on market, Herding, Information disclosure, Natural experiment
consumer deliberation, product line design, price discrimination, information acquisition, agency theory, preference construction
price, preference, wealth signaling, choice externality, identification
product development, managerial incentives, moral hazard, adverse selection, information acquisition
observational learning, learning models, informational cascades, herding, quality inference, Bayes' rule, dynamic programming, kidney allocation
behavior-based personalization, behavior-based price discrimination, revealed preference, segmentation, targeting, competition, customer relationship management, endogenous information generation
fixed fee, two-part tariffs, quantity discounts, distribution channels, loss aversion, behavioral economics, experimental economics