Vicki Morwitz

Columbia University

3022 Broadway

New York, NY 10027

United States

SCHOLARLY PAPERS

2

DOWNLOADS

89

SSRN CITATIONS

7

CROSSREF CITATIONS

0

Scholarly Papers (2)

1.

Creating Boundary-Breaking Marketing-Relevant Consumer Research

Number of pages: 56 Posted: 12 Nov 2019
University of Southern California - Marketing Department, Columbia University, London Business School, George Washington University, University of Southern California, Columbia Business School - Marketing, University of Colorado-Boulder, Leeds School of Business - Center for Research on Consumer Financial Decision Making and University of California Irvine
Downloads 76 (386,047)
Citation 7

Abstract:

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consumer research, marketing, breaking boundaries, broad impact, marketplace stakeholders

2.

Proximity Bias: Motivated Effects of Spatial Distance on Probability Judgments

Number of pages: 44 Posted: 04 Mar 2021
affiliation not provided to SSRN, Boston University, Questrom School of Business and Columbia University
Downloads 13 (688,342)

Abstract:

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probability, prediction, spatial distance, motivated reasoning, bias