Naomi Mandel

Arizona State University (ASU) - Marketing Department

Tempe, AZ 85287-4106

United States

SCHOLARLY PAPERS

7

DOWNLOADS
Rank 22,899

SSRN RANKINGS

Top 22,899

in Total Papers Downloads

2,049

CITATIONS
Rank 11,253

SSRN RANKINGS

Top 11,253

in Total Papers Citations

68

Scholarly Papers (7)

1.

Messages from the Food Police: How Food-Related Warnings Backfire Among Dieters

Journal of the Association for Consumer Research, 2016, Forthcoming
Number of pages: 48 Posted: 19 Dec 2015
Nguyen Pham, Naomi Mandel and Andrea Morales
Arizona State University (ASU), Arizona State University (ASU) - Marketing Department and Arizona State University (ASU)
Downloads 415 (69,235)

Abstract:

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Dietary Restraint, Psychological Reactance, Behavioral Backlash

2.

When Web Pages Influence Choice: Effects of Visual Primes on Experts and Novices

Journal of Consumer Research, Vol. 29, No. 2, 2002
Number of pages: 12 Posted: 08 Jan 2009
Naomi Mandel and Eric J. Johnson
Arizona State University (ASU) - Marketing Department and Columbia Business School - Marketing
Downloads 412 (69,866)
Citation 1

Abstract:

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consumers' preferences, research, electronic commerce, web sites, consumers' attitudes, priming, color, pictures, choice, persuasion, design, masked priming, visual communication, industrial design coordination

3.

The Effects of Religion on Consumer Behavior: A Conceptual Framework and Research Agenda

Journal of Consumer Psychology, April 2016
Number of pages: 49 Posted: 09 Jun 2016
Northeastern University, Arizona State University (ASU), Arizona State University (ASU) - Marketing Department and University of Virginia - McIntire School of Commerce
Downloads 385 (75,655)

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religion, beliefs, rituals, values, community, conceptual framework

4.

Designing Marketplaces of the Artificial with Consumers in Mind: Four Approaches to Understanding Consumer Behavior in Electronic Environments.

Journal of Interactive Marketing, Vol. 20, No. 1, pp. 21-33
Number of pages: 14 Posted: 08 Jan 2009
Murdoch University, Columbia Business School - Marketing, Accenture Corporation and Arizona State University (ASU) - Marketing Department
Downloads 363 (81,013)

Abstract:

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web site development, electronic commerce, consumer behavior, internet marketing, internet industry, marketing

5.

The Compensatory Consumer Behavior Model: How Self-Discrepancies Drive Consumer Behavior

Journal of Consumer Psychology, Forthcoming, Columbia Business School Research Paper No. 16-42
Number of pages: 49 Posted: 01 Jun 2016
Arizona State University (ASU) - Marketing Department, Northwestern University - Kellogg School of Management, Columbia Business School - Marketing and Columbia Business School - Management
Downloads 288 (104,806)

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Self-Concept, Social Comparison, Materialism, Conspicuous Consumption, Self-Regulation, Self-Discrepancy

6.

Political Conservatism and Variety-Seeking

Journal of Consumer Psychology (2013, Forthcoming)
Number of pages: 8 Posted: 24 Jun 2013 Last Revised: 04 Sep 2013
Daniel Fernandes and Naomi Mandel
Catholic University of Portugal and Arizona State University (ASU) - Marketing Department
Downloads 158 (186,250)

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Political ideology, Competitive mediation, Conservatism, Variety-seeking

7.

Understanding Homeowners’ Pricing Decisions: An Investigation of the Roles of Ownership Duration and Financial and Emotional Reference Points

Number of pages: 46 Posted: 31 Mar 2014
Xavier University - Williams College of Business Administration, Arizona State University (ASU) - Marketing Department and Rice University - Jesse H. Jones Graduate School of Business
Downloads 28 (474,906)

Abstract:

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reference points, behavioral decision theory, prospect theory, emotional reference point, endowment effect, home pricing