Naomi Mandel

Arizona State University (ASU) - Marketing Department

Tempe, AZ 85287-4106

United States

SCHOLARLY PAPERS

7

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2,030

CITATIONS
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SSRN RANKINGS

Top 14,515

in Total Papers Citations

25

Scholarly Papers (7)

1.

When Web Pages Influence Choice: Effects of Visual Primes on Experts and Novices

Journal of Consumer Research, Vol. 29, No. 2, 2002
Number of pages: 12 Posted: 08 Jan 2009
Naomi Mandel and Eric J. Johnson
Arizona State University (ASU) - Marketing Department and Columbia Business School - Marketing
Downloads 408 (69,336)
Citation 23

Abstract:

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consumers' preferences, research, electronic commerce, web sites, consumers' attitudes, priming, color, pictures, choice, persuasion, design, masked priming, visual communication, industrial design coordination

2.

Messages from the Food Police: How Food-Related Warnings Backfire Among Dieters

Journal of the Association for Consumer Research, 2016, Forthcoming
Number of pages: 48 Posted: 19 Dec 2015
Nguyen Pham, Naomi Mandel and Andrea Morales
Arizona State University (ASU), Arizona State University (ASU) - Marketing Department and Arizona State University (ASU)
Downloads 407 (69,556)

Abstract:

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Dietary Restraint, Psychological Reactance, Behavioral Backlash

3.

The Effects of Religion on Consumer Behavior: A Conceptual Framework and Research Agenda

Journal of Consumer Psychology, April 2016
Number of pages: 49 Posted: 09 Jun 2016
Northeastern University, Arizona State University (ASU), Arizona State University (ASU) - Marketing Department and University of Virginia - McIntire School of Commerce
Downloads 384 (74,513)

Abstract:

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religion, beliefs, rituals, values, community, conceptual framework

4.

Designing Marketplaces of the Artificial with Consumers in Mind: Four Approaches to Understanding Consumer Behavior in Electronic Environments.

Journal of Interactive Marketing, Vol. 20, No. 1, pp. 21-33
Number of pages: 14 Posted: 08 Jan 2009
Murdoch University, Columbia Business School - Marketing, Accenture Corporation and Arizona State University (ASU) - Marketing Department
Downloads 361 (80,042)
Citation 2

Abstract:

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web site development, electronic commerce, consumer behavior, internet marketing, internet industry, marketing

5.

The Compensatory Consumer Behavior Model: How Self-Discrepancies Drive Consumer Behavior

Journal of Consumer Psychology, Forthcoming, Columbia Business School Research Paper No. 16-42
Number of pages: 49 Posted: 01 Jun 2016
Arizona State University (ASU) - Marketing Department, Northwestern University - Kellogg School of Management, Columbia Business School - Marketing and Columbia Business School - Management
Downloads 286 (103,664)

Abstract:

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Self-Concept, Social Comparison, Materialism, Conspicuous Consumption, Self-Regulation, Self-Discrepancy

6.

Political Conservatism and Variety-Seeking

Journal of Consumer Psychology (2013, Forthcoming)
Number of pages: 8 Posted: 24 Jun 2013 Last Revised: 04 Sep 2013
Daniel Fernandes and Naomi Mandel
Catholic University of Portugal and Arizona State University (ASU) - Marketing Department
Downloads 156 (184,907)

Abstract:

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Political ideology, Competitive mediation, Conservatism, Variety-seeking

7.

Understanding Homeowners’ Pricing Decisions: An Investigation of the Roles of Ownership Duration and Financial and Emotional Reference Points

Number of pages: 46 Posted: 31 Mar 2014
Xavier University - Williams College of Business Administration, Arizona State University (ASU) - Marketing Department and Rice University - Jesse H. Jones Graduate School of Business
Downloads 28 (466,311)

Abstract:

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reference points, behavioral decision theory, prospect theory, emotional reference point, endowment effect, home pricing