Jonathan Hibbard

Boston University - Questrom School of Business

Assistant Professor of Marketing

595 Commonwealth Avenue

Boston, MA MA 02215

United States

SCHOLARLY PAPERS

1

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41

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0

Scholarly Papers (1)

1.

Commitment in Marketing Channels: Mitigator or Aggravator of the Effects of Destructive Acts?

Journal of Retailing, Forthcoming
Number of pages: 50 Posted: 04 Jan 2012
Stephen K. Kim, Jonathan Hibbard and Scott D. Swain
Iowa State University, Boston University - Questrom School of Business and Clemson University
Downloads 33 (364,511)

Abstract:

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Dealer commitment, Supplier destructive acts, Extra-role behavior