Clemson, SC 29631
United States
Clemson University
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Corporate Social Responsibility, Political Activism, Political Marketing, Brand, Consumer, Field Experiment
Corporate social responsibility, organizational identification, customer orientation, job performance
measurement, Likert, acquiescence, inattention, response styles, reversed items, reverse-scaled, negation, psycholinguistics, constituent comparison
pioneer, experience, order, brand, preference, mediated-effects, pioneering advantage, entry order
customer lifetime value, customer equity, customer relationship management, acquisition, retention, channels, allocation
accessibility, diagnosticity, early entrant, first-in-market, market entry, order effects, pioneering, set size effect, retroactive interference, dual process, heuristics
Psychological Ownership, Digital Technology, Technology Appropriation, Pride, Perceived Ownership
social learning, salesperson, sales management, technology adoption
Dealer commitment, Supplier destructive acts, Extra-role behavior
Analogue Magnitude Codes, Face Values, Percentages, Pricing, Price Evaluations
Psychological Ownership, Nonconscious Goals, Regulatory Engagement, Word-of-Mouth, Risk, Investor
Recommendation applications, In-store technology, Search behavior, Clickstream, Markov models, Wine shoppers
