Ruud T. Frambach

VU University Amsterdam

Professor of Marketing

De Boelelaan 1105

Amsterdam, 1081 HV

Netherlands

http://www.feweb.vu.nl/nl/afdelingen-en-instituten/marketing/staff/t-frambach/index.asp

SCHOLARLY PAPERS

5

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Top 29,605

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1,555

SSRN CITATIONS
Rank 37,282

SSRN RANKINGS

Top 37,282

in Total Papers Citations

1

CROSSREF CITATIONS

14

Scholarly Papers (5)

1.

Innovations in Retail Business Models

Journal of Retailing, Vol. 87S, No. 1, pp. S3-S16, 2011, Mays Business School Research Paper No. 2012-28
Number of pages: 15 Posted: 02 Feb 2012
Texas A&M University - Department of Marketing, VU University Amsterdam, Case Western Reserve University - Department of Marketing and Policy Studies, Pennsylvania State University - Department of Marketing and Texas A&M University - Department of Marketing
Downloads 1,180 (17,026)
Citation 1

Abstract:

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Business model, Retailing, Innovation, Value creation, Value appropriation

2.

Generalizations on Consumer Innovation Adoption: A Meta-Analysis on Drivers of Intention and Behavior

International Journal of Research in Marketing, Vol. 28, No. 2, pp. 134-144, 2011
Number of pages: 40 Posted: 09 Feb 2012
Joep Arts, Ruud T. Frambach and Tammo H.A. Bijmolt
VU University Amsterdam - Department of Information Systems, Marketing and Logistics, VU University Amsterdam and University of Groningen - Department of Marketing & Marketing Research
Downloads 226 (136,147)

Abstract:

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innovation adoption, intention versus behavior, meta-analysis

3.

Pricing in the International Takeoff of New Products

Marshall School of Business Working Paper No. MKT 1-13
Number of pages: 54 Posted: 10 Nov 2012
University of Texas at Austin, VU University Amsterdam - Department of Information Systems, Marketing and Logistics, University of Southern California - Marshall School of Business, Department of Marketing and VU University Amsterdam
Downloads 149 (197,858)
Citation 1

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International Takeoff, Diffusion of Innovations, New Products, New Product Pricing, Level of Data Aggregation

4.

The Adoption of Information Technology in the Sales Force

Industrial Marketing Management, Vol. 34, No. 4, pp. 323-336, 2005
Posted: 06 Apr 2010 Last Revised: 06 Aug 2014
Vlerick Leuven Ghent Management School, University of Houston - C.T. Bauer College of Business, VU University Amsterdam and affiliation not provided to SSRN

Abstract:

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Technology adoption, Sales management, Innovativeness

5.

Buying Modular Systems in Technology-Intensive Markets

Journal of Marketing Research, Vol. 40, pp. 335-350, August 2003
Posted: 12 Jan 2005
Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE), University of Southern California - Marketing Department, Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE) and VU University Amsterdam

Abstract:

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modular systems, high-tech marketing, buying behavior