Kelly Geyskens

Catholic University of Leuven (KUL) - Department of Applied Economics

Leuven, B-3000

Belgium

SCHOLARLY PAPERS

2

DOWNLOADS

234

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (2)

1.

When Temptation Hits You: The Influence of Weak Versus Strong Food Temptations

Number of pages: 22 Posted: 10 Oct 2005
Catholic University of Leuven (KUL) - Department of Applied Economics, KU Leuven - Faculty of Business and Economics (FEB), Catholic University of Leuven (KUL) - School for Mass Communication Research and KU Leuven - Faculty of Business and Economics (FEB)
Downloads 159 (195,378)

Abstract:

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2.

The Backdoor to Overconsumption: The Effect of Associating 'Light' Food with Health

Number of pages: 21 Posted: 13 Jan 2006
Catholic University of Leuven (KUL) - Department of Applied Economics, Catholic University of Leuven (KUL) - School for Mass Communication Research, KU Leuven - Faculty of Business and Economics (FEB) and KU Leuven - Faculty of Business and Economics (FEB)
Downloads 75 (331,869)

Abstract:

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Health goals, Food consumption, Disinhibition, Cognitive load, Restrained eating