Faidah Fenny Permatasari

State University of Jakarta - Faculty of Economics

Jalan Rawamangun Muka no 1

Jakarta Timur, ID jakarta 13220

Indonesia

http://unj.ac.id

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The Influences of Advertising Endorser, Brand Image, Brand Equity, Price Promotion, on Purchase Intention

Number of pages: 17 Posted: 03 Feb 2020
Osly Usman and Faidah Fenny Permatasari
State University of Jakarta - Faculty of Economics and State University of Jakarta - Faculty of Economics
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Abstract:

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Endorser, Brand Image, Brand Equity, Price Promotion, Purchase Intention