Ravita Navari

State University of Jakarta, Faculty of Economics

Jakarta Timur, Jakarta

Indonesia

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Influence of Promotion Through Social Media Instagram, Brand Awareness, Brand Equity, Brand Loyalty to Purchasing Decisions

Number of pages: 12 Posted: 27 Jan 2020
Osly Usman and Ravita Navari
State University of Jakarta - Faculty of Economics and State University of Jakarta, Faculty of Economics
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Abstract:

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Purchasing Decisions, Social Media Promotion Instagram, Brand Awareness, Brand Equity, Brand Loyalty