Joseph Johnson

University of Miami - Department of Marketing

Associate Professor

United States

  • University of Miami - Department of Marketing

SCHOLARLY PAPERS

12

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SSRN CITATIONS
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Top 19,961

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21

CROSSREF CITATIONS

30

Scholarly Papers (12)

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1.

Drivers of Success for Market Entry into China and India

Journal of Marketing, Forthcoming, Marshall School of Business Working Paper No. MKT 10-07
Number of pages: 40 Posted: 26 Sep 2007 Last Revised: 17 Dec 2007
Joseph Johnson and Gerard J. Tellis
University of Miami - Department of Marketing and University of Southern California - Marshall School of Business, Department of Marketing
Downloads 2,163 (9,916)
Citation 1

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2.

Beyond a Trait View of Risk Taking: A Domain-Specific Scale Measuring Risk Perceptions, Expected Benefits, and Perceived-Risk Attitudes in German-Speaking Populations

Polish Psychological Bulletin, Vol. 35, pp. 153-172, 2004
Number of pages: 11 Posted: 17 Nov 2008 Last Revised: 31 Aug 2011
Joseph Johnson, Andreas Wilke and Elke U. Weber
University of Miami - Department of Marketing, affiliation not provided to SSRN and Princeton University - Department of Psychology
Downloads 1,062 (29,490)
Citation 3

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3.

The Value of Quality: Stock Market Returns to Reviewed Quality of New Products

Marshall School of Business Working Paper No. MKT 02-07
Number of pages: 41 Posted: 07 Feb 2007
Gerard J. Tellis and Joseph Johnson
University of Southern California - Marshall School of Business, Department of Marketing and University of Miami - Department of Marketing
Downloads 423 (97,596)
Citation 4

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Stock returns, Quality, Published reviews, New product

4.

To Whom, When, and How Much to Discount? A Constrained Optimization of Customized Temporal Discounts

Number of pages: 39 Posted: 29 Sep 2013
Joseph Johnson, Gerard J. Tellis and Eddie Ip
University of Miami - Department of Marketing, University of Southern California - Marshall School of Business, Department of Marketing and Wake Forest University School of Medicine
Downloads 189 (222,237)
Citation 3

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Optimized Discounts, Temporal Discounts, Constrained Budgets

5.

Blowing Bubbles: Heuristics and Biases in the Run-Up of Stock Prices

Journal of the Academy of Marketing Science, Vol. 33, No. 4, pp. 486-503, 2005
Number of pages: 18 Posted: 23 May 2006
Joseph Johnson and Gerard J. Tellis
University of Miami - Department of Marketing and University of Southern California - Marshall School of Business, Department of Marketing
Downloads 176 (236,302)
Citation 1

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heuristics and biases, financial products, behavioral decision theory, judgment and decision making

6.

Losers, Winners and Biased Trades

Journal of Consumer Research, Vol. 32, No. 2, 2005
Number of pages: 6 Posted: 01 Jun 2006
Gerard J. Tellis, Deborah J. MacInnis and Joseph Johnson
University of Southern California - Marshall School of Business, Department of Marketing, University of Southern California - Marketing Department and University of Miami - Department of Marketing
Downloads 134 (294,742)
Citation 8

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consumer behavior, markets, informational biases

7.

The Aesthetics of Language

Downloads 129 (303,366)

The Aesthetics of Language

University of Miami Business School Research Paper No. 3807694
Number of pages: 75 Posted: 19 Mar 2021 Last Revised: 14 Sep 2021
Nguyen Nguyen and Joseph Johnson
University of Miami - Department of Marketing and University of Miami - Department of Marketing
Downloads 80 (419,393)

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The Aesthetics of Language

University of Miami Business School Research Paper No. 4004275
Number of pages: 81 Posted: 10 Jan 2022 Last Revised: 28 Feb 2022
Nguyen Nguyen and Joseph Johnson
University of Miami - Department of Marketing and University of Miami - Department of Marketing
Downloads 49 (538,126)

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email marketing, emotion detection, deep learning, email open rate

8.

‘When Is a Liability Not a Liability’ Revisited: Should Financial Text Analysis Abandon General Lexicons?

Number of pages: 38 Posted: 25 Jan 2015
Brent Kitchens, Debanjan Mitra, Joseph Johnson and Praveen Pathak
University of Virginia - McIntire School of Commerce, University of Connecticut - Department of Marketing, University of Miami - Department of Marketing and University of Florida
Downloads 72 (440,103)
Citation 1

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word sense disambiguation, sentiment analysis, financial text analysis

9.

The Drivers of Successful Regional Expansion in Latin America: A Historical Analysis of Beachhead Choice, Country Sequence and Regional Knowledge

University of Miami Business School Research Paper No. 18-15
Number of pages: 33 Posted: 26 Nov 2018
Raju Parakkal, Joseph Johnson and Sherry Bartz
Thomas Jefferson University, University of Miami - Department of Marketing and University of Miami
Downloads 28 (642,249)

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Latin America, Regional Expansion, Beachhead Choice, Sequential Choice, Regional Knowledge, Firm Performance

10.

AI Gives You a Good Beginning

Number of pages: 30 Posted: 23 May 2022
Nguyen Nguyen and Joseph Johnson
University of Miami - Department of Marketing and University of Miami - Department of Marketing
Downloads 8 (808,806)

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AI, generate, email, marketing, email marketing

11.

The Value of Quality: Stock Market Returns to Published Quality Reviews

Marketing Science, Vol. 26, No. 6, pp. 758-773, November-December 2007
Posted: 18 Apr 2008 Last Revised: 29 Apr 2008
Gerard J. Tellis and Joseph Johnson
University of Southern California - Marshall School of Business, Department of Marketing and University of Miami - Department of Marketing

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Stock market returns, Abnormal Returns, Quality, Published reviews, New products

12.

Tax Loss Harvesting in Quarter 1?

Journal of Taxation of Investment, Vol. 23, p. 152, Winter 2006
Posted: 19 Apr 2006
Howard Marmorstein, John Charnes, Joseph Johnson and Dan Sarel
University of Miami - Department of Marketing, University of Kansas - School of Business, University of Miami - Department of Marketing and University of Miami - Department of Marketing

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