Joseph Johnson

University of Miami - Department of Marketing

Associate Professor

United States

SCHOLARLY PAPERS

12

DOWNLOADS
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Top 16,386

in Total Papers Downloads

4,384

SSRN CITATIONS
Rank 19,961

SSRN RANKINGS

Top 19,961

in Total Papers Citations

21

CROSSREF CITATIONS

30

Scholarly Papers (12)

1.

Drivers of Success for Market Entry into China and India

Journal of Marketing, Forthcoming, Marshall School of Business Working Paper No. MKT 10-07
Number of pages: 40 Posted: 26 Sep 2007 Last Revised: 17 Dec 2007
Joseph Johnson and Gerard J. Tellis
University of Miami - Department of Marketing and University of Southern California - Marshall School of Business, Department of Marketing
Downloads 2,163 (9,916)
Citation 1

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2.

Beyond a Trait View of Risk Taking: A Domain-Specific Scale Measuring Risk Perceptions, Expected Benefits, and Perceived-Risk Attitudes in German-Speaking Populations

Polish Psychological Bulletin, Vol. 35, pp. 153-172, 2004
Number of pages: 11 Posted: 17 Nov 2008 Last Revised: 31 Aug 2011
Joseph Johnson, Andreas Wilke and Elke U. Weber
University of Miami - Department of Marketing, affiliation not provided to SSRN and Princeton University - Department of Psychology
Downloads 1,062 (29,490)
Citation 3

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3.

The Value of Quality: Stock Market Returns to Reviewed Quality of New Products

Marshall School of Business Working Paper No. MKT 02-07
Number of pages: 41 Posted: 07 Feb 2007
Gerard J. Tellis and Joseph Johnson
University of Southern California - Marshall School of Business, Department of Marketing and University of Miami - Department of Marketing
Downloads 423 (97,596)
Citation 4

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Stock returns, Quality, Published reviews, New product

4.

To Whom, When, and How Much to Discount? A Constrained Optimization of Customized Temporal Discounts

Number of pages: 39 Posted: 29 Sep 2013
Joseph Johnson, Gerard J. Tellis and Eddie Ip
University of Miami - Department of Marketing, University of Southern California - Marshall School of Business, Department of Marketing and Wake Forest University School of Medicine
Downloads 189 (222,237)
Citation 3

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Optimized Discounts, Temporal Discounts, Constrained Budgets

5.

Blowing Bubbles: Heuristics and Biases in the Run-Up of Stock Prices

Journal of the Academy of Marketing Science, Vol. 33, No. 4, pp. 486-503, 2005
Number of pages: 18 Posted: 23 May 2006
Joseph Johnson and Gerard J. Tellis
University of Miami - Department of Marketing and University of Southern California - Marshall School of Business, Department of Marketing
Downloads 176 (236,302)
Citation 1

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heuristics and biases, financial products, behavioral decision theory, judgment and decision making

6.

Losers, Winners and Biased Trades

Journal of Consumer Research, Vol. 32, No. 2, 2005
Number of pages: 6 Posted: 01 Jun 2006
University of Southern California - Marshall School of Business, Department of Marketing, University of Southern California - Marketing Department and University of Miami - Department of Marketing
Downloads 134 (294,742)
Citation 8

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consumer behavior, markets, informational biases

7.
Downloads 129 (303,366)

The Aesthetics of Language

University of Miami Business School Research Paper No. 3807694
Number of pages: 75 Posted: 19 Mar 2021 Last Revised: 14 Sep 2021
Nguyen Nguyen and Joseph Johnson
University of Miami - Department of Marketing and University of Miami - Department of Marketing
Downloads 80 (419,393)

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The Aesthetics of Language

University of Miami Business School Research Paper No. 4004275
Number of pages: 81 Posted: 10 Jan 2022 Last Revised: 28 Feb 2022
Nguyen Nguyen and Joseph Johnson
University of Miami - Department of Marketing and University of Miami - Department of Marketing
Downloads 49 (538,126)

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email marketing, emotion detection, deep learning, email open rate

8.

‘When Is a Liability Not a Liability’ Revisited: Should Financial Text Analysis Abandon General Lexicons?

Number of pages: 38 Posted: 25 Jan 2015
University of Virginia - McIntire School of Commerce, University of Connecticut - Department of Marketing, University of Miami - Department of Marketing and University of Florida
Downloads 72 (440,103)
Citation 1

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word sense disambiguation, sentiment analysis, financial text analysis

9.

The Drivers of Successful Regional Expansion in Latin America: A Historical Analysis of Beachhead Choice, Country Sequence and Regional Knowledge

University of Miami Business School Research Paper No. 18-15
Number of pages: 33 Posted: 26 Nov 2018
Raju Parakkal, Joseph Johnson and Sherry Bartz
Thomas Jefferson University, University of Miami - Department of Marketing and University of Miami
Downloads 28 (642,249)

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Latin America, Regional Expansion, Beachhead Choice, Sequential Choice, Regional Knowledge, Firm Performance

10.

AI Gives You a Good Beginning

Number of pages: 30 Posted: 23 May 2022
Nguyen Nguyen and Joseph Johnson
University of Miami - Department of Marketing and University of Miami - Department of Marketing
Downloads 8 (808,806)

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AI, generate, email, marketing, email marketing

11.

The Value of Quality: Stock Market Returns to Published Quality Reviews

Marketing Science, Vol. 26, No. 6, pp. 758-773, November-December 2007
Posted: 18 Apr 2008 Last Revised: 29 Apr 2008
Gerard J. Tellis and Joseph Johnson
University of Southern California - Marshall School of Business, Department of Marketing and University of Miami - Department of Marketing

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Stock market returns, Abnormal Returns, Quality, Published reviews, New products

12.

Tax Loss Harvesting in Quarter 1?

Journal of Taxation of Investment, Vol. 23, p. 152, Winter 2006
Posted: 19 Apr 2006
University of Miami - Department of Marketing, University of Kansas - School of Business, University of Miami - Department of Marketing and University of Miami - Department of Marketing

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