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Hans Kasper

University of Maastricht - Department of Marketing

Maastricht NL, 6200 MD

Netherlands

  • University of Maastricht - Department of Marketing

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Coping with Confusion: The Case of the Dutch Mobile Phone Market

Managing Service Quality (2010), Volume 20, Issue 2, pp. 140-160
Number of pages: 40 Posted: 26 Sep 2013
Hans Kasper, Josée Bloemer and Paul H. Driessen
University of Maastricht - Department of Marketing, Radboud University Nijmegen - Institute for Management Research and Radboud University Nijmegen - Institute for Management Research
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Consumers, Decision making, Mobile communication systems, The Netherlands