Brian Wansink

Retired

SCHOLARLY PAPERS

223

DOWNLOADS
Rank 1,056

SSRN RANKINGS

Top 1,056

in Total Papers Downloads

31,637

SSRN CITATIONS
Rank 1,247

SSRN RANKINGS

Top 1,247

in Total Papers Citations

170

CROSSREF CITATIONS

821

Ideas:
“  It's easier to change your environment than to change your mind.  ”

Scholarly Papers (223)

1.

Fast Food, Soft Drink, and Candy Intake Is Unrelated to Body Mass Index for 95% oAmerican Adults

Just, David and Brian Wansink (2015), “Fast Food, Soft Drink, and Candy Intake is Unrelated to Body Mass Index for 95% of American Adults.” Obesity Science and Practice, 1:2, 126-130.
Number of pages: 12 Posted: 02 Oct 2015 Last Revised: 28 Apr 2017
David Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management and Retired
Downloads 1,869 (10,837)

Abstract:

Loading...

2.

Better School Meals on a Budget: Using Behavioral Economics and Food Psychology to Improve Meal Selection

Just, David R. and Brian Wansink (2009), “Better School Meals on a Budget: Using Behavioral Economics and Food Psychology to Improve Meal Selection,” Choices, 24:3, 1-6
Number of pages: 11 Posted: 20 Jan 2016
David Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management and Retired
Downloads 1,457 (16,109)
Citation 1

Abstract:

Loading...

food selection, behavioral economics, obesity, school lunches, efficiency, healthy eating, food psychology

3.

Is Food Marketing Making Us Fat? A Multi-Disciplinary Review

Chandon, Pierre and Brian Wansink (2011), “Is Food Marketing Making Us Fat? A Multi-Disciplinary Review,” Foundations and Trends in Marketing, 5:3, 113-196, INSEAD Working Paper No. 2011/64/MKT/INSEAD Social Science Research Centre
Number of pages: 74 Posted: 31 May 2011 Last Revised: 30 Apr 2017
Pierre Chandon and Brian Wansink
INSEAD and Retired
Downloads 1,338 (18,321)
Citation 4

Abstract:

Loading...

obesity, nutrition, food, marketing, advertising, pricing, packaging, labeling, calorie

4.

Clutter, Chaos, and Overconsumption: The Role of Mind-Set in Stressful and Chaotic Food Environments

Vartanian, Lenny R., Kristin M. Kernan, and Brian Wansink (2016), “Clutter, Chaos, and Overconsumption: The Role of Mind-Set in Stressful and Chaotic Food Environments,” Environment and Behavior. Online First: doi: 10.1177/0013916516628178.
Number of pages: 15 Posted: 07 Jan 2016 Last Revised: 28 Apr 2017
Lenny Vartanian, Kristin Kernan and Brian Wansink
Syracuse University, Cornell University, Dyson School of Applied Economics and Management, Students and Retired
Downloads 1,168 (22,468)

Abstract:

Loading...

food intake, environmental chaos, personal control, mind-set, messy, clutter, consumption, trigger

5.

Eyes in the Aisles: Why Is Cap’N Crunch Looking Down at My Child?

“Eyes in the Aisles: Why is Cap’n Crunch Looking Down at my Child?,” Environment and Behavior, 47:7 (August 2015), 715-733.
Number of pages: 32 Posted: 03 Apr 2014 Last Revised: 29 Apr 2017
Aner Tal, Aviva Musicus and Brian Wansink
Cornell University, Yale University and Retired
Downloads 1,165 (22,566)
Citation 1

Abstract:

Loading...

Eye contact, spokes-characters, cereal, food marketing to children, product packaging

6.

Beyond Nudges: Tools of a Choice Architecture

Marketing Letters (2012) Vol 23: pp 487–504, University of Alberta School of Business Research Paper No. 2013-739, Columbia Business School Research Paper No. 13-61
Number of pages: 18 Posted: 13 Jul 2013
Columbia Business School - Marketing, University of California, Los Angeles (UCLA), Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE), University of California, Los Angeles (UCLA) - Anderson School of Management, Microsoft Research New York City, Independent, Duke University - Fuqua School of Business, Duke University - Marketing, Ohio State University - Psychology Department, University of California, San Diego, Retired and Princeton University - Department of Psychology
Downloads 1,074 (25,389)
Citation 15

Abstract:

Loading...

Choice architecture, Decision support, Options and alternatives, Describing attributes

7.

Portion Size Me: Downsizing Our Consumption Norms

Journal of the American Dietetic Association 107.7 (2007): 1103-1106
Number of pages: 5 Posted: 01 Aug 2014
Brian Wansink and Koert van Ittersum
Retired and University of Groningen
Downloads 991 (28,492)
Citation 1

Abstract:

Loading...

8.

Position of the American Dietetic Association: Food and Nutrition Misinformation

Journal of the American Dietetic Association, 106:4 (April), 601-607, 2006
Number of pages: 24 Posted: 29 Jan 2016
Brian Wansink
Retired
Downloads 776 (40,144)

Abstract:

Loading...

misinformation, nutrition, American Dietetic Association

9.

Could Behavioral Economics Help Improve Diet Quality for Nutrition Assistance Program Participants?

USDA-ERS Economic Research Report No. 43
Number of pages: 34 Posted: 17 Jan 2008
David R. Just, Lisa Mancino and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management, U.S. Department of Agriculture (USDA) - Economic Research Service (ERS) and Retired
Downloads 719 (44,399)
Citation 16

Abstract:

Loading...

behavioral economics, food consumption, obesity, food stamps, National School Lunch Program, nutrition assistance, WIC

10.

An Anchoring and Adjustment Model of Purchase Quantity Decisions

Journal of Marketing Research (1998): 71-81
Number of pages: 12 Posted: 02 Aug 2014
Brian Wansink, Robert J. Kent and Steve Hoch
Retired, University of Delaware - Marketing and University of Pennsylvania - Marketing Department
Downloads 700 (46,024)
Citation 24

Abstract:

Loading...

11.

Environmental Factors that Unknowingly Increase a Consumer's Food Intake and Consumption Volume

Annual Review of Nutrition, Vol. 24, pp. 455-479, 2004
Number of pages: 25 Posted: 07 Apr 2004
Brian Wansink
Retired
Downloads 694 (46,572)

Abstract:

Loading...

Consumption Volume, Energy Intake, Energy, Obesity, Food Intake

12.

Slim by Design: Menu Engineering Strategies for Promoting High-Margin, Healthy Foods

Wansink, Brian and Katie Love (2014), “Slim By Design: Menu Strategies for Promoting High-Margin, Healthy Foods,” International Journal of Hospitality Management, 42:137-143.
Number of pages: 27 Posted: 24 Jul 2014 Last Revised: 29 Apr 2017
Brian Wansink and Katie Love
Retired and Furman University
Downloads 662 (49,549)

Abstract:

Loading...

menu design; menu psychology; behavioral economics; consumer behavior; visual cues; healthier foods

13.

New Techniques to Generate Key Marketing Insights

Marketing Research (Summer 2000), 28-36
Number of pages: 26 Posted: 10 Jan 2016
Brian Wansink
Retired
Downloads 644 (51,369)

Abstract:

Loading...

laddering, prototyping, purchasing decisions, market research, consumer research, marketing techniques, efficiency

14.

How Visibility and Convenience Influence Candy Consumption

Painter, James E., Brian Wansink, and Julie B. Hieggelke (2002), “How Visiblity and Convenience Influence Candy Consumption,” Appetite, 38:3 (June), 237-238
Number of pages: 8 Posted: 21 Jan 2016
James Painter and Brian Wansink
Eastern Illinois University and Retired
Downloads 465 (77,307)

Abstract:

Loading...

food selection, hedonic foods, visibility, convenience, food consumption, environmental factors, nutrition, obesity, mindless eating

15.

Engineering Comfort Foods

American Demographics; Detroit 22.7 (Jul 2000): 66-67.
Number of pages: 7 Posted: 30 Jul 2014 Last Revised: 29 Apr 2017
Brian Wansink
Retired
Downloads 459 (78,518)
Citation 3

Abstract:

Loading...

16.

Slim by Design: Redirecting the Accidental Drivers of Mindless Overeating

Wansink, Brian and Pierre Chandon (2014), "Slim by Design: Redirecting the Accidental Drivers of Mindless Overeating," Journal of Consumer Psychology, 24:413-431., INSEAD Working Paper No. 2014/26/MKT
Number of pages: 57 Posted: 14 Jan 2014 Last Revised: 29 Apr 2017
Brian Wansink and Pierre Chandon
Retired and INSEAD
Downloads 436 (83,399)
Citation 4

Abstract:

Loading...

Marketing, Food, Nutrition, Obesity, Packaging, Psychology eating

17.

Mindless Eating and Healthy Heuristics for the Irrational

American Economic Review, Vol. 99, p. 165, 2009
Number of pages: 6 Posted: 31 Jul 2014
Brian Wansink, David Just and Collin R. Payne
Retired, Cornell University - Dyson School of Applied Economics and Management and Cornell University
Downloads 433 (84,084)
Citation 2

Abstract:

Loading...

The Largest Last Supper: Depictions of Food Portions and Plate Size Increased Over the Millennium

International Journal of Obesity 34.5 (2010): 943-944
Number of pages: 2 Posted: 19 Aug 2014
Brian Wansink and Craig Wansink
Retired and Virginia Wesleyan College
Downloads 373 (99,150)

Abstract:

Loading...

portion size, art, plate size, calories, history, content analysis

The Largest Last Supper: Depictions of Food Portions and Plate Size Increased Over the Millennium

International Journal of Obesity 34.5 (2010): 943-944
Number of pages: 2 Posted: 02 Aug 2014
Brian Wansink and Craig Wansink
Retired and Virginia Wesleyan College
Downloads 45 (505,685)

Abstract:

Loading...

portion size; art; plate size; calories; history; content analysis

19.

Using Laddering to Understand and Leverage a Brand's Equity

Wansink, Brian. "Using laddering to understand and leverage a brand’s equity." Qualitative Market Research: An International Journal 6.2 (2003): 111-118.
Number of pages: 8 Posted: 02 Aug 2014
Brian Wansink
Retired
Downloads 398 (92,716)

Abstract:

Loading...

Brand equity, Leverage, Research

20.

'Don't Eat so Much:' How Parent Comments Relate to Female Weight Satisfaction

Number of pages: 16 Posted: 03 Jun 2016 Last Revised: 08 Jun 2016
Brian Wansink, Lara Latimer and Lizzy Pope
Retired, Cornell University and Cornell University - Dyson School of Applied Economics and Management
Downloads 382 (97,307)

Abstract:

Loading...

21.

Smart Shopping Carts: How Real-Time Feedback Influences Spending

Van Ittersum, Koert, Brian Wansink, Joost M.E. Pennings, and Daniel Sheehan (2013), “Smart Shopping Carts: How Real-Time Feedback Influences Spending,” Journal of Marketing, 77:6, 21-36.
Number of pages: 48 Posted: 22 Jul 2013 Last Revised: 30 Apr 2017
University of Groningen, Retired, Maastricht University and Georgia Institute of Technology
Downloads 360 (104,005)
Citation 3

Abstract:

Loading...

real-time spending feedback, grocery shopping behavior, smart shopping carts, budget shoppers, nonbudget shoppers

22.

Making Old Brands New

American Demographics, 19:1 (December), 53-58 (1997)
Number of pages: 13 Posted: 30 Jan 2016
Brian Wansink
Retired
Downloads 343 (109,796)

Abstract:

Loading...

branding, brand revitalization, efficiency, brand management

23.

Food Waste Paradox: Antecedents of Food Disposal in Low-Income Households

Porpino, Gustavo, Juracy Parente, and Brian Wansink (2015), “Food Waste Paradox: Antecedents of Food Disposal in Low Income Households,” International Journal of Consumer Studies, 39:6, 619-629.
Number of pages: 11 Posted: 14 Feb 2015 Last Revised: 29 Apr 2017
Brazilian Agricultural Research Corporation - Embrapa, Getulio Vargas Foundation (FGV) - Sao Paulo School of Business Administration and Retired
Downloads 343 (109,796)
Citation 2

Abstract:

Loading...

Food waste, food consumption, low income, Brazilian market, household food disposal

24.

Channel Contract Behavior: The Role of Risk Attitudes, Risk Perceptions, and Channel Members' Market Structures

Pennings, Joost M.E. and Brian Wansink (2004), “Channel Contract Behavior: The Role of Risk Attitudes, Risk Perceptions, and Channel Member Market Structures,” Journal of Business, 77:4 (October), 697-723.
Number of pages: 51 Posted: 09 Jun 2003 Last Revised: 30 Apr 2017
Joost M. E. Pennings and Brian Wansink
Maastricht University and Retired
Downloads 337 (111,976)
Citation 9

Abstract:

Loading...

Marketing Channel, contracts, risk attitude, risk perception

25.

Package Size, Portion Size, Serving Size...Market Size: The Unconventional Case for Half-Size Servings

Marketing Science, 31:1, 54-57, 2012
Number of pages: 8 Posted: 31 Jul 2014
Brian Wansink
Retired
Downloads 328 (115,329)

Abstract:

Loading...

26.

Mindless Eating: The 200 Daily Food Decisions We Overlook

Environment and Behavior, 39:1 (January 2007), 106-23
Number of pages: 21 Posted: 10 Jan 2016
Brian Wansink and Jeffery Sobal
Retired and Cornell University - Division of Nutritional Sciences
Downloads 324 (116,923)
Citation 2

Abstract:

Loading...

Mindless eating, Food-related decisions, estimation, Obesity, Meal Cessation

27.

Does Food Marketing Need to Make Us Fat? A Review and Solutions

Chandon, Pierre and Brian Wansink (2012), “Does Food Marketing Need to Make Us Fat? A Review and Solutions,” Nutrition Reviews, 70:10 (October), 571-593.
Number of pages: 56 Posted: 04 Sep 2012 Last Revised: 30 Apr 2017
Pierre Chandon and Brian Wansink
INSEAD and Retired
Downloads 317 (119,685)
Citation 2

Abstract:

Loading...

obesity, nutrition, food, marketing, advertising, pricing, packaging, labeling, calorie

28.

The Waiter's Weight: Does a Server's BMI Relate to How Much Food Diners Order?

Doering, Tim and Brian Wansink (2017), “The Waiter’s Weight: Does a Server’s BMI Relate to How Much Food Diners Order?” Environment and Behavior, 49:2: 192-214. doi: 10.1177/0013916515621108
Number of pages: 32 Posted: 11 Dec 2015 Last Revised: 28 Apr 2017
Tim Döring and Brian Wansink
University of Goettingen (Göttingen) and Retired
Downloads 282 (135,447)

Abstract:

Loading...

29.

Can 'Low Fat' Nutrition Labels Lead to Obesity?

Journal of Marketing Research 43.4 (2006): 605-617
Number of pages: 14 Posted: 01 Aug 2014
Brian Wansink and Pierre Chandon
Retired and INSEAD
Downloads 277 (138,537)
Citation 6

Abstract:

Loading...

A Note on Modeling Consumer Reactions to a Crisis: The Case of the Mad Cow Disease

Pennings, Joost M.E., Brian Wansink, and Matthew M.E. Meulenberg (2002), “A Note on Modeling Consumer Reactions to a Crisis: The Case of the Madcow Disease,” International Journal of Research in Marketing, 19:2 (March), 91-100.
Number of pages: 28 Posted: 17 Mar 2003 Last Revised: 30 Apr 2017
Maastricht University, Retired and Wageningen UR
Downloads 277 (137,351)
Citation 6

Abstract:

Loading...

Consumer reactions, Crisis, Risk Attitude, Risk Perception

A Note on Modeling Consumer Reactions to a Crisis: The Case of the Mad Cow Disease

Posted: 14 Mar 2003
Maastricht University, Retired and Wageningen UR

Abstract:

Loading...

Consumer reactions, Crisis, Risk Attitude, Risk Perception

31.

Trigger Foods: The Influence of 'Irrelevant' Alternatives in School Lunchrooms

Agricultural and Resource Economics Review, 2012
Number of pages: 27 Posted: 06 Mar 2012
Andrew Hanks, David R. Just and Brian Wansink
The Ohio State University, Cornell University - Dyson School of Applied Economics and Management and Retired
Downloads 257 (148,883)
Citation 2

Abstract:

Loading...

Independence of irrelevant alternatives, behavioral economics, linear probability model, child nutrition programs, food selection, a la carte items

32.

Toxics, Toyotas, and Terrorism: The Behavioral Economics, of Fear and Stigma

Schulze, William D. and Brian Wansink (2012), “Toxics, Toyotas, and Terrorism: The Behavioral Economics of Fear and Stigma,” Risk Analysis, 32:4 (April), 678-694.
Number of pages: 45 Posted: 06 Mar 2012 Last Revised: 30 Apr 2017
William D. Schulze and Brian Wansink
Cornell University - Department of Economics and Retired
Downloads 252 (151,754)

Abstract:

Loading...

Behavioral economics, dual process, fear, stigma

33.

The Joy of Cooking Too Much: 70 Years of Calorie Increases in Classic Recipes

Wansink, Brian and Collin R. Payne (2009), “The Joy of Cooking Too Much: 70 Years of Calorie Increases in Classic Recipes,” Annals of Internal Medicine, 150, 291-291.
Number of pages: 2 Posted: 31 Jul 2014 Last Revised: 29 Apr 2017
Brian Wansink and Collin R. Payne
Retired and New Mexico State University
Downloads 251 (152,372)

Abstract:

Loading...

34.

Food Waste Solutions for Homes: Shopping, Storing, Serving – and Marketing

Wansink, Brian. (2018). Food Waste Solutions for Homes: Shopping, Storing, Serving - and Marketing. Journal of Food Products Marketing, Forthcoming
Number of pages: 38 Posted: 13 May 2018
Brian Wansink
Retired
Downloads 250 (152,988)

Abstract:

Loading...

Food Waste, Household, Consumer, Behavioral Economics, Marketing, Interventions, Packaging

35.

New Uses that Revitalize Old Brands

Journal of Advertising Research, 39:2, April/May1999, 90-98
Number of pages: 19 Posted: 10 Jan 2016
Brian Wansink and Jennifer Gilmore
Retired and GTE Investment Management
Downloads 240 (159,194)

Abstract:

Loading...

brand vitality, marketing, product uses, branding, marketing strategies, consumer research, promotion

36.

Is Meat Male? A Quantitative Multi-Method Framework to Establish Metaphoric Relationships

Journal of Consumer Research, Vol. 39, October 2012
Number of pages: 44 Posted: 30 Jul 2014
Paul Rozin, Julia Hormes, Myles Faith and Brian Wansink
University of Pennsylvania - Department of Psychiatry, Louisiana State University Medical Cente, University of North Carolina (UNC) at Chapel Hill and Retired
Downloads 224 (170,069)

Abstract:

Loading...

37.

'Bottoms Up!' The Influence of Elongation on Pouring and Consumption Volume

Journal of Consumer Research, Vol. 30, pp. 455-464, December 2003
Number of pages: 10 Posted: 05 Feb 2010
Brian Wansink and Koert van Ittersum
Retired and University of Groningen
Downloads 221 (172,297)
Citation 2

Abstract:

Loading...

38.

Wasted Positive Intentions: The Role of Affection and Abundance on Household Food Waste

Porpino, Gustavo, Brian Wansink, and Juracy Gomes Parente (2016), "Wasted Positive Intentions: The Role of Affection and Abundance on Household Food Waste," Journal of Food Products Marketing, 22:7. http://dx.doi.org/10.1080/10454446.2015.1121433.
Number of pages: 22 Posted: 19 Dec 2015 Last Revised: 28 Apr 2017
Brazilian Agricultural Research Corporation - Embrapa, Retired and Getulio Vargas Foundation (FGV) - Sao Paulo School of Business Administration
Downloads 218 (174,571)
Citation 1

Abstract:

Loading...

food waste, affection, abundance, low-income, food consumption

39.

Weight Rhythms: Weight Increases During Weekends and Decreases During Weekdays

Orsama, Anna-Leena, Elina Mattila, Mikka Ermes, Mark van Gils, Brian Wansink, and Ilkka Korhonen (2014), “Weight Rhythms: Weight Increases During Weekends and Decreases During Weekdays,” Obesity Facts, 7, 36-47.
Number of pages: 27 Posted: 14 Sep 2013 Last Revised: 29 Apr 2017
VTT Technical Research Centre of Finland, VTT Technical Research Centre of Finland, VTT Technical Research Centre of Finland, VTT Technical Research Centre of Finland, Retired and Tampere University of Technology
Downloads 208 (182,387)

Abstract:

Loading...

Weight gain, weekly weight rhythm, patterns of weight fluctuation, compensation

40.

A Benefit Congruency Framework of Sales Promotion Effectiveness

Journal of Marketing 64.4 (2000): 65-81
Number of pages: 17 Posted: 02 Aug 2014
Pierre Chandon, Brian Wansink and Gilles Laurent
INSEAD, Retired and HEC Paris (Groupe HEC)
Downloads 204 (185,649)
Citation 14

Abstract:

Loading...

41.

Biting versus Chewing: Eating Style and Social Aggression in Children

Wansink, Brian, Francesca Zampollo, Guido Camps, and Mitsuru Shimizu (2014), "Biting versus Chewing: Eating Style and Social Aggression in Children,” Eating Behaviors, 15:311- 313.
Number of pages: 13 Posted: 17 Apr 2014 Last Revised: 29 Apr 2017
Brian Wansink, f z, Guido Camps and Mitsuru Shimizu
Retired, Auckland University of Technology, Wageningen UR and Southern Illinois University - Southern Illinois University at Edwardsville
Downloads 204 (185,649)

Abstract:

Loading...

facial feedback hypothesis, aggression, food choice, eating behavior

42.

Are There Atheists in Foxholes? Combat Intensity and Religious Behavior

Journal of Religion and Health, Forthcoming
Number of pages: 28 Posted: 12 Jun 2013
Brian Wansink and Craig Wansink
Retired and Virginia Wesleyan College
Downloads 203 (186,518)

Abstract:

Loading...

Faith, religiosity, stress, anxiety, combatants, war, trauma, counseling

43.

Better Moods for Better Eating? How Mood Influences Food Choice

Journal of Consumer Psychology, 24:320-335, 2014
Number of pages: 32 Posted: 10 Jan 2016
Brian Wansink, Meryl P Gardner, Sea Park and Junyong Kim
Retired, University of Delaware, University of Illinois at Urbana-Champaign and University of Central Florida
Downloads 202 (187,408)

Abstract:

Loading...

Comfort foods, hedonic contingency, food selection, mood, nutrition, hunger, mood condition, nutritive foods, obesity, consumer behavior, consumer research, social psychology, health

44.

How Soy Labeling Influences Preference and Taste

The International Food and Agribusiness Management Review 3.1 (2000): 85-94
Number of pages: 10 Posted: 02 Aug 2014
Retired, University of Illinois at Urbana-Champaign, University of Illinois at Urbana-Champaign and University of Illinois at Urbana-Champaign
Downloads 185 (202,827)

Abstract:

Loading...

45.

A Framework for Revitalizing Mature Brands

Journal of Brand and Product Management, 10:4, 228-242, 2001
Number of pages: 26 Posted: 16 Jan 2016
Brian Wansink and Cynthia Huffman
Retired and University of Delaware - Marketing
Downloads 180 (207,732)

Abstract:

Loading...

brand vitality, marketing, product uses, branding, marketing strategies, consumer research, promotion

46.

Slim by Design: Kitchen Counter Correlates of Obesity

Wansink, Brian, Andrew S. Hanks, and Kirsikka Kaipainen (2015), “Slim by Design: Kitchen Counter Correlates of Obesity,” Health Education and Behavior, 1-7, doi: 10.1177/1090198115610571.
Number of pages: 2 Posted: 14 Aug 2015 Last Revised: 28 Apr 2017
Brian Wansink, Andrew Hanks and Kirsikka Kaipainen
Retired, The Ohio State University and VTT Technical Research Centre of Finland
Downloads 180 (207,732)

Abstract:

Loading...

47.

The Behavioral Science of Eating: Encouraging Boundary Research that Has Impact

Van Ittersum and Brian Wansink (2016), “The Behavioral Science of Eating: Encouraging Boundary Research for Impact,” Journal of the Association for Consumer Research, 1:1, 5-14.
Number of pages: 30 Posted: 09 Jan 2016 Last Revised: 28 Apr 2017
Koert van Ittersum and Brian Wansink
University of Groningen and Retired
Downloads 175 (212,823)

Abstract:

Loading...

boundary research, consumer behavior, eating, behavioral science

48.

Blinded Me with Science: Trivial Graphs and Formulas Make Ads More Persuasive

Tal, Aner and Brian Wansink (2016), “Blinded with Science: Trivial Graphs and Formulas Increase Ad Persuasiveness and Belief in Product Efficacy,” Public Understanding of Science, 25:1, 117-125.
Number of pages: 19 Posted: 08 Oct 2014 Last Revised: 29 Apr 2017
Brian Wansink and Aner Tal
Retired and Cornell University
Downloads 171 (217,221)

Abstract:

Loading...

media and science, public understanding of science, rhetoric of science and technology, science and pop culture, science communications, scientific literacy, persuasion

49.

Boundary Research: Tools and Rules to Impact Emerging Fields

Wansink, Brian, and Koert van Ittersum (2016), "Boundary research: Tools and rules to impact emerging fields," Journal of Consumer Behavior, 15:5: 396-410, DOI: 10.1002/cb.1570.
Number of pages: 48 Posted: 23 Dec 2015 Last Revised: 28 Apr 2017
Brian Wansink and Koert van Ittersum
Retired and University of Groningen
Downloads 168 (220,447)

Abstract:

Loading...

50.

Nutritional Gatekeepers and the 72% Solution

Journal of the American Dietetic Association 106.9 (2006): 1324-1327
Number of pages: 4 Posted: 01 Aug 2014
Brian Wansink
Retired
Downloads 167 (221,519)

Abstract:

Loading...

51.

Mindless Eating: Environmental Contributors to Obesity

Handbook of the Social Science of Obesity, ed. John H. Cawley, New York: Oxford University Press, 2011
Number of pages: 38 Posted: 19 Mar 2016
Brian Wansink
Retired
Downloads 160 (229,707)

Abstract:

Loading...

environmental cues, eating behavior, obesity, mindless eating, consumption, food intake

52.

Food Neophiles: Profiling the Adventurous Eater

Latimer, Lara A., Lizzy Pope, and Brian Wansink (2015), “Food Neophiles: Profiling the Adventurous Eater,” Obesity, 23:8, 1577-1581.
Number of pages: 17 Posted: 25 Apr 2015 Last Revised: 28 Apr 2017
Lara Latimer, Lizzy Pope and Brian Wansink
Cornell University, Cornell University - Dyson School of Applied Economics and Management and Retired
Downloads 159 (230,949)

Abstract:

Loading...

BMI, Neophiles, Foodies, Adventurous Eating, Diet, Variety

53.

The Hot-Cold Decision Triangle: A Framework for Healthier Choices

INSEAD Working Paper No. 2012/45/MKT
Number of pages: 27 Posted: 28 Sep 2020
Johns Hopkins University - Carey Business School, INSEAD, University of Miami, University of Chicago - Law School, Tulane University - A.B. Freeman School of Business, University of Pennsylvania - Perelman School of Medicine, Department of Medicine and Retired
Downloads 156 (234,687)

Abstract:

Loading...

54.

Do Descriptive Menu Labels Bias a Person's Taste?

Cornell Hotel and Restaurant Administrative Quarterly, 42:6 (December 2001), 68-72
Number of pages: 8 Posted: 16 Jan 2016 Last Revised: 29 Apr 2017
Brian Wansink, James Painter and Koert van Ittersum
Retired, Eastern Illinois University and University of Groningen
Downloads 155 (235,930)

Abstract:

Loading...

Descriptive Menu Labels, subjective taste assessment, calorie estimation

55.

Exercise and Food Compensation: Exploring Diet-Related Beliefs and Behaviors of Regular Exercisers

Dohle, S., B. Wansink, and L. Zehnder. "Exercise and food compensation: exploring diet-related beliefs and behaviors of regular exercisers." Journal of physical activity & health 12.3 (2015): 322-327.
Number of pages: 23 Posted: 30 Jan 2015 Last Revised: 20 Oct 2015
Simone Dohle, Brian Wansink and Lorena Zehnder
ETH Zürich, Retired and ETH Zürich
Downloads 153 (238,448)
Citation 2

Abstract:

Loading...

56.

Advertising Strategies to Increase Usage Frequency

Journal of Marketing (1996): 31-46
Number of pages: 16 Posted: 02 Aug 2014
Brian Wansink and Michael L. Ray
Retired and Stanford Graduate School of Business
Downloads 153 (238,448)
Citation 3

Abstract:

Loading...

57.

Ingredient-Based Food Fears and Avoidance: Antecedents and Antidotes

Wansink, Brian, Aner Tal, and Adam Brumberg (2014), “Ingredient-based Food Fears and Avoidance: Antecedents and Antidotes,” Food Quality and Preference, 38: 40-48.
Number of pages: 40 Posted: 21 May 2014 Last Revised: 29 Apr 2017
Brian Wansink, Aner Tal and Adam Brumberg
Retired, Cornell University and Cornell University - Dyson School of Applied Economics and Management, Food and Brand Lab
Downloads 151 (241,083)
Citation 1

Abstract:

Loading...

58.

Food Art Does Not Reflect Reality: A Quantitative Content Analysis of Meals in Popular Paintings

SAGE Open (July-September 2016: 1–10) DOI: 10.1177/2158244016654950
Number of pages: 10 Posted: 05 Feb 2020
Brian Wansink, Andrew Weislogel and anupama mukund
Retired, Cornell University and Cornell University
Downloads 141 (254,767)

Abstract:

Loading...

59.

Turning Mindless Eating into Healthy Eating

n Psychology, Behavioral Economics, and the Solution to Obesity, ed. Eldar Shafir, Princeton, NJ: Princeton University Press, 310-328, 2012
Number of pages: 49 Posted: 20 Mar 2016
Brian Wansink
Retired
Downloads 141 (254,767)

Abstract:

Loading...

mindless eating, obesity, environmental cues, healthy eating

60.

When Do Gain-Framed Health Messages Work Better Than Fear Appeals

Wansink, Brian and Lizzy Pope (2014), “When Do Gain Framed Health Messages Work Better Than Fear Appeals? Nutrition Reviews, 73:4-11.
Number of pages: 25 Posted: 17 Sep 2014 Last Revised: 29 Apr 2017
Brian Wansink and Lizzy Pope
Retired and Cornell University - Dyson School of Applied Economics and Management
Downloads 138 (259,123)
Citation 1

Abstract:

Loading...

health messaging, audience-centered, framing, behavior, public policy, positive negative framed messages, gain loss framed messages

61.

How Do Front and Back Package Labels Influence Beliefs About Health Claims?

Wansink, Brian. "How do front and back package labels influence beliefs about health claims?." Journal of Consumer Affairs 37.2 (2003): 305-316.
Number of pages: 12 Posted: 02 Aug 2014
Brian Wansink
Retired
Downloads 138 (259,123)
Citation 3

Abstract:

Loading...

62.

Chocolate Milk Consequences: A Pilot Study Evaluating the Consequences of Banning Chocolate Milk in School Cafeterias

Hanks, Andrew S., David R. Just, and Brian Wansink (2014), “Chocolate Milk Consequences: A Pilot Study Evaluating the Consequences of Banning Chocolate Milk in School Cafeterias,” PLOS ONE, 9:e91022.
Number of pages: 23 Posted: 13 Apr 2014 Last Revised: 29 Apr 2017
Andrew Hanks, David R. Just and Brian Wansink
The Ohio State University, Cornell University - Dyson School of Applied Economics and Management and Retired
Downloads 134 (265,182)

Abstract:

Loading...

National School Lunch Program, Childhood Nutrition, Sugar Intake, chocolate milk, reactance behavioral economics, banning

63.

Bottomless Bowls: Why Visual Cues of Portion Size May Influence Intake

Wansink, Brian, James E. Painter, and Jill North. "Bottomless Bowls: Why Visual Cues of Portion Size May Influence Intake." Obesity Research 13.1 (2005): 93-100.
Number of pages: 8 Posted: 02 Aug 2014
Brian Wansink, James Painter and Jill North
Retired, Eastern Illinois University and University of Illinois at Urbana-Champaign
Downloads 132 (268,191)
Citation 3

Abstract:

Loading...

portion size, consumption norms, food intake, consumption volume, external cues

64.

Cabinet Castaways: Why We Buy Products We Never Use

Journal of Family and Consumer Science, Vol. 92:1, 104-108, 2000
Number of pages: 14 Posted: 15 Jan 2016
Brian Wansink, Adam Brasel and Steven Amjad
Retired, Independent and Independent
Downloads 128 (274,330)

Abstract:

Loading...

Waste, grocery shopping, spending, advertising, throw away, wasted food, supermarkets, marketing, consumer, garbage trash

65.

Food Marketing

Oxford Encyclopedia of American Food and Drink, ed. Andrew F. Smith, New York: Oxford University Press, 501-503, 2008
Number of pages: 9 Posted: 20 Mar 2016
Brian Wansink
Retired
Downloads 127 (275,951)

Abstract:

Loading...

food marketing, food industry, consumer focus, food production, food consumption

The Biasing Health Halos of Fast Food Restaurant Health Claims: Lower Calorie Estimates and Higher Side-Dish Consumption Intentions

Journal of Consumer Research 34.3 (2007): 301-314
Number of pages: 14 Posted: 02 Aug 2014
Pierre Chandon and Brian Wansink
INSEAD and Retired
Downloads 99 (330,778)

Abstract:

Loading...

The Biasing Health Halos of Fast Food Restaurant Health Claims: Lower Calorie Estimates and Higher Side-Dish Consumption Intentions

Journal of Consumer Research, Vol. 34, No. 3, p. 301, 2007
Number of pages: 14 Posted: 01 Aug 2014
Pierre Chandon and Brian Wansink
INSEAD and Retired
Downloads 26 (613,128)
Citation 3

Abstract:

Loading...

67.

Changing Eating Habits on the Home Front: Lost Lessons from World War II Research

Journal of Public Policy and Marketing, 21:1 (Spring 2002). 90-99
Number of pages: 33 Posted: 10 Jan 2016
Brian Wansink
Retired
Downloads 123 (282,705)
Citation 1

Abstract:

Loading...

Organ meats, variety meats, World War II, WW2. food insecurity, family meals, rationing starvation, Margaret Mead, Kurt Lewin, food habits, changing behavior, shopping diets, nutrition, United States, eating habits, food neophobia, social psychology

68.

Consumer Reactions to Food Safety Crises

ADVANCES IN FOOD AND NUTRITION RESEARCH VOL 48, 2004
Number of pages: 48 Posted: 05 Aug 2014
Brian Wansink
Retired
Downloads 119 (289,594)

Abstract:

Loading...

69.

Healthy Convenience: Nudging Students Toward Healthier Choices in the Lunchroom

Journal of Public Health, 2012
Number of pages: 14 Posted: 06 Mar 2012
Andrew Hanks, David R. Just, Laura Smith and Brian Wansink
The Ohio State University, Cornell University - Dyson School of Applied Economics and Management, Division of Nutritional Sciences, Cornell University and Retired
Downloads 117 (293,006)
Citation 2

Abstract:

Loading...

Behavioral economics, convenience, school lunch program, nutrition

70.

Farmers’ Preferences for Crop Insurance Attributes

Review of Agricultural Economics, Vol. 25, No. 2, pp. 415-429
Number of pages: 15 Posted: 30 Jul 2014
University of Illinois at Urbana-Champaign - Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign - Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign - Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign - Department of Agricultural and Consumer Economics and Retired
Downloads 116 (294,729)
Citation 1

Abstract:

Loading...

71.

Pre-Ordering Systems Encourage Healthier Choices in School Lunchrooms

Hanks, Andrew S., David R. Just, and Brian Wansink (2013), “Pre-Ordering School Lunch and Food Choices Encourages Better Food Choices by Children,” JAMA Pediatrics, 167:7, 673-674.
Number of pages: 6 Posted: 09 Jun 2012 Last Revised: 30 Apr 2017
Andrew Hanks, David R. Just and Brian Wansink
The Ohio State University, Cornell University - Dyson School of Applied Economics and Management and Retired
Downloads 115 (296,515)
Citation 1

Abstract:

Loading...

child nutrition programs, behavioral economics, childhood obesity

72.

Can Package Size Accelerate Usage Volume

Journal of Marketing, Vol. 60:3 (July 1996), 1-14
Number of pages: 39 Posted: 16 Jan 2016
Brian Wansink
Retired
Downloads 111 (304,019)
Citation 6

Abstract:

Loading...

package size, product usage, consumer behavior, marketing, usage volume

73.

An Apple a Day Brings More Apples Your Way: Healthy Samples Prime Healthier Choices

Tal, Aner and Brian Wansink (2015), “An Apple a Day Brings More Apples Your Way: Healthy Samples Prime Healthier Choices,” Psychology & Marketing, 32:5, 575-584.
Number of pages: 20 Posted: 22 Nov 2014 Last Revised: 29 Apr 2017
Aner Tal and Brian Wansink
Cornell University and Retired
Downloads 107 (311,906)
Citation 1

Abstract:

Loading...

Grocery Stores, priming, food, healthy eating, samples

74.

Slim by Design: Serving Healthy Foods First in Buffet Lines Improves Overall Meal Selection

PLoS ONE 8(10): e77055. doi:10.1371/journal.pone.0077055 (2013)
Number of pages: 5 Posted: 14 Sep 2013 Last Revised: 10 Dec 2013
Brian Wansink and Andrew Hanks
Retired and The Ohio State University
Downloads 102 (322,095)
Citation 8

Abstract:

Loading...

consumer behavior, choice architecture, behavioral economics, food choice, environmental cues, all-you-can-eat, eating scripts, trigger foods, conference, buffet

75.

Trying Harder and Doing Worse: How Grocery Shoppers Track In-Store Spending

Van Ittersum, Koert, Joost M.E. Pennings, and Brian Wansink (2010), “Trying Harder and Doing Worse: How Grocery Shoppers Track In-Store Spending,” Journal of Marketing, 74:2 (April), 90-104.
Number of pages: 38 Posted: 03 Feb 2010 Last Revised: 30 Apr 2017
University of Groningen, Maastricht University and Retired
Downloads 102 (322,095)
Citation 1

Abstract:

Loading...

budget shoppers, in-store spending behavior, mental computation, basket estimation, retail price setting

76.

Shifts in the Enjoyment of Healthy and Unhealthy Behaviors Affect Short- and Long-Term Postbariatric Weight Loss

Bariatric Surgical Practice and Patient Care, Forthcoming
Number of pages: 8 Posted: 10 Dec 2016 Last Revised: 09 Feb 2017
VTT Technical Research Centre of Finland, Saint Mary's College of California - School of Economics & Business, Retired and Stanford University - School of Medicine
Downloads 96 (334,952)

Abstract:

Loading...

Weight-Loss Maintenance, Enjoyment, Healthy Behaviors, Bariatric Surgery, Weight-Loss Success

77.

Super Bowls: Serving Bowl Size and Food Consumption

Wansink, Brian, and Matthew M. Cheney. "Super bowls: serving bowl size and food consumption." Jama 293.14 (2005): 1723-1728.
Number of pages: 2 Posted: 02 Aug 2014
Brian Wansink and Matthew Michael Cheney
Retired and University of Illinois at Urbana-Champaign
Downloads 95 (337,278)
Citation 1

Abstract:

Loading...

78.

Slim by Design: Moving from Can't to CAN

Behavioral Economics and Public Health, ed. Christina Roberto, 237-264, October 2015
Number of pages: 47 Posted: 19 Mar 2016
Brian Wansink
Retired
Downloads 94 (339,513)

Abstract:

Loading...

obesity, policy, behavior change, food selection, convenience

79.

Is it Fun or Exercise? The Framing of Physical Activity Biases Subsequent Snacking

Werle, Carolina, Brian Wansink, and Collin Payne (2015), “Is it Fun or Exercise? The Framing of Physical Activity Biases Subsequent Snacking,” Marketing Letters, 26:4, 691-702.
Number of pages: 21 Posted: 28 May 2014 Last Revised: 29 Apr 2017
Carolina Werle, Brian Wansink and Collin R. Payne
Grenoble Ecole de Management, Retired and New Mexico State University
Downloads 92 (344,116)
Citation 2

Abstract:

Loading...

food consumption, compensation, physical activity, licensing effects, hedonic foods, framing

80.

Accounting for Taste: Prototypes that Predict Preference

Journal of Database Marketing, 7:4, 308-320, 2000
Number of pages: 14 Posted: 29 Jan 2016
Brian Wansink and Sea Park
Retired and University of Illinois at Urbana-Champaign
Downloads 91 (346,523)

Abstract:

Loading...

external cues, popcorn, theater food, food consumption, consumer behavior

81.

Choice Under Restrictions

Marketing Letters 19.3-4 (2008): 183-199, Tuck School of Business Working Paper No. 2474280, Columbia Business School Research Paper No. 14-32
Number of pages: 17 Posted: 31 Jul 2014
London Business School, University of Texas at Austin - Marketing, University of Alberta - Department of Marketing, Business Economics & Law, Villanova University - School of Business, Drexel University - Department of Marketing, University of Miami, Dartmouth College - Tuck School of Business, Columbia Business School - Marketing, University of Notre Dame - Department of Marketing and Retired
Downloads 86 (358,871)

Abstract:

Loading...

Choice, Restrictions, Constraints

82.

The Psychology of Heroes: Antecedents and Consequences of Combat-Decorated War Heroism

International Journal of Psychology Research, Volume 7, Issue 4, 2011
Number of pages: 2 Posted: 30 Jul 2014
Brian Wansink, Koert van Ittersum and Collin R. Payne
Retired, University of Groningen and Cornell University
Downloads 81 (371,979)

Abstract:

Loading...

Heroism, Hero, Values, Military, World War II

83.

Mindless Eating Challenge: Retention, Weight Outcomes, and Barriers for Changes in a Public Web-Based Healthy Eating and Weight Loss Program

Journal of Medical Internet Research, 2012, 14(6), e168, doi:10.2196/jmir.2218
Number of pages: 34 Posted: 13 Dec 2012 Last Revised: 18 Dec 2012
Kirsikka Kaipainen, Collin R. Payne and Brian Wansink
VTT Technical Research Centre of Finland, New Mexico State University and Retired
Downloads 80 (374,727)

Abstract:

Loading...

Adherence, Barriers, Habits, Internet, Self report, Small changes, Weight loss programs

84.

The Power of Suggestion: Do Descriptive Labels Influence Taste Perceptions, Calorie-Estimation and Satiety?

Wansink, Brian, Koert van Ittersum, and James E. Painter (2004), “How Diet and Health Labels Influence Taste and Satiation,” Journal of Food Science, 69:9 (Nov-Dec), S340-S346.
Number of pages: 25 Posted: 13 Jan 2016 Last Revised: 28 Apr 2017
Brian Wansink, Koert van Ittersum and James Painter
Retired, University of Groningen and Eastern Illinois University
Downloads 79 (377,432)

Abstract:

Loading...

Labeling, taste, sensory experience, suggestibility, descriptive labels, food perception, consumer behavior, consumer research, food selection, marketing

85.

Red Potato Chips: Segmentation Cues Can Substantially Decrease Food Intake

Geier Andrew, Brian Wansink, and Paul Rozin (2012), “Red Potato Chips: Segmentation Cues Can Substantially Decrease Food Intake,” Health Psychology, 31:3 (May), 398-401.
Number of pages: 14 Posted: 16 Jan 2016 Last Revised: 27 Apr 2017
Andrew M. Geier, Brian Wansink and Paul Rozin
Schuyler, Roche & Zwirner, Retired and University of Pennsylvania - Department of Psychiatry
Downloads 77 (383,001)
Citation 2

Abstract:

Loading...

obesity, food intake, environment, segmentation, food consumption

86.

Do Children Really Prefer Larger Portions? Visual Illusions Bias Their Estimates and Choice

Journal of the American Dietetic Association 107/7, 1107-1110 (2007)
Number of pages: 12 Posted: 13 Jan 2016
Koert van Ittersum and Brian Wansink
University of Groningen and Retired
Downloads 76 (385,918)

Abstract:

Loading...

context effects, illusions, estimation biases, portion size, obesity, dieting

87.

From Mindless Eating to Mindlessly Eating Better

Physiology & Behavior 100.5 (2010): 454-463
Number of pages: 10 Posted: 31 Jul 2014
Brian Wansink
Retired
Downloads 76 (385,918)
Citation 1

Abstract:

Loading...

Eating behavior and food intake, Environment, Portion size, Consumption norms, Calorie estimation, Dietary guidelines, Web-based diets, Mindless method

88.

Making Brand Loyalty Programs Succeed

Wansink, Brian and Scott Seed (2001) “Making Brand Loyalty Programmes Succeed,” Journal of Brand Management, 8:3 (February), 211-222.
Number of pages: 20 Posted: 21 Jan 2016 Last Revised: 27 Apr 2017
Brian Wansink and Scott Seed
Retired and Hyatt Corporation
Downloads 73 (394,665)

Abstract:

Loading...

brand loyalty, efficiency, loyalty programs, consumer research, consumer behavior, marketing

89.

Turning Virtual Reality into Reality: A Checklist to Ensure Virtual Reality Studies of Eating Behavior and Physical Activity Parallel the Real World

Journal of Diabetes Science and Technology, Vol. 5, No. 2, March 2011
Number of pages: 6 Posted: 06 Mar 2011
Aner Tal and Brian Wansink
Cornell University and Retired
Downloads 73 (394,665)

Abstract:

Loading...

Virtual reality, simulation, food, health

90.

Adults Only: Why Don't Children Belong to the Clean Plate Club?

Wansink, Brian and Katherine A. Johnson (2015), “Adults Only: Why Don’t Children Belong to the Clean-plate Club?” International Journal of Obesity, 39:375.
Number of pages: 4 Posted: 26 Oct 2014 Last Revised: 29 Apr 2017
Brian Wansink and Katherine Johnson
Retired and Johns Hopkins University - Bloomberg School of Public Health
Downloads 72 (397,680)

Abstract:

Loading...

Clean plate club, external cues, feeding relationship, parent-child interactions, family mealtime

91.

Half Full or Empty: Cues that Lead Wine Drinkers to Unintentionally Overpour

Walker, Doug, Laura Smarandescu, and Brian Wansink (2014), “Half Full or Empty: Cues That Lead Wine Drinkers to Unintentionally Overpour,” Substance Abuse & Misuse, 49:3, 295-302.
Number of pages: 22 Posted: 18 Sep 2013 Last Revised: 29 Apr 2017
Doug Walker, Laura Smarandescu and Brian Wansink
Iowa State University, Iowa State University and Retired
Downloads 72 (397,680)

Abstract:

Loading...

Self-serving, glass shape, environmental cues, overconsuming, wine, alcohol

92.

Designing Employee Health Contracts for a Workplace that is Slim by Design

Number of pages: 25 Posted: 07 Mar 2013
Rebecca Robbins and Brian Wansink
New York University (NYU) - Grossman School of Medicine and Retired
Downloads 70 (403,841)

Abstract:

Loading...

Occupational Health, Employee Incentive Plans, Health Promotion

93.

Is Obesity Caused by Calorie Underestimation? A Psychophysical Model of Fast-Food Meal Size Estimation

Journal of Marketing Research 44.1 (2007): 84-99
Number of pages: 16 Posted: 01 Aug 2014
Pierre Chandon and Brian Wansink
INSEAD and Retired
Downloads 69 (407,007)
Citation 1

Abstract:

Loading...

94.

Cooking Habits Provide a Key to 5 a Day Success

Journal of the American Dietetic Association 104.11 (2004): 1648-1650
Number of pages: 3 Posted: 30 Jul 2014 Last Revised: 29 Apr 2017
Brian Wansink and Kyoungmi Lee
Retired and University of Illinois at Urbana-Champaign
Downloads 66 (416,713)
Citation 1

Abstract:

Loading...

95.

The Clean Plate Club: About 92% of Self-Served Food is Eaten

International Journal of Obesity (20 June 2014) | doi:10.1038/ijo.2014.104
Number of pages: 15 Posted: 24 Jul 2014
Brian Wansink and Katherine Johnson
Retired and Johns Hopkins University - Bloomberg School of Public Health
Downloads 65 (419,947)

Abstract:

Loading...

eating behavior, clean plate club, consumption norms, overeating, portion control, meta-analysis, psychology, waste

96.

Food Compensation: Do Exercise Ads Change Food Intake?

International Journal of Behavioral Nutrition and Physical Activity, Vol. 8, No. 6, 2011
Number of pages: 10 Posted: 17 Feb 2011
Ellen van Kleef, Mitsuru Shimizu and Brian Wansink
Wageningen UR, Southern Illinois University - Southern Illinois University at Edwardsville and Retired
Downloads 65 (419,947)

Abstract:

Loading...

food compensation, exercise, physical activity, food intake, commercial

97.

Employee Health Codes of Conduct: What Would They Look Like and Who Would Accept Them?

Robbins, Rebecca S. and Brian Wansink (2015), “Employee Health Codes of Conduct: What Would They Look Like and Who Wants to Accept Them?” International Journal of Workplace Health Management, 8:3, 214-229.
Number of pages: 29 Posted: 15 Mar 2015 Last Revised: 28 Apr 2017
Brian Wansink and Rebecca Robbins
Retired and New York University (NYU) - Grossman School of Medicine
Downloads 64 (423,369)

Abstract:

Loading...

Workplace Health, Wellness Interventions, Health Promotion, Overweight, Obese, Employee, Monetary, Nonmonetary Incentives and Disincentives, Codes of Conduct

98.

Helping Consumers Eat Less

Food Technology, May 2007
Number of pages: 5 Posted: 29 Jul 2014
Brian Wansink
Retired
Downloads 62 (430,164)

Abstract:

Loading...

99.

Slim by Design or by Willpower? Replies to Herman and Polivy and to Roberto, Pomeranz, and Fisher

Wansink, Brian and Pierre Chandon (2014), "Slim by Design or by Willpower? Replies to Herman and Polivy and to Roberto, Pomeranz, and Fisher,” Journal of Consumer Psychology, 24:446-451., INSEAD Working Paper No. 2014/28/MKT
Number of pages: 18 Posted: 09 Apr 2014 Last Revised: 29 Apr 2017
Brian Wansink and Pierre Chandon
Retired and INSEAD
Downloads 60 (437,215)

Abstract:

Loading...

marketing, nutrition, eating, food

100.

Hidden Persuaders: Environmental Contributors to Obesity

Textbook of Obesity Biological, Psychological, and Cultural Influences, First Edition, eds. Sharon R. Akabas, Sally Ann Lederman, and Barbara J. Moore, New York: John Wiley & Sons, 108-122, 2011
Number of pages: 36 Posted: 19 Mar 2016
Brian Wansink
Retired
Downloads 58 (444,429)

Abstract:

Loading...

obesity, environmental cues, food consumption, mindless eating

101.

Concession Stand Makeovers: A Field Study of Serving Healthy Foods at High School Concession Stands

J Public Health first published online March 12, 2014 doi:10.1093/pubmed/fdu015
Number of pages: 16 Posted: 12 Apr 2014
University of Iowa, University of North Carolina (UNC) at Chapel Hill, Independent, University of Rochester, Cornell University - Dyson School of Applied Economics and Management, The Ohio State University and Retired
Downloads 58 (444,429)

Abstract:

Loading...

102.

The Validity of Attribute-Importance Measurement: A Review

Journal of Business Research, Vol. 60, 2007
Number of pages: 15 Posted: 05 Feb 2010 Last Revised: 17 Feb 2010
University of Groningen, Maastricht University, Retired and Independent
Downloads 56 (451,860)

Abstract:

Loading...

Attribute Importance, Measurement, Convergent Validity, Nomological Validity, Discriminant Validity

103.

Interactive Effects of Return Policy Leniency and Recommendations on Post-Consumption Evaluation of Products with Mixed Outcomes

Kim, Junyong, and Brian Wansink (2011), "How Retailers’ Recommendation and Return Policies Alter Product Evaluations," Journal of Retailing, 88:4: 528-541
Number of pages: 50 Posted: 12 Jan 2016 Last Revised: 28 Apr 2017
Junyong Kim and Brian Wansink
University of Central Florida and Retired
Downloads 55 (455,500)

Abstract:

Loading...

Return policy; Recommendation; Post-purchase product evaluation; Counterfactual thinking

104.

The 10% Slution: Tying Managerial Salary Increases to Workplace Wellness Actions (and Not Results)

Robbins, Rebecca S. and Brian Wansink (2016), “The 10% Solution: Tying Managerial Salaries and Promotions to Workplace Wellness Actions (and Not Results),” Journal of Occupational Health Psychology, 21(4): 494-503. doi: 10.1037/a0039989
Number of pages: 36 Posted: 21 Jan 2016 Last Revised: 27 Apr 2017
Brian Wansink
Retired
Downloads 54 (459,157)

Abstract:

Loading...

105.

Best If Used By...How Freshness Dating Influences Food Acceptance

Journal of Food Science 71.4 (2006): S354-S357
Number of pages: 4 Posted: 01 Aug 2014
Brian Wansink and Alan Wright
Retired and US Army War College (DEP) - R,D&E Center
Downloads 54 (459,157)
Citation 2

Abstract:

Loading...

freshness, dairy, yogurt, freshness dating, expiration date, food safety, sensory evaluation, taste acceptance

106.

Chefs Move to Schools: A Pilot Examination of How Chef-Created Dishes Can Increase School Lunch Participation and Fruit and Vegetable Intake

Just, David R., Brian Wansink, and Andrew S. Hanks (2014), “Chefs Move to Schools: A Preliminary Examination of How Chef-created Dishes can Increase School Lunch Participation and Fruit and Vegetable Intake, Appetite, 83:242-247.
Number of pages: 25 Posted: 11 Sep 2014 Last Revised: 29 Apr 2017
David Just, Brian Wansink and Andrew Hanks
Cornell University - Dyson School of Applied Economics and Management, Retired and Cornell University - Dyson School of Applied Economics and Management
Downloads 53 (462,988)

Abstract:

Loading...

Food Preferences, Food Habit, Child Behavior, Child Nutrition Sciences

107.

Fresh from the Tree: Implied Motion Improves Food Evaluation

Gvili, Yaniv, Aner Tal, Monty Amar, Yeal Hallak, Brian Wansink, Michael Giblin, and Colombe Bommelaer, (2015), “Fresh From the Tree: Implied Motion Improves Food Evaluation,” Food Quality and Preference, 46, 160-165.
Number of pages: 25 Posted: 13 Aug 2015 Last Revised: 28 Apr 2017
Ono Academic College, affiliation not provided to SSRN, Ono Academic College, Retired, University of Florida, Warrington College of Business Administration, Students and Cornell University, Dyson School of Applied Economics and Management, Students
Downloads 52 (466,881)

Abstract:

Loading...

Food, Freshness, Advertising, Packaging, Evolutionary psychology

108.

Specific Environmental Drivers of Eating

Food and Addiction: A Comprehensive Handbook, eds. Kelly D. Brownell and Mark S. Gold, New York: Oxford University Press, 159-165, 2012
Number of pages: 77 Posted: 19 Mar 2016
Brian Wansink
Retired
Downloads 51 (470,973)

Abstract:

Loading...

environmental cues, eating behavior, obesity, mindless eating, consumption

109.

Exploring Comfort Food Preferences Across Age and Gender

Wansink, Brian, Matthew M. Cheney, and Nina Chan. "Exploring comfort food preferences across age and gender." Physiology & Behavior 79.4 (2003): 739-747.
Number of pages: 9 Posted: 02 Aug 2014
Brian Wansink, Matthew Michael Cheney and Nina Chan
Retired, University of Illinois at Urbana-Champaign and University of Illinois at Urbana-Champaign
Downloads 51 (470,973)

Abstract:

Loading...

Comfort foods, Snacks, Meals, Gender, Age, Food preference, Nutrient density, Chocolate

110.

Reliability and Accuracy of Real-Time Visualization Techniques for Measuring School Cafeteria Tray Waste: Validating the Quarter-Waste Method

Hanks, Andrew S., David Just and Brian Wansink. (2014). “Reliability and Accuracy of Real-Time Visualization Techniques for Measuring School Cafeteria Tray Waste: Validating the Quarter-Waste Method,” Journal of the Academy of Nutrition and Dietetics, 114(3), 470 474. doi:10.1016/j.jand.2013.08.013
Number of pages: 5 Posted: 05 Sep 2013 Last Revised: 29 Apr 2017
Andrew Hanks, Brian Wansink and David R. Just
The Ohio State University, Retired and Cornell University - Dyson School of Applied Economics and Management
Downloads 50 (474,941)
Citation 5

Abstract:

Loading...

National School Lunch Program, food intake, research methodology, cost-effectiveness

111.

The 100-Calorie Semi-Solution: Sub-Packaging Most Reduces Intake Among the Heaviest

Wansink, Brian, Collin R. Payne, and Mitsuru Shimizu (2011), “The 100-Calorie Semi-Solution: Sub-Packaging Most Reduces Intake Among the Heaviest,” Obesity, 19:5 (Spring), 1098-1100.
Number of pages: 12 Posted: 25 Feb 2011 Last Revised: 30 Apr 2017
Brian Wansink, Collin R. Payne and Mitsuru Shimizu
Retired, New Mexico State University and Southern Illinois University - Southern Illinois University at Edwardsville
Downloads 47 (487,350)

Abstract:

Loading...

Environmental Cues, Sub-Packaging, Snack Intake, Estimated Intake, BMI

112.

The Consumer Marketing of Biotechnology

Wansink, Brian and Junyong Kim (2001), “The Marketing and Consumer Acceptance of Biotechnology,” Journal of Commercial Biotechnology, (Winter) 7:3, 249-259.
Number of pages: 26 Posted: 11 Jan 2016 Last Revised: 27 Apr 2017
Brian Wansink and Junyong Kim
Retired and University of Central Florida
Downloads 45 (496,158)

Abstract:

Loading...

biotechnology, information, marketing, advertising, consumer attitudes, consumer education, efficiency

113.

Methods and Measures that Profile Heavy Users

Journal of Advertising Research 40.4 (2000): 61-72
Number of pages: 25 Posted: 02 Aug 2014
Brian Wansink and Sea Park
Retired and University of Illinois at Urbana-Champaign
Downloads 44 (500,643)

Abstract:

Loading...

114.

Developing Cost-Effective Brand Loyalty Programs

Journal of Advertising Research, 43:3 (September 2003), 301-309
Number of pages: 27 Posted: 10 Jan 2016
Brian Wansink
Retired
Downloads 43 (505,100)

Abstract:

Loading...

Loyalty programs, efficiency, consumer behavior, consumer retention, profitability, purchase behavior, marketing, consumer research, social psychology

115.

Thinking About Excercise Makes Me Hungry: Physical Activity and Calorie Consumption

Werle, Carolina O., Brian Wansink and Collin R. Payne (2011), “Just Thinking About Food Makes Me Serve More Food: Physical Activity and Calorie Compensation,” Appetite, 56:2 (April), 332-335
Number of pages: 24 Posted: 13 Jan 2016
Carolina Werle, Brian Wansink and Collin R. Payne
Grenoble Ecole de Management, Retired and New Mexico State University
Downloads 41 (514,293)

Abstract:

Loading...

energy intake, food balance, exercise, obesity, food selection, mindless eating

116.

Viewers vs. Doers: The Relationship between Watching Food Television and BMI

Pope, Lizzy, Lara Latimer, and Brian Wansink (2015), “Viewers vs. Doers: The Relationship Between Watching Food Television and BMI,” Appetite, doi:10.1016/j.appet.2015.02.035.
Number of pages: 21 Posted: 10 Mar 2015 Last Revised: 28 Apr 2017
Lizzy Pope, Lara Latimer and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management, Cornell University and Retired
Downloads 41 (514,293)

Abstract:

Loading...

117.

When are Stockpiled Products Consumed Faster? A Convenience-Salience Framework of Postpurchase Consumption Incidence and Quantity

Chandon, Pierre, and Brian Wansink. "When are stockpiled products consumed faster? A convenience–salience framework of postpurchase consumption incidence and quantity." Journal of Marketing Research 39.3 (2002): 321-335.
Number of pages: 15 Posted: 02 Aug 2014
Pierre Chandon and Brian Wansink
INSEAD and Retired
Downloads 41 (514,293)
Citation 5

Abstract:

Loading...

118.

Trying Harder and Doing Worse: How Grocery Shoppers Track Their In-Store Spending

Van Ittersum, Koert, Joost ME Pennings, and Brian Wansink. "Trying harder and doing worse: How grocery shoppers track in-store spending." Journal of Marketing 74.2 (2010): 90-104.
Number of pages: 4 Posted: 30 Jul 2014
University of Groningen, Maastricht University and Retired
Downloads 41 (514,293)

Abstract:

Loading...

119.

Pre-Ordering School Lunch Encourages Better Food Choices by Children

JAMA Pediatrics, Vol 167, No. 7, July 2013
Number of pages: 5 Posted: 30 Jul 2014
Andrew Hanks, David R. Just and Brian Wansink
The Ohio State University, Cornell University - Dyson School of Applied Economics and Management and Retired
Downloads 41 (514,293)

Abstract:

Loading...

120.

Serving Bowl Selection Biases Amount of Food Served

Journal of Nutrition Education and Behavior, 44:1, 66-70, 2012
Number of pages: 14 Posted: 16 Jan 2016
Ellen van Kleef, Mitsuru Shimizu and Brian Wansink
Wageningen UR, Southern Illinois University - Southern Illinois University at Edwardsville and Retired
Downloads 40 (519,046)

Abstract:

Loading...

Serving bowl size; portion size, food intake, external cues

121.

Virtual Reality Technologies for Research and Education in Obesity and Diabetes

Journal of Diabetes Science and Technology 5.2 (2011): 212-224
Number of pages: 29 Posted: 29 Jul 2014
National Institutes of Health (NIH) - Division of Cardiovascular Sciences, Government of the United States of America - Army, Government of the United States of America - National Heart, Lung and Blood Institute, University of Southern California - Institute for Creative Technologies and Retired
Downloads 40 (519,046)

Abstract:

Loading...

irtual Reality, Obesity, Diabetes, Health Education, Simulation, Behavior

122.

Finger Fruits: Pre-Sliced Fruit in Schools Increases Selection and Intake

Wansink, Brian, David R. Just, Andrew S. Hanks, and Laura E. Smith (2013), “Pre-Sliced Fruit in Schools Increases Selection and Intake,” American Journal of Preventive Medicine, 44:5 (May), 477-480.
Number of pages: 10 Posted: 29 Jul 2014 Last Revised: 29 Apr 2017
Brian Wansink, David Just, Andrew Hanks and Laura Smith
Retired, Cornell University - Dyson School of Applied Economics and Management, The Ohio State University and Division of Nutritional Sciences, Cornell University
Downloads 39 (523,878)
Citation 3

Abstract:

Loading...

123.

Why the Size of Bowls and Spoons Influences Food Intake

American Journal of Preventive Medicine, 145:5 (September 2006), 240-243
Number of pages: 20 Posted: 16 Jan 2016
Brian Wansink, Koert van Ittersum and James Painter
Retired, University of Groningen and Eastern Illinois University
Downloads 37 (533,578)

Abstract:

Loading...

serving size, utensil size, ice cream, food intake, consumer behavior, obesity

124.

Appetite for Destruction: Hunger Leads to Less Healthy Food Choices

JAMA Internal Medicine, 2013
Number of pages: 8 Posted: 12 Jan 2016
Aner Tal and Brian Wansink
Cornell University, Dyson School of Applied Economics and Management, Students and Retired
Downloads 37 (533,578)

Abstract:

Loading...

Fasting, food selection, hunger, food deprivation, purchasing behavior, consumer research, consumer behavior

125.

Who's Using Myplate?

Wansink, Brian and Kranz, Sibylle" Who's Using MyPlate?"Journal of Nutrition Education and Behavior - November 2013 (Vol. 45, Issue 6, Pages 728-732, DOI: 10.1016/j.jneb.2013.03.009)
Number of pages: 12 Posted: 13 Mar 2014
Brian Wansink and Sibylle Kranz
Retired and Purdue University
Downloads 36 (538,671)

Abstract:

Loading...

mothers, child, vegetables, MyPlate, MyPyramid, 2010 Dietary Guidelines for Americans, diffusion of innovations

126.

Sensory Tests that Predict Consumer Acceptance

Wansink, Brian (2003), “Measuring Consumer Response to Food Products: Sensory Tests that Predict Consumer Acceptance,” Food Quality and Preference, 14:1 (January), 23-26
Number of pages: 8 Posted: 13 Jan 2016
Brian Wansink
Retired
Downloads 35 (543,897)

Abstract:

Loading...

sensory tests, taste rating, segmentation differences, suggestibility, marketing, consumer behavior, consumer research, labeling

127.

In Good Company: The Effect of an Eating Companion's Appearance on Food Intake

Shimizu, Mitsuru, Katie Johnson, and Brian Wansink (2014), “In Good Company: The Effect of an Eating Companion’s Appearance on Food Intake,” Appetite, 83:263-268.
Number of pages: 21 Posted: 26 Sep 2014 Last Revised: 29 Apr 2017
Mitsuru Shimizu, Katie Johnson and Brian Wansink
Southern Illinois University - Southern Illinois University at Edwardsville, Mayo Clinic - College of Medicine and Science and Retired
Downloads 35 (543,897)

Abstract:

Loading...

Overweight Eating Companion, Food Intake, Health Commitment Goal, Stigma, Healthy Eating, Unhealthy Eating

128.

Counting Bones: Environmental Cues of Consumed Food Decreases Food Intake

Perceptual and Motor Skills, 104 (March), 273-7
Number of pages: 8 Posted: 16 Jan 2016
Brian Wansink and Collin R. Payne
Retired and Cornell University
Downloads 34 (549,238)

Abstract:

Loading...

food consumption, environmental cues, food selection, intake estimation, chicken wings

129.

Why Visual Cues of Portion Size May Influence Intake

Wansink, Brian, James E. Painter, and Jill North (2005), “Bottomless Bowls: Why Visual Cues of Portion Size May Influence Intake,” Obesity Research, 13:1 (January), 93-100.
Number of pages: 8 Posted: 02 Aug 2014 Last Revised: 29 Apr 2017
Brian Wansink, James Painter and Jill North
Retired, Eastern Illinois University and University of Illinois at Urbana-Champaign
Downloads 34 (549,238)

Abstract:

Loading...

portion size, consumption norms, food intake, consumption volume, external cues

130.

First Foods Most: After 18-Hour Fast, People Drawn to Starches First and Vegetables Last

Archives of internal medicine 172.12 (2012): 961-963
Number of pages: 4 Posted: 30 Jul 2014
Brian Wansink, Aner Tal and Mitsuru Shimizu
Retired, Cornell University and Southern Illinois University - Southern Illinois University at Edwardsville
Downloads 34 (549,238)
Citation 1

Abstract:

Loading...

131.

Activism Research: Designing Research that Intends to Transform

Transformative Consumer Research for Personal and Collective Well-Being, eds. David Mick, Simone Pettigrew, Connie Pechmann, and Julie Ozanne, New York: Taylor & Francis/Routledge, 67-88, 2011
Number of pages: 31 Posted: 19 Mar 2016
Brian Wansink
Retired
Downloads 33 (554,597)

Abstract:

Loading...

transformative research, activism research, behavior change, influential research

132.

Extension Advertising's Impact on Brand Equity

David Aaker and Alexander L. Biel (Eds.) Advertising and Building Strong Brands, Cambridge, MA: Lexington, 177-194, 1993
Number of pages: 28 Posted: 20 Mar 2016
Brian Wansink and Michael L. Ray
Retired and Stanford Graduate School of Business
Downloads 32 (560,050)

Abstract:

Loading...

extension advertising, expansion advertising, equity, branding, consumer behavior

133.

Biosecurity Terrorism, Food Safety, and Food Consumption: Using Experimental Psychology to Analyze Economic Behavior

Journal of Agricultural and Resource Economics, 34:1, 91-108, 2009
Number of pages: 35 Posted: 16 Jan 2016
David Just, Brian Wansink and Calum G. Turvey
Cornell University - Dyson School of Applied Economics and Management, Retired and Cornell University - School of Applied Economics and Management
Downloads 32 (560,050)

Abstract:

Loading...

food scares, epidemics, experimental psychology, bioterrorism, food consumption, consumer behavior, food safety, food crises

134.

A Congruency Framework of Sales Promotion Effectiveness

Journal of Marketing 64.4 (2000): 65-81
Number of pages: 17 Posted: 02 Aug 2014
Pierre Chandon, Brian Wansink and Gilles Laurent
INSEAD, Retired and HEC Paris (Groupe HEC)
Downloads 32 (560,050)

Abstract:

Loading...

135.

Consumer Reactions to a Crisis

Pennings, Joost M. E., Brian Wansink, and Matthew T. G. Meulenberg. 2002. "A note on modeling consumer reactions to a crisis: The case of the mad cow disease," International Journal of Research in Marketing, 19(1): 91-100.
Number of pages: 16 Posted: 12 Jan 2016 Last Revised: 27 Apr 2017
Maastricht University, Retired and Wageningen UR
Downloads 31 (565,474)

Abstract:

Loading...

risk response, consumer behavior, mad cow disease, creutzfeldt-jakob disease, bovine spongiform encephalopathy, crisis response, marketing, consumer reactions, risk attitude, risk perception

136.

Wine Promotions in Restaurants: Do Beverage Sales Contribute or Cannibalize?

Cornell Hotel and Restaurant Administration Quarterly 47.4 (2006): 327-336
Number of pages: 10 Posted: 01 Aug 2014
Retired, University of Houston, University of Houston - C.T. Bauer College of Business, New Mexico State University and University of Houston
Downloads 30 (571,243)

Abstract:

Loading...

wine sales, beverage sales, restaurants, recommendations, wine promotions, menu pairing, sampling

137.

Research Opportunities to Change Eating Behavior

Number of pages: 41 Posted: 24 Mar 2020
Brian Wansink
Retired
Downloads 29 (577,147)

Abstract:

Loading...

Food, Behavior, Wansink, Retractions, Methodology

138.

Marketing's Too Important to Be Left to Marketers: Using Consumer Profiling for New Product Development

Food Quality and Preference, 16:3 (April 2005), 217-221
Number of pages: 13 Posted: 20 Jan 2016
Brian Wansink
Retired
Downloads 29 (577,147)

Abstract:

Loading...

marketing, new products, consumer profiling, successful marketing, consumer research

139.

Doing Consumer Research in the Field

Journal of Marketing Theory and Practice, 19:4, 377-389, 2011
Number of pages: 40 Posted: 10 Jan 2016 Last Revised: 04 Feb 2016
Collin R. Payne and Brian Wansink
New Mexico State University and Retired
Downloads 29 (577,147)

Abstract:

Loading...

Field Study, Consumer Research, Field Study Types, Realism, Control

140.

Fit in 50 Years: Participation in High School Sports Best Predicts One's Physical Activity after Age 70

Dohle, Simone and Wansink, Brian, (2013) BMC Public Health, 13:1100.
Number of pages: 13 Posted: 14 Dec 2013 Last Revised: 29 Apr 2017
Simone Dohle and Brian Wansink
ETH Zürich and Retired
Downloads 29 (577,147)

Abstract:

Loading...

exercise; sports; athletes; retirement; veterans; high school athletics; football; basketball; baseball; track; elderly; physical activity

141.

Channel Contract Behavior: the Role of Risk Attitudes, Risk Perceptions, and Channel Member Market Structures

Journal of Business, Vol. 77, No. 4, 2004
Number of pages: 28 Posted: 02 Aug 2014
Joost M. E. Pennings and Brian Wansink
Maastricht University and Retired
Downloads 28 (583,246)

Abstract:

Loading...

142.

The Influence of Incidental Affect on Consumers’ Food Intake

Journal of Marketing 71.1 (2007): 194-206
Number of pages: 13 Posted: 01 Aug 2014
Nitika Garg, Brian Wansink and Jeffrey Inman
University of New South Wales (UNSW), Retired and University of Pittsburgh - Katz Graduate School of Business
Downloads 28 (583,246)
Citation 4

Abstract:

Loading...

143.

Evaluating Parents and Adult Caregivers as ‘Agents of Change’ for Treating Obese Children – Evidence for Parent Behavior Change Strategies and Research Gaps: A Scientific Statement from the American Heart Association

Circulation 125.9 (2012): 1186-1207
Number of pages: 36 Posted: 30 Jul 2014
University of North Carolina (UNC) at Chapel Hill, Northwestern University, Johns Hopkins University - Bloomberg School of Public Health, University of Pittsburgh, University of Texas Medical Branch-Galveston, Clinical Nutrition, Emory University, University of Pittsburgh, University of Pennsylvania - School of Nursing, University of Illinois at Chicago - Kinesiology and Nutrition, Retired and Yeshiva University - Albert Einstein College of Medicine
Downloads 28 (583,246)

Abstract:

Loading...

144.

Dinner Rituals that Correlate with Child and Adult BMI

Obesity 22.5 (2014): E91-E95.
Number of pages: 17 Posted: 29 Jul 2014
Brian Wansink and Ellen van Kleef
Retired and Wageningen UR
Downloads 28 (583,246)

Abstract:

Loading...

145.

Larger Bowl Size Increases the Amount of Cereal Children Request, Consume, and Waste

The Journal of pediatrics 164.2 (2014): 323-326
Number of pages: 13 Posted: 29 Jul 2014
Brian Wansink, Koert van Ittersum and Collin R. Payne
Retired, University of Groningen and Cornell University
Downloads 28 (583,246)

Abstract:

Loading...

146.

Clinical Observation: Spoons Systematically Bias Dosing of Liquid Medicine

Annals of Internal Medicine, Vol. 152, 2010
Number of pages: 4 Posted: 08 Feb 2016
Brian Wansink and Koert van Ittersum
Retired and University of Groningen
Downloads 27 (589,458)

Abstract:

Loading...

147.

Dining in the Dark: The Importance of Visual Cues for Food Consumption and Satiety

Appetite 55.3 (2010): 710-713
Number of pages: 4 Posted: 31 Jul 2014
Benjamin Scheibehenne, Peter Todd and Brian Wansink
University of Basel, Max Planck Society for the Advancement of the Sciences - Max Planck Institute for Human Development and Retired
Downloads 27 (589,458)

Abstract:

Loading...

Food choice, Eating in the dark, Consumption quantity, Overeating, Visual cues

148.

Eating Behaviors Predict the Number of Trips: An Observational Study at Chinese Buffets

American Journal of Preventive Medicine, (April 2013), 44:4, e49-e50
Number of pages: 7 Posted: 10 Jan 2016
Brian Wansink and Mitsuru Shimizu
Retired and Southern Illinois University - Southern Illinois University at Edwardsville
Downloads 26 (595,900)

Abstract:

Loading...

Food consumption, food selection, buffets, consumer behavior, BMI, portion size

149.

Increasing Cognitive Response Sensitivity

Wansink, Brian, Michael L. Ray, and Rajeev Batra (1994), “Increasing Cognitive Response Sensitivity,” Journal of Advertising, 23:2 (June), 65-75., Journal of Advertising, Vol. 23, No. 2, 1994
Number of pages: 22 Posted: 10 Jan 2016 Last Revised: 28 Apr 2017
Brian Wansink, Michael L. Ray and Rajeev Batra
Retired, Stanford Graduate School of Business and University of Michigan, Stephen M. Ross School of Business
Downloads 26 (595,900)

Abstract:

Loading...

cognitive response, advertising, reaction, consumer behavior, consumer research, response elicitation, verbal protocols, marketing

150.

Consequences of Belonging to the 'Clean Plate Club'

Archives of Pediatrics & Adolescent Medicine 162.10 (2008): 994-995
Number of pages: 2 Posted: 01 Aug 2014
Brian Wansink, Collin R. Payne and Carolina Werle
Retired, New Mexico State University and Grenoble Ecole de Management
Downloads 25 (602,393)
Citation 2

Abstract:

Loading...

151.

Dispelling Myths About a New Healthful Food Can Be More Motivating than Promoting Nutritional Benefits: The Case of Tofu

Wansink, Brian, Mitsuru Shimizu, and Adam Brumberg. (2014), “Dispelling Myths about a New Healthful Food can be More Motivating than Promoting Nutritional Benefits: The Case of Tofu,” Eating Behaviors, 15(2), 318-320.
Number of pages: 9 Posted: 27 Apr 2014 Last Revised: 29 Apr 2017
Brian Wansink, Mitsuru Shimizu and Adam Brumberg
Retired, Southern Illinois University - Southern Illinois University at Edwardsville and Cornell University - Dyson School of Applied Economics and Management, Food and Brand Lab
Downloads 25 (602,393)

Abstract:

Loading...

Do Psychological Shocks Affect Financial Risk Taking Behavior? A Study of U.S. Veterans

Contemporary Economic Policy 31.3, 457-467, July 2013
Number of pages: 22 Posted: 31 Jul 2014
Vicki L. Bogan, David Just and Brian Wansink
Cornell University, Cornell University - Dyson School of Applied Economics and Management and Retired
Downloads 24 (627,603)
Citation 1

Abstract:

Loading...

investment behavior, stockholding, veterans, combat, war, traumatic life experience

Do Psychological Shocks Affect Financial Risk Taking Behavior? A Study of U.S. Veterans

Contemporary Economic Policy, Vol. 31, Issue 3, pp. 457-467, 2013
Number of pages: 11 Posted: 07 May 2013
Vicki L. Bogan, David R. Just and Brian Wansink
Cornell University, Cornell University - Dyson School of Applied Economics and Management and Retired
Downloads 1 (823,854)
Citation 1
  • Add to Cart

Abstract:

Loading...

153.

Measuring Food Intake in Field Studies

“Measuring Food Intake in Field Studies,” eds. David B. Allison and Monica L. Baskin, Handbook of Assessment Methods for Eating Behaviors and Weightrelated Problems: Measres, Theories – 2nd edition, Los Angeles, CA: Sage Publishing, 327-345
Number of pages: 46 Posted: 19 Mar 2016
Brian Wansink
Retired
Downloads 24 (609,142)

Abstract:

Loading...

measurement, field study, data collection, food intake

154.

How Negative Experiences Shape Long-Term Food Preferences

eds. V.R. Preedy, R.R. Watson, and C.R. Martin, International Handbook of Behavior, Diet, and Nutrition. New York: Springer, 1705-1714, 2010
Number of pages: 26 Posted: 19 Mar 2016
Brian Wansink, Koert van Ittersum and Carolina Werle
Retired, University of Groningen and Grenoble Ecole de Management
Downloads 24 (609,142)

Abstract:

Loading...

world war 2, food preference, combat experience, neophobia, bias

155.

Taste Profiles that Correlate with Soy Consumption

Pakistan Journal of Nutrition, 2002
Number of pages: 11 Posted: 16 Jan 2016
Brian Wansink and Jae Cheong
Retired and Korea Advanced Institute of Science and Technology (KAIST)
Downloads 24 (609,142)

Abstract:

Loading...

soy, taste profiles, soy consumption, developing countries, nutrition, food selection

156.

Stop Spoon Dosing: Milliliter Instructions Reduce Inclination to Spoon Dosing

Van Ittersum, Koert and Brian Wansink (2016), “Stop Spoon Dosing: Milliliter Instructions May Cause Fewer Dosage Errors than Spoon Instructions on Liquid Medication,” BMC Research Notes, 9:33. doi: 10.1186/s13104-015-1809-1.
Number of pages: 6 Posted: 07 Jan 2016 Last Revised: 28 Apr 2017
Koert van Ittersum and Brian Wansink
University of Groningen and Retired
Downloads 23 (615,809)

Abstract:

Loading...

liquid medicine, dosage errors, spoon dosing, milliliters, medicine labels

157.

Fluid Consumption and the Potential Role of Canteen Shape in Minimizing Dehydration

Wansink, Brian, Armand Cardello, and Jill North. "Fluid consumption and the potential role of canteen shape in minimizing dehydration." Military medicine 170.10 (2005): 871-873
Number of pages: 3 Posted: 02 Aug 2014
Brian Wansink, Armand Cardello and Jill North
Retired, US Army War College (DEP) - R,D&E Center and University of Illinois at Urbana-Champaign
Downloads 23 (615,809)

Abstract:

Loading...

158.

Concession Stand Makeovers: A Pilot Study of Offering Healthy Foods at High School Concession Stands

Journal of Public Health (2014)
Number of pages: 9 Posted: 01 Aug 2014
University of Iowa, University of North Carolina (UNC) at Chapel Hill, Independent, University of Rochester, Cornell University - Dyson School of Applied Economics and Management, The Ohio State University and Retired
Downloads 23 (615,809)

Abstract:

Loading...

children, food and nutrition, public health

159.

The Framing of Portion Sizes: It's Not the Size that Counts, But the Name

Number of pages: 27 Posted: 21 Jan 2016
David Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management and Retired
Downloads 22 (622,745)

Abstract:

Loading...

labeling, portion size, loss aversion, framing effects, consumer behavior, obesity, food consumption

160.

Television Content and Food Intake Among Restrained versus Unrestrained Eaters

Shimizu, Mitsuru and Brian Wansink (2011), “Watching Food-related Television Increases Caloric Intake in Restrained Eaters,” Appetite, 57:661-664.
Number of pages: 19 Posted: 12 Jan 2016 Last Revised: 27 Apr 2017
Brian Wansink and Mitsuru Shimizu
Retired and Southern Illinois University - Southern Illinois University at Edwardsville
Downloads 22 (622,745)

Abstract:

Loading...

TV viewing, snacking, dietary restraint, restrained eater, unrestrained eater, BMI, food consumption

161.

New Year's Res-Illusions: Food Shopping in the New Year Competes with Healthy Intentions

Pope L, Hanks AS, Just DR, Wansink B (2014) New Year’s Res-Illusions: Food Shopping in the New Year Competes with Healthy Intentions. PLoS ONE 9(12): e110561. doi:10.1371/journal.pone.0110561
Number of pages: 7 Posted: 19 Dec 2014
Lizzy Pope, Andrew Hanks, David Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management, The Ohio State University, Cornell University - Dyson School of Applied Economics and Management and Retired
Downloads 22 (622,745)

Abstract:

Loading...

162.

Increasing the Acceptance of Soy-Based Foods

Brian Wansink , Steven Sonka , Peter Goldsmith , Jorge Chiriboga & Nilgün Eren (2005) Increasing the Acceptance of Soy-Based Foods, Journal of International Food & Agribusiness Marketing, 17:1, 35-55, DOI: 10.1300/ J047v17n01_03
Number of pages: 22 Posted: 02 Aug 2014
Retired, University of Illinois at Urbana-Champaign, University of Illinois at Urbana-Champaign, University of Illinois at Urbana-Champaign and University of Illinois at Urbana-Champaign
Downloads 22 (622,745)

Abstract:

Loading...

soy foods, consumer acceptance, gatekeepers, soy perception, food availability, frames of reference, social norms, hedonism

163.

Expansion Advertising

Why Advertising Works, John Philip Jones, ed., Thousand Oaks, CA: Sage Publishing, 31-42, 1998
Number of pages: 11 Posted: 20 Mar 2016
Brian Wansink
Retired
Downloads 21 (629,664)

Abstract:

Loading...

expansion advertising, advertising, consumer behavior, marketing

164.

What Would Batman Eat? Priming Children to Make Healthier Fast Food Choices

Pediatric Obesity, 7:2,121-123, 2012
Number of pages: 9 Posted: 15 Jan 2016
Brian Wansink, Mitsuru Shimizu and Guido Camps
Retired, Southern Illinois University - Southern Illinois University at Edwardsville and Wageningen UR
Downloads 21 (629,664)

Abstract:

Loading...

Nutrition, food choice, fast food, primes, priming, food intake, childhood obesity, pediatrics, behavior change, mcdonalds, junk food, healthy choices, parents

165.

The Office Candy Dish: Proximity's Influence on Estimated and Actual Candy Consumption

International Journal of Obesity 30.5 (2006): 871-875
Number of pages: 5 Posted: 01 Aug 2014
Brian Wansink, James Painter and Kyoungmi Lee
Retired, Eastern Illinois University and University of Illinois at Urbana-Champaign
Downloads 20 (636,693)

Abstract:

Loading...

consumption, proximity, convenience visibility, candy; estimation, salience, food intake

166.

Internal and External Cues of Meal Cessation: The French Paradox Redux?

Obesity 15.12 (2007): 2920-2924
Number of pages: 5 Posted: 01 Aug 2014
Brian Wansink, Collin R. Payne and Pierre Chandon
Retired, Cornell University and INSEAD
Downloads 20 (636,693)
Citation 2

Abstract:

Loading...

disordered eating, environmental factors, psychosocial behavior, sociology, hunger

167.

Overcoming the Taste Stigma of Soy

Journal of Food Science, Vol. 68, Nr. 8, 2003
Number of pages: 3 Posted: 30 Jul 2014 Last Revised: 29 Apr 2017
Brian Wansink
Retired
Downloads 20 (636,693)
Citation 1

Abstract:

Loading...

soy, labeling, taste perceptions, food acceptance, phantom ingredient testing, sensory testing

168.

Dining in the Dark: How Uncertainty Influences Food Acceptance in the Absence of Light

Food Quality and Preference 24.1 (2012): 209-212
Number of pages: 15 Posted: 29 Jul 2014
Retired, Southern Illinois University - Southern Illinois University at Edwardsville, US Army War College (DEP) - R,D&E Center and US Army War College (DEP) - R,D&E Center
Downloads 20 (636,693)

Abstract:

Loading...

169.

Impulsive Stopping Decisions of the Traveling Public

Wansink, Brian and Koert van Ittersum (2004), “Stopping Decisions of Travelers,” Tourism Management, 25: (June), 319-330.
Number of pages: 42 Posted: 13 Jan 2016 Last Revised: 28 Apr 2017
Brian Wansink and Koert van Ittersum
Retired and University of Groningen
Downloads 19 (643,873)

Abstract:

Loading...

Tourist behaviors; Intermediate stopping places; Tourist decisions; Travel stops; Conjoint analysis; Stopping decisions; Travel plazas; Hedonic and utilitarian

170.

The Longer the Semester the Worse the Snacks

Public Health Nutrition, 16:7
Number of pages: 11 Posted: 12 Jan 2016
Retired, University of Guelph, Cornell University, Southern Illinois University - Southern Illinois University at Edwardsville and Cornell University - Dyson School of Applied Economics and Management
Downloads 19 (643,873)

Abstract:

Loading...

Food sales, Snack choice, Stress, Food Choice, College cafeterias, snacking, weight gain

Extraverted Children are More Biased by Bowl Sizes than Introverts

PloS One 8.10 (2013)
Number of pages: 12 Posted: 30 Jul 2014
Koert van Ittersum and Brian Wansink
University of Groningen and Retired
Downloads 13 (714,106)

Abstract:

Loading...

eeding relationship, overeating, environmental cues, eating behavior, pediatric obesity, personality

Extraverted Children are More Biased by Bowl Sizes than Introverts

PloS one 8.10 (2013): e78224.
Number of pages: 10 Posted: 29 Jul 2014
Koert van Ittersum and Brian Wansink
University of Groningen and Retired
Downloads 6 (773,824)

Abstract:

Loading...

172.

Calorie Reductions and Within-Meal Calorie Compensation in Children's Meal Combos

Wansink, Brian and Andrew S. Hanks (2014), “Calorie Reductions and Within-Meal Calorie Compensation in Children’s Meal Combos,” Obesity, 22:3. 630-2.
Number of pages: 13 Posted: 11 Dec 2013 Last Revised: 29 Apr 2017
Brian Wansink and Andrew Hanks
Retired and The Ohio State University
Downloads 19 (643,873)
Citation 1

Abstract:

Loading...

child nutrition, eating behaviors, consumer economics, fast-food

173.

How Pantry Stockpiling Influences the Usage Frequency of a Brand

Wansink, Brian and Rohit Deshpandé (1994), “‘Out of Sight, Out of Mind’: The Impact of Household Stockpiling on Usage Rates,” Marketing Letters, 5:1 (January), 91-100.
Number of pages: 15 Posted: 13 Jan 2016 Last Revised: 27 Apr 2017
Brian Wansink and Rohit Deshpande
Retired and Harvard Business School - Marketing Unit
Downloads 18 (650,997)

Abstract:

Loading...

stockpiling, usage frequency, salience, versatility

174.

Plant to Plate Pilot: A Cold Climate High School Garden Increased Vegetable Selection But Also Waste

Wansink, Brian, Andrew S. Hanks, and David R. Just (2015), “A Plant to Plate Pilot: A Cold Climate High School Garden Increased Vegetable Selection but also Waste,” Acta Paediatrica 104:8, 823-826.
Number of pages: 12 Posted: 26 Apr 2015 Last Revised: 28 Apr 2017
Brian Wansink, Andrew Hanks and David Just
Retired, Cornell University - Dyson School of Applied Economics and Management and Cornell University - Dyson School of Applied Economics and Management
Downloads 18 (650,997)

Abstract:

Loading...

Adolescents, Food preferences, Nutrition and Diet, School Food Services, Vegetable Intake

175.

Marketing MyPyramid: Taking the Dietary Guidelines Home

Leveraging Consumer Psychology for Effective Health Communications, eds. Rajeev Batra, Punam Anand Keller, and Victor Stretcher, Armonk, NY: M.E. Sharpe, 319-332, 2011
Number of pages: 29 Posted: 19 Mar 2016
Brian Wansink
Retired
Downloads 17 (658,180)

Abstract:

Loading...

healthy eating, dietary guidelines, mypyramid, nutritional gatekeepers, obesity

176.

Is this a Meal or a Snack: How Hunger Influences One's Susceptibility to Environmental Cues

Shimizu, Mitsuru, Collin R. Payne, and Brian Wansink (2010), “When Snacks Become Meals: How Hunger and Environmental Cues Bias Food Intake,” International Journal of Behavioral Nutrition and Physical Activity, 7:63 (August 25).
Number of pages: 22 Posted: 13 Jan 2016 Last Revised: 28 Apr 2017
Mitsuru Shimizu, Collin R. Payne and Brian Wansink
Southern Illinois University - Southern Illinois University at Edwardsville, New Mexico State University and Retired
Downloads 17 (658,180)

Abstract:

Loading...

environmental cues, social psychology, hunger, food consumption, meals, consumer behavior, obesity

177.

Improving Attribute-Importance Measurement: A Reference-Point Approach

Advances in Consumer Research 31 (2004): 84-85
Number of pages: 2 Posted: 02 Aug 2014
University of Groningen, Maastricht University, Retired and Independent
Downloads 17 (658,180)

Abstract:

Loading...

178.

Stigma: Experiments Examining the Relative Roles of Reason and Emotion in Economic Decision

Journal of Economic Behavior & Organization, 92 (August 2013), 202-213
Number of pages: 25 Posted: 10 Jan 2016
Cornell University - Department of Economics, University of Sussex and Retired
Downloads 16 (665,334)

Abstract:

Loading...

Stigma, cognitive load, dogfood, decision making process, spoiled identity, dual process model, consumer behavior

179.

Taste the Self You Want to Be: Desire for Social Image Enhances Taste

Aner Tal, Brian Wansink, Moty Amar, Yael Hallak, and Yaniv Gvili (2015) ,"Taste the Self You Want to Be: Desire For Social Image Enhances Taste", in AP - Asia-Pacific Advances in Consumer Research Volume 11, eds. Echo Wen Wan and Meng Zhang, Duluth, MN: Association for Consumer Research, Pages: 144-
Number of pages: 5 Posted: 31 Aug 2017
Aner Tal, Brian Wansink, Moty Amar, Yael Hallak and Yaniv Gvili
Cornell University, Retired, Ono Academic College, Ono Academic College and Ono Academic College (OAC)
Downloads 15 (672,868)

Abstract:

Loading...

180.

One Man's Tall is Another Man's Small: How the Framing of Portion-Size Influences Food Choice

Health Economics (2013)
Number of pages: 31 Posted: 08 Feb 2016
David Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management and Retired
Downloads 15 (672,868)

Abstract:

Loading...

181.

The Sweet Tooth Hypothesis: How Fruit Consumption Relates to Snack Consumption

47:1 (July), Appetite, 107-110
Number of pages: 13 Posted: 21 Jan 2016
Brian Wansink, Ganaël Bascoul and Gary T Chen
Retired, Independent and Independent
Downloads 15 (672,868)

Abstract:

Loading...

Fruit and Vegetables, Five-a-Day, Sweet Snacks, Salty Snacks, Taste Profiles

182.

The Battle Over Genetically Modified Foods: False Assumptions About Consumer Behavior

American Behavioral Scientist 44:8 (April 2001), 1405-1417
Number of pages: 24 Posted: 16 Jan 2016
Brian Wansink and Junyong Kim
Retired and University of Central Florida
Downloads 15 (672,868)
Citation 1

Abstract:

Loading...

consumer behavior, genetically modified foods, biotechnology

183.

The Inoculating Effect of Generic Advertising: Can Consumers' Concerns About Mad Cow Disease Be Reduced by Advertising?

Applied Economics, Vol. 43, No. 12, 2011
Number of pages: 28 Posted: 12 Jan 2016 Last Revised: 28 Apr 2017
University of Delaware - Department of Applied Economics and Statistics, Cornell University - School of Applied Economics and Management, Cornell University and Retired
Downloads 15 (672,868)
Citation 1

Abstract:

Loading...

food scares, advertising, mad cow disease, creutzfeldt-jakob disease, bovine spongiform encephalopathy, consumer behavior, information, health awareness

184.

Crowdsourcing Novel Childhood Predictors of Adult Obesity

PloS One 9.2 (2014)
Number of pages: 49 Posted: 30 Jul 2014
University of Amsterdam - Department of Persuasive Communication, VTT Technical Research Centre of Finland, VTT Technical Research Centre of Finland, ETH Zürich, University of Vermont - Department of Computer Science, University of Vermont - College of Engineering and Mathematics and Retired
Downloads 15 (672,868)

Abstract:

Loading...

185.

Front-Panel Health Claims: When Less is More

Food Policy, Vol. 29, No. 6, 2004
Number of pages: 15 Posted: 13 Jan 2016
Brian Wansink, Steven T. Sonka and Clare Hasler
Retired, University of Illinois at Urbana-Champaign and University of Illinois at Urbana-Champaign
Downloads 14 (680,470)
Citation 2

Abstract:

Loading...

health claims, labeling, consumer behavior, marketing, perception, consumer research, attributes

186.

Fine as North Dakota Wine: Sensory Expectations and the Intake of Companion Foods

Physiology and Behavior, 90:5 (April 2007), 712-16
Number of pages: 20 Posted: 10 Jan 2016
Brian Wansink, Collin R. Payne and Jill North
Retired, Cornell University and University of Illinois at Urbana-Champaign
Downloads 14 (680,470)

Abstract:

Loading...

food intake, wine, sensory expectations, expectations, labels, taste ratings, sensory halo, halo, environmental cues, quality cues

187.

Big Drinkers: How BMI, Gender and Rules of Thumb Influence the Free Pouring of Wine

Smarandescu, Laura, Douglas M. Walker, and Brian Wansink (2014), “Big Drinkers: How BMI, Gender, and Rules of Thumb Influence the Free Pouring of Wine,” International Journal of Drug Policy,” 25:1060-1065.
Number of pages: 24 Posted: 10 Aug 2014 Last Revised: 29 Apr 2017
Laura Smarandescu, Doug Walker and Brian Wansink
Iowa State University, Iowa State University and Retired
Downloads 14 (680,470)

Abstract:

Loading...

Alcohol Pouring, Gender, BMI, Rules of thumb, Wine pouring, Drinking norms

188.

Proximity's Influence on Estimated and Actual Candy Consumption

International Journal of Obesity 30.5 (2006): 871-875
Number of pages: 5 Posted: 02 Aug 2014
Brian Wansink, James Painter and Y-K Lee
Retired, Eastern Illinois University and Kyungpook National University
Downloads 14 (680,470)

Abstract:

Loading...

consumption, proximity, convenience visibility, candy, estimation, salience, food intake

189.

Nutrition Report Cards: An Opportunity to Improve School Lunch Selection

PLoS ONE 8(10): e72008 (2013)
Number of pages: 4 Posted: 01 Aug 2014
Retired, Cornell University - Dyson School of Applied Economics and Management, United States Military Academy and Division of Nutritional Sciences, Cornell University
Downloads 14 (680,470)

Abstract:

Loading...

190.

Just a Bite: Considerably Smaller Snack Portions Satisfy Delayed Hunger and Craving

Food Quality and Preference 27.1 (January 2013): 96-100
Number of pages: 5 Posted: 31 Jul 2014
Ellen Van Keer, Mitsuru Shimizu and Brian Wansink
Centrum Leo Apostel for Interdisciplinary Studies (CLEA), Southern Illinois University - Southern Illinois University at Edwardsville and Retired
Downloads 14 (680,470)

Abstract:

Loading...

Portion size, Food craving, Food intake, Hunger, Appetite, Dieting

191.

How Soy Consumption Relates to Nutritional Knowledge

Wansink, Brian and Nina Chan, (2001) “Relation of Soy Consumption to Nutritional Knowledge,” Journal of Medicinal Foods, 4:3 (December), 145-150
Number of pages: 14 Posted: 13 Jan 2016
Brian Wansink and Nina Chan
Retired and University of Illinois at Urbana-Champaign
Downloads 13 (688,146)

Abstract:

Loading...

soy, functional foods, soy consumption, taste property, health information, food selection, consumer behavior

192.

Fifty Years of Fat: News Coverage of Trends that Predate Obesity Prevalence

Davis, Brennan and Brian Wansink (2015), “Fifty Years of Fat: News Coverage of Trends that Predate Obesity,” BMC Public Health, 15:629. doi:10.1186/s12889-015-1981-1
Number of pages: 18 Posted: 16 Jul 2015 Last Revised: 28 Apr 2017
Brennan Davis and Brian Wansink
California State Polytechnic University, San Luis Obispo - Orfalea College of Business and Retired
Downloads 13 (688,146)
Citation 1

Abstract:

Loading...

obesity; mass media; public health; marketing analytics, epidemiology

193.

Advertising's Impact on Category Substitution

Wansink, Brian (1994), “Advertising’s Impact on Category Substitution,” Journal of Marketing Research, 21:4 (November), 95-105
Number of pages: 29 Posted: 13 Jan 2016
Brian Wansink
Retired
Downloads 12 (695,962)

Abstract:

Loading...

substitution, advertising, marketing, consumer attitudes. product usage, advertising campaigns, consumer behavior

194.

Shape of Glass and Amount of Alcohol Poured: Comparative Study of Effect of Practice and Concentration

Wansink, Brian, and Koert Van Ittersum. "Shape of glass and amount of alcohol poured: comparative study of effect of practice and concentration." BMJ 331.7531 (2005): 1512-1514.
Number of pages: 3 Posted: 02 Aug 2014
Brian Wansink and Koert van Ittersum
Retired and University of Groningen
Downloads 12 (695,962)

Abstract:

Loading...

195.

When Snacks Become Meals: How Hunger and Environmental Cues Bias Food Intake

Int J Behav Nutr Phys Act 7 (2010): 63
Number of pages: 6 Posted: 31 Jul 2014
Mitsuru Shimizu, Collin R. Payne and Brian Wansink
Southern Illinois University - Southern Illinois University at Edwardsville, Cornell University and Retired
Downloads 12 (695,962)

Abstract:

Loading...

196.

Developing Copy Tests that Estimate Brand Usage

William Wells (Ed.) Measuring Advertising’s Effectiveness, Cambridge, MA: Lexington, 359-370, 1997
Number of pages: 20 Posted: 20 Mar 2016
Brian Wansink and Michael L. Ray
Retired and Stanford Graduate School of Business
Downloads 11 (703,777)

Abstract:

Loading...

advertising, brand usage, market research, copy testing, cognitive response

197.

Increasing the Measurement Accuracy of Consumption Intentions

The Sage Handbook of Measurement, eds. Geoffrey Walford, Eric Tucker, and Madhu Viswanathan, Los Angeles, CA: Sage Publishing, 469-486, 2010
Number of pages: 38 Posted: 19 Mar 2016
Brian Wansink
Retired
Downloads 11 (703,777)

Abstract:

Loading...

marketing, measurement, consumer research, consumption, behavior change

198.

Antecedents and Mediators of Eating Bouts

Family and Consumer Sciences Research Journal 23.2 (1994): 166-182
Number of pages: 28 Posted: 02 Aug 2014
Brian Wansink
Retired
Downloads 11 (703,777)

Abstract:

Loading...

199.

All the Right Moves: Why Motion Increases Appeal of Food Products

Yaniv Gvili, Aner Tal, Moty Amar, Yael Hallak, and Brian Wansink (2015) ,"All the Right Moves: Why Motion Increases Appeal of Food Products", in NA - Advances in Consumer Research Volume 43, eds. Kristin Diehl and Carolyn Yoon, Duluth, MN : Association for Consumer Research, Pages: 352-357.
Number of pages: 7 Posted: 31 Aug 2017
Yaniv Gvili, Aner Tal, Moty Amar, Yael Hallak and Brian Wansink
Ono Academic College (OAC), Cornell University, Ono Academic College, Ono Academic College and Retired
Downloads 10 (711,483)

Abstract:

Loading...

200.

School Lunch Debit Cards are Associated with Lower Nutrition and Higher Calories

Just, David and Brian Wansink (2013). School Lunch Debit Card Payment Systems Are Associated with Lower Nutrition and Higher Calories. Obesity, 22(1), 24-26. doi:10.1002/oby.20591.
Number of pages: 8 Posted: 29 Jul 2014 Last Revised: 29 Apr 2017
David Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management and Retired
Downloads 10 (711,483)

Abstract:

Loading...

cafeterias, lunchrooms, payment systems, child health, decision-making

201.

Taste Buds with an Agenda: Is Food Experience Affected by Consumers’ Values and Beliefs

Aner Tal, Brian Wansink, Moty Amar, and Yaniv Gvili (2015) ,"Taste Buds With an Agenda: Is Food Experience Affected By Consumers’ Values and Beliefs", in AP - Asia-Pacific Advances in Consumer Research Volume 11, eds. Echo Wen Wan and Meng Zhang, Duluth, MN : Association for Consumer Research, Pages
Number of pages: 3 Posted: 31 Aug 2017
Aner Tal, Brian Wansink, Moty Amar and Yaniv Gvili
Cornell University, Retired, Ono Academic College and Ono Academic College (OAC)
Downloads 9 (719,436)

Abstract:

Loading...

202.

Segmentation Approaches that Differentiate Consumption Frequency from Sensory Preference

Wansink, Brian, Steven T. Sonka, and Se‐Bum Park. "SEGMENTATION APPROACHES THAT DIFFERENTIATE CONSUMPTION FREQUENCY FROM SENSORY PREFERENCE." Journal of sensory studies 19.4 (2004): 327-340.
Number of pages: 14 Posted: 02 Aug 2014
Brian Wansink, Steven T. Sonka and Se-Bum Park
Retired, University of Illinois at Urbana-Champaign and Yonsei University
Downloads 9 (719,436)

Abstract:

Loading...

203.

Association of Nutrient-Dense Snack Combinations with Calories and Vegetable Intake

Pediatrics 131.1 (January 2013): 22-29
Number of pages: 10 Posted: 31 Jul 2014
Brian Wansink, Mitsuru Shimizu and Adam Brumberg
Retired, Southern Illinois University - Southern Illinois University at Edwardsville and Cornell University - Dyson School of Applied Economics and Management, Food and Brand Lab
Downloads 9 (719,436)

Abstract:

Loading...

children, snack intake, combination snack, cheese, vegetable, family environment

204.

Leveraging FDA Health Claims

Journal of Consumer Affairs 39.2 (2005): 386-398.
Number of pages: 25 Posted: 30 Jul 2014 Last Revised: 29 Apr 2017
Brian Wansink and Greg Locke
Retired and Ford Motor Company
Downloads 9 (719,436)
Citation 2

Abstract:

Loading...

205.

Retracted Journal Articles and New Research Opportunities to Change Eating Behavior

Number of pages: 46 Posted: 18 Dec 2020
Brian Wansink
Retired
Downloads 8 (727,284)

Abstract:

Loading...

Retraction, Retracted, Wansink, JAMA, Eating Behavior, Psychology, Economics, Behavioral

206.

How Resourceful Consumers Identify New Uses for Old Products

Journal of Family and Consumer Science, 95:4 (November 2003), 109-113
Number of pages: 11 Posted: 17 Jan 2016
Brian Wansink
Retired
Downloads 8 (727,284)

Abstract:

Loading...

product usage, innovation, reuse, resourceful consumers, convenience, consumer behavior, consumer research

207.

Predicting the Future of Consumer Panels

The Journal of Database Marketing 9.4 (2002): 301-311
Number of pages: 25 Posted: 02 Aug 2014
Brian Wansink
Retired
Downloads 7 (735,159)

Abstract:

Loading...

208.

MyPlate, Half-Plate, and No Plate: How Visual Plate-related Dietary Benchmarks Influence What People Serve

Number of pages: 17 Posted: 17 Aug 2021
Brian Wansink and Audrey Wansink
Retired and Cornell University
Downloads 6 (743,072)

Abstract:

Loading...

Health Nutrition, Eating Habits, Behavioral Interventions, Dietary guidelines

209.

Fast Food, Soft Drink, and Candy Intake Is Unrelated to Body Mass Index for 95% oAmerican Adults

Just, David and Brian Wansink (2015), “Fast Food, Soft Drink, and Candy Intake is Unrelated to Body Mass Index for 95% of American Adults.” Obesity Science and Practice, 1:2, 126-130.
Posted: 02 Oct 2015
David Just and Brian Wansink
Cornell University - Dyson School of Applied Economics and Management and Retired
Downloads 6 (743,072)

Abstract:

Loading...

210.

When Politics Tastes Bad

Brian Wansink, Moty Amar, Tal Aner, and Yaniv Gvili (2014) ,"When Politics Tastes Bad", in LA - Latin American Advances in Consumer Research Volume 3, eds. Eva M. González and Tina M. Lowrey, Duluth, MN: Association for Consumer Research, Pages: 51-52.
Number of pages: 3 Posted: 31 Aug 2017
Brian Wansink, Moty Amar, Aner Tal and Yaniv Gvili
Retired, Ono Academic College, Cornell University and Ono Academic College (OAC)
Downloads 4 (758,667)

Abstract:

Loading...

211.

Conducting Useful Observational Research to Improve Behavior

Context: The Effects of Environment on Product Design and Evaluation, Forthcoming
Number of pages: 34 Posted: 17 Aug 2021
Brian Wansink
Retired
Downloads 3 (766,654)

Abstract:

Loading...

Observational research, unobtrusive, behavior, behavioral economics, psychology, intervention, health

212.

Interactions between Forms of Fat Consumption and Restaurant Bread Consumption

Wansink, Brian, and Lawrence R. Linder. "Interactions between forms of fat consumption and restaurant bread consumption." International Journal of Obesity 27.7 (2003): 866-868.
Number of pages: 5 Posted: 02 Aug 2014
Brian Wansink
Retired
Downloads 3 (766,654)

Abstract:

Loading...

213.

Larger Partitions Lead to Larger Sales: Divided Grocery Carts Alter Purchase Norms and Increase Sales

Journal of Business Research, DOI/10.1016/j.jbusres.2016.06.023, Forthcoming, Rotman School of Management Working Paper No. 2913825
Posted: 09 Feb 2017
Brian Wansink, Dilip Soman and Kenneth Herbst
Retired, University of Toronto - Behavioural Economics in Action at Rotman (BEAR) and Wake Forest University

Abstract:

Loading...

Fruits and Vegetables, Half-Cart, Healthy Shopping, Produce, Grocery Retailers, Shopping Carts, Social Norms, Partitioning, Part-Carts, Sectioned Shopping Trolley

214.

Taste Profiles that Correlate with Soy Consumption in Developing Countries

Pakistan Journal of Nutrition 1.6 (2002): 276-278
Posted: 08 Feb 2016
Brian Wansink and Jae Cheong
Retired and Korea Advanced Institute of Science and Technology (KAIST)

Abstract:

Loading...

Protein-deficiency, soy consumption, taste profiles

215.

The 10% Slution: Tying Managerial Salary Increases to Workplace Wellness Actions (and Not Results)

Robbins, Rebecca S. and Brian Wansink (2016), “The 10% Solution: Tying Managerial Salaries and Promotions to Workplace Wellness Actions (and Not Results),” Journal of Occupational Health Psychology, 21(4): 494-503. doi: 10.1037/a0039989
Posted: 21 Jan 2016
Brian Wansink
Retired
Downloads 0 (804,587)

Abstract:

Loading...

216.

Cognitive Dissonance, Confirmatory Bias and Inadequate Information Processing: Evidence from Experimental Auctions

Cao, Ying, David R. Just, Calum G. Turvey, and Brian Wansink (2015), “Existing Food Habits and Recent Choices Lead to Disregard of Food Safety Announcements,” Canadian Journal of Agricultural Economics, 63, 491-511.
Posted: 04 Sep 2015 Last Revised: 28 Apr 2017
University of Guelph, Cornell University - Dyson School of Applied Economics and Management, Cornell University - School of Applied Economics and Management and Retired

Abstract:

Loading...

Cognitive Dissonance, Confirmatory Bias, Risk Perception, Self-Justification

217.

Can Low-Fat Nutrition Labels Lead to Obesity?

Journal of Marketing Research 43.4 (2006): 605-617
Posted: 02 Aug 2014
Pierre Chandon and Brian Wansink
INSEAD and Retired

Abstract:

Loading...

218.

How Biased Household Inventory Estimates Distort Shopping and Storage Decisions

Journal of Marketing 70.4 (2006): 118-135
Posted: 01 Aug 2014
Pierre Chandon and Brian Wansink
INSEAD and Retired

Abstract:

Loading...

219.

Are We Aware of the External Factors that Influence Our Food Intake?

Health Psychology 27.5 (2008): 533
Posted: 01 Aug 2014
Brian Wansink, Lenny Vartanian and C Herman
Retired, Syracuse University and University of Toronto

Abstract:

Loading...

food intake, overeating, external influences, social influences

220.

Commentaries and Rejoinder to 'Marketing of Vice Goods: A Strategic Analysis of the Package Size Decision' by Sanjay Jain

Marketing Science, Vol. 31, No. 1, pp. 52-58, 2012, DOI: 10.1287/mksc.1110.0699
Posted: 23 Oct 2012
Ram C. Rao, Brian Wansink and Sanjay Jain
The University of Texas at Dallas, Naveen Jindal School of Management, Retired and University of Texas at Dallas

Abstract:

Loading...

game theory, hyperbolic discounting, behavioral economics

221.

Fast Food Restaurant Lighting and Music Can Reduce Calorie Intake and Increase Satisfaction

Psychological Reports, 111 (1), 228-232, 2012
Posted: 07 Sep 2012
Brian Wansink and Koert van Ittersum
Retired and University of Groningen

Abstract:

Loading...

fast food, obesity, food intake, light, music, atmosphere, satisfaction, calorie intake

222.

The Influence of Assortment Structure on Perceived Variety and Consumption Quantities

Posted: 31 Dec 2003
Barbara E. Kahn and Brian Wansink
University of Pennsylvania - Marketing Department and Retired

Abstract:

Loading...

Assortment, variety, perceptions, consumption

223.

A Cultural Hedonic Framework for Increasing the Consumption of Unfamiliar Foods: Soy Acceptance in Russia and Colombia

Posted: 23 Feb 2003
University of Illinois at Urbana-Champaign, Retired and University of Illinois at Urbana-Champaign

Abstract:

Loading...