Ming De Leung

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No Barrique, No Berlusconi: Collective Identity, Contention, and Authenticity in the Making of Barolo and Barbaresco Wines

Stanford University Graduate School of Business Research Paper No. 1972
Number of pages: 52 Posted: 24 Aug 2007
Stanford Graduate School of Business, Bocconi University, Stanford Graduate School of Business and Independent
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Abstract:

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organization theory