Umer Mukhtar

GIFT University

Umer Mukhtar/Assistant Professor

Office no: FF-09, 1st Floor, Near GIFT University

Gujranwala, Punjab 52250

Pakistan

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Co-Creation Experience of Customers and Brand Loyalty

Proceedings of Australian and New Zealand Marketing Academy Conference (ANZMAC) (pp. 720-727). Melbourne, Australia: RMIT, 2017

Number of pages: 8 Posted: 28 Apr 2020

Umer Mukhtar

GIFT University

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