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Musyoka Margaret Ndunge

Machakos University - Department of Business Administration

Kenya

SCHOLARLY PAPERS

1

DOWNLOADS

47

TOTAL CITATIONS

0

Scholarly Papers (1)

1.

Moderating Effect of Alliance Network on the Relationship between Competitive Strategies and Firm Performance in the Telecommunication Industry in Kenya

American Based Research Journal, Vol. 8 Issue 09, September 2019
Number of pages: 18 Posted: 22 May 2020
Musyoka Margaret Ndunge, Robert Arasa and Charles Nyariki Ombuki
Machakos University - Department of Business Administration, affiliation not provided to SSRN and affiliation not provided to SSRN
Downloads 47 (1,097,529)

Abstract:

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Alliance Networks, Firm Performance, Competitive Strategy, Telecommunication