Majid Ghasemy

Independent

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Scholarly Papers (1)

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This Fast Car Can Move Faster: A Review of PLS-SEM Application in Higher Education Research

Higher Education, 2020
Posted: 28 May 2020
Independent, affiliation not provided to SSRN, University of Cologne - Department of Marketing and Brand Management and Hamburg University of Technology (TUHH)

Abstract:

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Partial Least Squares (PLS), Higher Education, Structural Equation Modeling (SEM), PLS-SEM, Explanatory and Predictive Studies