Minjung Koo

Sungkyunkwan University, SKK Graduate School of Business

Associate Professor

53 Myeongnyun-dong 3-ga Jongno-ju

Guro-gu

Seoul, 110-745

Korea, Republic of (South Korea)

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Anticipated Temporal Landmarks Undermine Motivation for Continued Goal Pursuit

Koo, M., Dai, H., Mai, K.M., & Song, C.E. Anticipated temporal landmarks undermine motivation for continued goal pursuit. Organizational Behavior and Human Decision Processes. (four authors contributed equally) (Forthcoming)
Number of pages: 67 Posted: 01 Jul 2020
Sungkyunkwan University, SKK Graduate School of Business, University of California, Los Angeles (UCLA) - Anderson School of Management, National University of Singapore and University of Florida - Department of Marketing
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Abstract:

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temporal landmark, goal pursuit, current self, future self, optimistic belief, responsibility shift