Yonat Zwebner

Arison School of Business

P.O. Box 167

Herzliya, 46150

Israel

SCHOLARLY PAPERS

2

DOWNLOADS

12

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (2)

1.

You Must Have a Preference: The Impact of No Preference Communication on Joint Decision Making

Number of pages: 59 Posted: 18 Aug 2020
University of Maryland at College Park, New York University, Arison School of Business and Kelley School of Business, Indiana University
Downloads 12 (627,153)

Abstract:

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Joint Decision Making, No Preference, Decision Difficulty, Communication, Consumption Utility, Social Perception

2.

The Temperature Premium: Warm Temperatures Increase Product Valuation

Journal of Consumer Psychology 24, 2 (2014) 251-259, Columbia Business School Research Paper No. 14-29
Posted: 09 May 2014
Yonat Zwebner, Leonard Lee and Jacob Goldenberg
Arison School of Business, Columbia Business School - Marketing and Interdisciplinary Center (IDC) Herzliyah

Abstract:

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Environmental effects; Sensory marketing; Embodied cognition; Product valuation; Emotions