On Amir

University of California, San Diego (UCSD) - Rady School of Management

Associate Professor of Marketing

9500 Gilman Drive

Rady School of Management

La Jolla, CA 92093

United States

http://management.ucsd.edu/faculty/directory/amir/

SCHOLARLY PAPERS

28

DOWNLOADS
Rank 964

SSRN RANKINGS

Top 964

in Total Papers Downloads

47,233

SSRN CITATIONS
Rank 3,572

SSRN RANKINGS

Top 3,572

in Total Papers Citations

230

CROSSREF CITATIONS

275

Scholarly Papers (28)

1.

The Dishonesty of Honest People: A Theory of Self-Concept Maintenance

Journal of Marketing Research, Vol. 45, No. 6, pp. 633-644, 2008
Number of pages: 48 Posted: 12 Apr 2007 Last Revised: 08 Apr 2011
Nina Mazar, On Amir and Dan Ariely
Boston University - Questrom School of Business, University of California, San Diego (UCSD) - Rady School of Management and Duke University - Fuqua School of Business
Downloads 26,908 (173)
Citation 89

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Honesty, Self concept, Cost - Benefit

2.

Choice Construction Versus Preference Construction: the Instability of Preferences Learned in Context

Number of pages: 47 Posted: 08 Sep 2006
On Amir and Jonathan Levav
University of California, San Diego (UCSD) - Rady School of Management and Columbia University - Columbia Business School, Marketing
Downloads 6,892 (1,992)
Citation 3

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Preference construction, preference learning, choice, context

3.

Stumble, Predict, Nudge: How Behavioral Economics Informs Law and Policy

Columbia Law Review, Vol. 108, 2009, San Diego Legal Studies Paper No. 09-006
Number of pages: 40 Posted: 21 Jan 2009
Orly Lobel and On Amir
University of San Diego School of Law and University of California, San Diego (UCSD) - Rady School of Management
Downloads 2,587 (10,167)
Citation 5

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behavioral economics, psychology and the law, administrative law, public policy, regulation, social norms, incentives and motivation, health law, new governance

In Search of Homo Economicus: Preference Consistency, Emotions, and Cognition

Number of pages: 41 Posted: 23 Aug 2006
Leonard Lee, On Amir and Dan Ariely
Columbia University - Columbia Business School, Marketing, University of California, San Diego (UCSD) - Rady School of Management and Duke University - Fuqua School of Business
Downloads 1,503 (23,437)
Citation 2

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Transitivity, Emotion, Cognition, Preferences, Rationality

In Search of Homo Economicus: Cognitive Noise and the Role of Emotion in Preference Consistency

Journal of Consumer Research, No. 36, No. 2, pp. 173-187, 2009
Number of pages: 15 Posted: 16 Nov 2011
Leonard Lee, On Amir and Dan Ariely
Columbia University - Columbia Business School, Marketing, University of California, San Diego (UCSD) - Rady School of Management and Duke University - Fuqua School of Business
Downloads 257 (220,195)
Citation 5

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5.

Nudging Healthy Lifestyles – Informing Regulatory Governance with Behavioural Research

European Journal of Risk Regulation, Vol. 3, No. 1, January 2012, HEC Paris Research Paper No. LAW-2013-981
Number of pages: 75 Posted: 18 Feb 2012 Last Revised: 23 May 2013
HEC Paris, University of California, San Diego (UCSD) - Rady School of Management, University of North Carolina (UNC) at Chapel Hill - Department of Philosophy, Independent, University of San Diego School of Law, University of Michigan and Rochester Institute of Technology - Department of Philosophy
Downloads 1,314 (29,090)

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Nudge, Libertarian Paternalism, Behavioral, Lifestyle, Regulation

6.

Deciding Without Resources: Psychological Depletion and Choice in Context

Number of pages: 46 Posted: 07 Jan 2007
Robert H. Smith School of Business, University of California, San Diego (UCSD) - Rady School of Management, Yale School of Management - International Center for Finance and Florida State University - College of Arts & Sciences
Downloads 1,240 (31,689)
Citation 13

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Decision making, context effects, two systems, depletion

Innovation Motivation: Behavioral Effects of Post-Employment Restrictions

San Diego Legal Studies Paper No. 10-32
Number of pages: 47 Posted: 14 Jul 2010 Last Revised: 22 Dec 2013
On Amir and Orly Lobel
University of California, San Diego (UCSD) - Rady School of Management and University of San Diego School of Law
Downloads 537 (96,479)

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behavioral economics, law and psychology, experimental economics, task performance, IP, employment, post-employment restrictions, labor market mobility, non-competes, EIP, motivation, contract, innovation, spillovers, human capital

Innovation Motivation: Behavioral Effects of Post-Employment Restrictions

Number of pages: 46 Posted: 05 Jul 2011
Orly Lobel and On Amir
University of San Diego School of Law and University of California, San Diego (UCSD) - Rady School of Management
Downloads 190 (293,643)

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human capital, employment law, contract, non-competes, intellectual property

8.

Decisions by Rules: The Case of Unwillingness to Pay for Beneficial Delays

Number of pages: 32 Posted: 23 Jan 2006
On Amir and Dan Ariely
University of California, San Diego (UCSD) - Rady School of Management and Duke University - Fuqua School of Business
Downloads 584 (87,832)
Citation 6

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Decision making, rules, intertemporal choice

9.

The Dissociation between Monetary Assessments and Predicted Utility

Number of pages: 28 Posted: 24 Jul 2006
On Amir, Dan Ariely and Ziv Carmon
University of California, San Diego (UCSD) - Rady School of Management, Duke University - Fuqua School of Business and INSEAD
Downloads 560 (92,529)
Citation 1

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Decision-Making, Buyer Behavior, Market Research

10.

Driving Performance: A Growth Theory of Noncompete Law

Stanford Technology Law Review, Vol. 16, No. 3, Spring 2013, San Diego Legal Studies Paper No. 14-146
Number of pages: 43 Posted: 29 Mar 2014
Orly Lobel and On Amir
University of San Diego School of Law and University of California, San Diego (UCSD) - Rady School of Management
Downloads 535 (98,036)
Citation 1

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whistleblowing. employment law, reporting, incentives, experimental studies, behavioral law and economics, new governance, health policy, regulation, administrative law, governance, judgment and decision-making, consumer protection, environmental protection, financial regulation

Risk Management for the Future: Age, Risk, and Choice Architecture

7th Annual Conference on Empirical Legal Studies Paper
Number of pages: 28 Posted: 09 Jul 2012
Orly Lobel and On Amir
University of San Diego School of Law and University of California, San Diego (UCSD) - Rady School of Management
Downloads 295 (191,273)

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risk, risk regulation, behavioral economics, future risk, pensions, savings, financial health, aging, cognitive depletion, retirement, experimental law and economics, intertemporal choice

Risk Management for the Future: Age, Risk, and Choice Architecture

Netspar Discussion Paper No. 12/2015-054, San Diego Legal Studies Paper No. 16-206
Number of pages: 34 Posted: 15 Jan 2016
Orly Lobel and On Amir
University of San Diego School of Law and University of California, San Diego (UCSD) - Rady School of Management
Downloads 111 (457,108)

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decision making, risk, aging, retirement, executive resources

12.

Motivating Discounts: Price Motivated Reasoning

Number of pages: 30 Posted: 30 Jun 2007
On Amir and Erica Dawson
University of California, San Diego (UCSD) - Rady School of Management and Yale School of Management
Downloads 405 (136,377)

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pricing, motivated reasoning, signaling, discounts, promotions

13.

Resting on Laurels: The Effects of Discrete Progress Markers as Subgoals on Task Performance and Preferences

Number of pages: 51 Posted: 12 Dec 2006 Last Revised: 06 May 2008
On Amir and Dan Ariely
University of California, San Diego (UCSD) - Rady School of Management and Duke University - Fuqua School of Business
Downloads 361 (155,188)
Citation 10

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progress information, effort, uncertainty, task partitioning, goals

14.

The Most Influential Age Hypothesis: Does the Self Cause Predictable Preferences?

Number of pages: 20 Posted: 14 Apr 2007
On Amir and Nina Mazar
University of California, San Diego (UCSD) - Rady School of Management and Boston University - Questrom School of Business
Downloads 357 (157,099)

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Preferences, Identity, Self

15.

What Makes People Happy? Decoupling the Experiential-Material Continuum

Journal of Consumer Psychology 2022, Georgetown McDonough School of Business Research Paper No. 4315474
Number of pages: 26 Posted: 05 Jan 2023
Arizona State University, University of Toronto - Rotman School of Management, University of California, San Diego (UCSD) - Rady School of Management, Georgetown University - McDonough School of Business, University of California, San Diego (UCSD) - Rady School of Management, The George Washington University, Northwestern University - Kellogg School of Management, Fisher College of Business, The Ohio State University, Arizona State University (ASU), University of Chicago - Booth School of Business, ESADE University Faculties and Questrom School of Business, Boston University
Downloads 354 (158,534)

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Well-being, Emotion, Happiness, Experiential, Material

16.

Liberalism and Lifestyle: Informing Regulatory Governance with Behavioural Research

The European Journal of Risk Regulation Vol. 1, pp.17 (2012), San Diego Legal Studies Paper No. 12-094
Number of pages: 19 Posted: 11 Sep 2012
Orly Lobel and On Amir
University of San Diego School of Law and University of California, San Diego (UCSD) - Rady School of Management
Downloads 351 (159,995)
Citation 5

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behavioral law and economics, risk regulation, new governance, health policy, regulation, administrative law, governance, judgment and decision-making, consumer protection

17.

Driving Pro-Environmental Choice

Number of pages: 58 Posted: 31 Mar 2013 Last Revised: 08 May 2014
University of California, San Diego (UCSD) - Rady School of Management, University of California, San Diego (UCSD) - Rady School of Management and University of California, San Diego (UCSD) - Rady School of Management
Downloads 296 (191,814)
Citation 1

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Decision-making, eco-friendly, accessibility, identity, moral

18.

Healthy Choices: Regulatory Design and Processing Modes of Health Decisions

Number of pages: 20 Posted: 05 Jul 2011
Orly Lobel and On Amir
University of San Diego School of Law and University of California, San Diego (UCSD) - Rady School of Management
Downloads 245 (231,973)
Citation 1

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judgement and decision making, behavioral law and economics, experimental legal studies, health policy, risk processing

19.

Risks, Interrupted

Number of pages: 30 Posted: 03 Sep 2013
Daniella Kupor, Wendy Liu and On Amir
Stanford University, University of California, San Diego (UCSD) - Rady School of Management and University of California, San Diego (UCSD) - Rady School of Management
Downloads 228 (248,745)

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risk taking, decision making, familiarity, consumer behavior, interruptions

20.

The Importance of Selling Formats: When Integrating Purchase and Quantity Decisions Increases Sales

Number of pages: 90 Posted: 07 Feb 2018 Last Revised: 11 Apr 2022
Kristen Duke and On Amir
University of Toronto - Rotman School of Management and University of California, San Diego (UCSD) - Rady School of Management
Downloads 215 (262,897)
Citation 1

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framing effects, consumer choice, purchase likelihood

21.

Dominance Effects in the Wild

Number of pages: 79 Posted: 28 Mar 2022 Last Revised: 08 Nov 2023
ESADE Business School, University of California, San Diego (UCSD) - Rady School of Management and University of California, San Diego (UCSD)
Downloads 188 (297,016)
Citation 1

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Dominance Effects, Preference Uncertainty, Field Data, Context Effects

22.

How Incentive Framing Can Harness the Power of Social Norms

Number of pages: 73 Posted: 04 Oct 2018
University of California, San Diego (UCSD), Rady School of Management, Students, University of Toronto - Rotman School of Management and University of California, San Diego (UCSD) - Rady School of Management
Downloads 178 (311,728)
Citation 2

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social norms, incentives, information leakage, framing, behavior change

23.

A Tutorial in Consumer Research: Keeping it Real in Experimental Research – Understanding When, Where, and How to Enhance Realism and Measure Consumer Behavior

Number of pages: 24 Posted: 12 Mar 2020
Arizona State University (ASU), University of California, San Diego (UCSD) - Rady School of Management and Columbia University - Columbia Business School, Marketing
Downloads 157 (347,322)
Citation 10

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Experimental design, Realism, Behavior, Measurement

24.

Guilt Dynamics: Consequences of Temporally Separating Decisions and Actions

Number of pages: 77 Posted: 11 Sep 2017 Last Revised: 08 Jun 2018
Kristen Duke and On Amir
University of Toronto - Rotman School of Management and University of California, San Diego (UCSD) - Rady School of Management
Downloads 154 (353,029)

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guilt, self-control, emotion, time, indulgence, mental accounting

25.

Hedonic Maintenance: The Strategic Choice of Undesirable Experiences

Number of pages: 43 Posted: 10 May 2021 Last Revised: 11 Apr 2024
Jean Zhang, Gal Smitizsky and On Amir
University of California, San Diego (UCSD), Rady School of Management, University of California, San Diego (UCSD), Rady School of Management and University of California, San Diego (UCSD) - Rady School of Management
Downloads 102 (482,964)

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hedonic maintenance, mental accounting, strategic choice

26.

Reference Escalation in Sequential Choice

Number of pages: 51 Posted: 26 Jul 2017
On Amir and Coby Morvinski
University of California, San Diego (UCSD) - Rady School of Management and Ben-Gurion University of the Negev - Guilford Glazer Faculty of Business & Managment
Downloads 65 (630,505)

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Sequential Choice, Preferences, Reference Point Dynamics

27.

Price Contrasts in the Wild

Number of pages: 43 Posted: 29 Nov 2023 Last Revised: 06 Feb 2024
ESADE Business School, University of California, San Diego (UCSD) - Rady School of Management and University of California, San Diego (UCSD)
Downloads 36 (811,485)

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Extreme Prices, Contrast Effect, Uncertainty, Field Data, Context Effects

28.

Mis-Nudging Morality

Number of pages: 24 Posted: 04 May 2022
Ben-Gurion University of the Negev - Guilford Glazer Faculty of Business & Managment, Carnegie Mellon University, Department of Social and Decision Sciences and University of California, San Diego (UCSD) - Rady School of Management
Downloads 28 (878,042)

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nudges, self-serving behavior, morals