655 Knight Way
Stanford, CA 94305-5015
United States
Stanford Graduate School of Business
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advertising, ad impressions, branding, complements, television
advertising, politics, instrumental variables, presidential elections
tied goods, retail competition, dynamic discrete choice models, long-run effects, vertical channels, razor-blade market
tied goods, retail competition, dynamic discrete choice, durable good replacement, endogenous consumption, long-run effects, vertical channels, razor-blade market
Automation Technology, Demand Response, Short-run Elasticities, Utilities, Energy; Electricity, Field experiments.
field experiments, smart technology, pro-social marketing, environmental conservation, harm reduction
switching costs, reward programs, dynamic programming, discrete-choice
endogeneity, discontinuity, treatment effects, selection, direct-mail, regression, nonparametric identification, targeted marketing, casinos
consumption, discrete choice, dynamic programming, random coefficients
decision-making, interdependent preferences, consumption, discrete choice, social interactions, targeted marketing, customer relationships
Political advertising, presidential election, electoral college, direct vote, resource allocation, voter choice, contests
