Joowon Park

University of Utah - David Eccles School of Business

1645 E Campus Center Dr

Salt Lake City, UT 84112-9303

United States

SCHOLARLY PAPERS

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Scholarly Papers (1)

1.

Evaluating Prosocial COVID-19 Messaging Frames: Evidence from a Field Study on Facebook

Judgment and Decision Making, 15(6), 1037–1043
Number of pages: 7 Posted: 03 Sep 2020 Last Revised: 01 Dec 2020
Sachin Banker and Joowon Park
University of Utah - David Eccles School of Business and University of Utah - David Eccles School of Business
Downloads 484 (82,558)
Citation 3

Abstract:

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prosocial framing, social media, health messaging, COVID-19