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Thangaraja A

Manonmaniam Sundaranar University

Abishekapatti

Tirunelveli, Tamil Nadu 627 012

India

SCHOLARLY PAPERS

9

DOWNLOADS

1,127

TOTAL CITATIONS

2

Scholarly Papers (9)

1.

The Consumer Experience on Geographical Indicators and Its Impact on Purchase Decision: An Empirical Study

International Journal of Pure and Applied Mathematics Volume 118 No. 20 2018, 2625-2630
Number of pages: 6 Posted: 12 Dec 2020
Thangaraja A
Manonmaniam Sundaranar University
Downloads 358 (207,676)
Citation 1

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2.

The Veiling Part of Neuromarketing in Developing Brand Preference in FMCG Sector: A Conceptual Study

IJARIIE-ISSN(O)-2395-4396, Vol-1 Issue-5 2015
Number of pages: 4 Posted: 12 Dec 2020
Thangaraja A
Manonmaniam Sundaranar University
Downloads 196 (387,924)
Citation 1

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3.

The Mediating Role of Employee Engagement on Compensation and Retention Among Frontline Hospitality Employees in Tamil Nadu

International Journal of Advanced Educational Research ISSN: 2455-6157, Impact Factor: RJIF 5.22 www.educationjournal.org Volume 1; Issue 4; July 2016; Page No. 24-27
Number of pages: 4 Posted: 12 Dec 2020
Thangaraja A
Manonmaniam Sundaranar University
Downloads 159 (472,207)

Abstract:

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4.

Fast Moving Consumer Goods Distributors’ Source of Information and Marketing Intelligence System on Customer Feedback

IJARIIE-ISSN(O)-2395-4396, Vol-2 Issue-1 2016
Number of pages: 5 Posted: 12 Dec 2020
Thangaraja A
Manonmaniam Sundaranar University
Downloads 124 (580,653)

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5.

An Evolution of Distributors’ Marketing Intelligence System (DMIS) Among FMCG Distributors: A Conceptual Frame Work

International Journal of Multidisciplinary Education and Research ISSN: 2455-4588; Impact Factor: RJIF 5.12 www.educationjournal.in Volume 1; Issue 5; July 2016; Page No. 11-13
Number of pages: 3 Posted: 12 Dec 2020
Thangaraja A
Manonmaniam Sundaranar University
Downloads 105 (674,591)

Abstract:

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6.

The Indispensability of Information Technology in Marketing Intelligence System: A Conceptual Approach

IJSRD - International Journal for Scientific Research & Development| Vol. 4, Issue 06, 2016
Number of pages: 4 Posted: 27 Apr 2021
Thangaraja A
Manonmaniam Sundaranar University
Downloads 69 (883,195)

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7.

The Impact of E-Learning in the Development of Training Effectiveness on Hospitality Sector in Tamil Nadu

National Journal of Advanced Research Online ISSN: 2455-216X; Impact Factor: RJIF 5.12 www.allnationaljournal.com Volume 2; Issue 4; July 2016; Page No. 18-20
Number of pages: 3 Posted: 12 Dec 2020
Thangaraja A
Manonmaniam Sundaranar University
Downloads 65 (916,100)

Abstract:

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8.

The Impact of Personal Growth of Generation Y Employees Among Educational Institutions in Tirunelveli: A Retention View

National Journal of Multidisciplinary Research and Development ISSN: 2455-9040; Impact Factor: RJIF 5.22 www.nationaljournals.com Volume 1; Issue 2; May 2016; Page No. 23-26
Number of pages: 4 Posted: 12 Dec 2020
Thangaraja A
Manonmaniam Sundaranar University
Downloads 51 (1,052,702)

Abstract:

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9.

Application of Random Forest For Robust Prediction Of Social Media Comments: A Case Approach

International Journal of Advanced Science and Technology, Vol. 29, No. 7s, (2020), pp. 2610-2619
Posted: 28 Apr 2021
Thangaraja A, Vignesh Karthik and Ameena Babu
Manonmaniam Sundaranar University, SCMS School of Engineering and Technology and affiliation not provided to SSRN

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