Antonio Lorenzon

University of Milan - Department of Business Policy and Economics

Milano, I-20122

Italy

Massachusetts Institute of Technology (MIT) - Sloan School of Management

Visiting Researcher

100 Main Street

E62-416

Cambridge, MA 02142

United States

SCHOLARLY PAPERS

3

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Scholarly Papers (3)

1.

Marketing Knowledge Management in Strategic Adoption of a Crm Solutions: Global Supports and Applications in Europe

Number of pages: 30 Posted: 10 Feb 2005
Luciano Pilotti, Peter J. van Baalen and Antonio Lorenzon
University of Milan - Department of Economics, Business and Statistics, University of Amsterdam and University of Milan - Department of Business Policy and Economics
Downloads 2,030 (9,055)

Abstract:

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Knowledge management, Customer Relationship Management, Marketing, User innovation, Open source software, Community, Knowledge performance

2.

Crm Technologies as a Leverage of Competitiveness and Business Value Creation in European Markets: A Comparison between Italy and the Netherlands

Number of pages: 18 Posted: 10 Feb 2005
Luciano Pilotti, Peter J. van Baalen and Antonio Lorenzon
University of Milan - Department of Economics, Business and Statistics, University of Amsterdam and University of Milan - Department of Business Policy and Economics
Downloads 650 (48,780)

Abstract:

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Knowledge management, Customer Relationship Management, Marketing, User innovation, Open source software, Community, Projects' performance

3.

Local Embeddedness and Internationalization of SME: A Comparative Analysis of Nine Local Production System in Emilia Romagna

DEAS, Università degli Studi di Milano, Working Paper No. 2007-20
Number of pages: 16 Posted: 20 May 2007
University of Milan - Department of Business Policy and Economics, University of Milan - Department of Business Policy and Economics, University of Milan - Dipartimento di Scienze Economiche, Aziendali e Statistiche and University of Milan - Department of Economics, Business and Statistics
Downloads 238 (154,810)

Abstract:

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Embeddedness, Internationalization of Smes, Industrial District