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Brett Campbell

University of Nebraska-Lincoln, College of Business

730 N. 14th Street

Lincoln, NE 68588

United States

Yale School of Management

165 Whitney Ave

New Haven, CT 06511

  • University of Nebraska-Lincoln, College of Business

  • Yale School of Management

SCHOLARLY PAPERS

3

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1,259

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29

Scholarly Papers (3)

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1.

Earnings Virality

Downloads 820 (74,360)
Citation 28

Earnings Virality

Number of pages: 67 Posted: 09 Mar 2021 Last Revised: 01 Jun 2022
Brett Campbell, Michael S. Drake, Jake Thornock and Brady J. Twedt
University of Nebraska-Lincoln, College of Business, Brigham Young University - Marriott School, Brigham Young University and Texas A&M University - Department of Accounting
Downloads 820 (73,139)
Citation 28

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Earnings Virality, Viral, Social media, Earnings announcements

Earnings Virality

Journal of Accounting & Economics (JAE), Vol. 74, No. 1, 2022
Posted: 26 May 2022
Brett Campbell, Michael S. Drake, Jake Thornock and Brady J. Twedt
University of Nebraska-Lincoln, College of Business, Brigham Young University - Marriott School, Brigham Young University and Texas A&M University - Department of Accounting

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Earnings Virality, Viral, Social media, Earnings announcements

2.

Capital Market Effects of Fake Social Media Accounts

Number of pages: 62 Posted: 30 Apr 2025
Brett Campbell
University of Nebraska-Lincoln, College of Business
Downloads 266 (288,370)

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Social media, Fake accounts, Bots, Retail investors, Disclosure processing costs, Information intermediaries JEL Classifications: G12

3.

Detecting the Impact of Economic Narratives: Insights from Sermons

Number of pages: 43 Posted: 25 Mar 2024 Last Revised: 21 Apr 2026
Brett Campbell, Mani Sethuraman and Thomas D. Steffen
University of Nebraska-Lincoln, College of Business, Cornell University - Department of Accounting and Yale University School of Management
Downloads 173 (435,504)
Citation 1

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narrative economics, sermon, textual analysis, household debt, financial decisions