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Wasisto Ruswidiono

Trisakti School of Management, West Jakarta, Indonesia

Jakarta

Indonesia

  • Trisakti School of Management, West Jakarta, Indonesia

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Scholarly Papers (1)

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Do Millennials Believe in Food Vlogger Reviews? A Study of Food Vlogs as a Source of Information

Briliana, V; Ruswidiono, W; Deitiana, T. 2020. Do Millennials believe in food vlogger reviews? A study of food vlogs as a source of information, J. Mgt. Mkt. Review 5(3) 170 – 178. https://doi.org/10.35609/jmmr.2020.5.3(5)
Number of pages: 9 Posted: 21 Mar 2021
Vita Briliana, Wasisto Ruswidiono and Tita Deitiana
Trisakti School of Management, West Jakarta, Indonesia, Trisakti School of Management, West Jakarta, Indonesia and Trisakti School of Management, West Jakarta, Indonesia
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Perceived Benefit; Mobile App Usefulness; Perceived Enjoyment; Attitude; Intention to Use Food Vlogger Reviews; YouTube; Millennial