Aric Rindfleisch

University of Illinois

SCHOLARLY PAPERS

2

DOWNLOADS

9

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (2)

1.

Safeguarding Crowdsourced Contributions

Number of pages: 46 Posted: 17 Jun 2023
Chirag Patel, Mariyani Ahmad Husairi and Aric Rindfleisch
Grenoble Ecole de Management, affiliation not provided to SSRN and University of Illinois
Downloads 9 (1,031,697)

Abstract:

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Crowdsourcing, Safeguarding, Transaction Costs, Specific Investments, Opportunism

2.

The 'Idea Advantage': How Content Sharing Strategies Impact Engagement in Online Learning Platforms

Forthcoming at the Journal of Marketing Research
Posted: 03 May 2021
Unnati Narang, Manjit S. Yadav and Aric Rindfleisch
University of Illinois at Urbana-Champaign, Texas A&M University - Department of Marketing and University of Illinois

Abstract:

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education, user-generated content, online platforms, engagement, student retention and performance, field experiment, topic modeling, text mining