Yuhan Zhang

Beijing Technology and Business University

No. 11/33, Fucheng Road, Haidian District

Liangxiang

Beijing, 102488

China

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First Law of Motion: Influencer Video Advertising on TikTok

Number of pages: 55 Posted: 30 Mar 2021
Jeremy Yang, Juanjuan Zhang and Yuhan Zhang
Massachusetts Institute of Technology (MIT) - Sloan School of Management, Massachusetts Institute of Technology (MIT) - Sloan School of Management and Beijing Technology and Business University
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Influencer Advertising, Video Advertising, Computer Vision, Machine Learning