Wei Shi Lim

National University of Singapore

1 Business Link

Singapore, 117592

Singapore

SCHOLARLY PAPERS

4

DOWNLOADS

107

SSRN CITATIONS

11

CROSSREF CITATIONS

0

Scholarly Papers (4)

1.

Optimal Channel Strategy of Luxury Brands in the Presence of Online Marketplace and Copycats

Forthcoming at the European Journal of Operational Research
Number of pages: 30 Posted: 08 Dec 2022
Sarah Yini Gao, Wei Shi Lim and Ziqiu Ye
Singapore Management University - Lee Kong Chian School of Business, National University of Singapore and University of International Business and Economics
Downloads 69 (604,425)

Abstract:

Loading...

supply chain management, conspicuous consumption, copycats, online marketplace, channel strategy

2.

Should a New Entrant Adopt Cost Transparency?

Number of pages: 37 Posted: 17 Jan 2024
Fudan University - School of Management, Shanghai University - School of Management, National University of Singapore and University of California, Los Angeles (UCLA) - Anderson School of Management
Downloads 38 (787,492)

Abstract:

Loading...

Cost Transparency, Fair Price, Differentiation Strategy, Consumer Beliefs

3.

Impact of Consumer Curiosity on Content Disclosure and Pricing: The Case of Entertainment Products

Posted: 04 May 2023
Yuetao Gao, Wei Shi Lim and Bo Shen
Xiamen University, National University of Singapore and Wuhan University

Abstract:

Loading...

consumer curiosity, behavioral economics, limited information disclosure, uniform pricing, entertainment products

4.

Impact of Entry of Switching-Referral Platforms

Posted: 17 Apr 2023
Yuetao Gao, Wei Shi Lim and Xiaoyan Xu
Xiamen University, National University of Singapore and Southwestern University of Finance and Economics (SWUFE)

Abstract:

Loading...

platforms, switching-referral technology, consumer switching, entry, firm enrollment, competition, pricing, game theory