Ron Shachar

Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship

Dean

P.O. Box 167

Herzliya, 46150

Israel

  • Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship

SCHOLARLY PAPERS

17

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SSRN CITATIONS
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52

CROSSREF CITATIONS

27

Scholarly Papers (17)

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1.

Brands, Information, and Loyalty

Number of pages: 35 Posted: 01 Nov 2000
Bharat N. Anand and Ron Shachar
Harvard University - Strategy Unit and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship
Downloads 2,879 (6,210)

Abstract:

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2.

On Brands and Word-of-Mouth

Number of pages: 48 Posted: 06 Dec 2011
Renana Peres, Ron Shachar and Mitchell J. Lovett
The Hebrew University of Jerusalem, Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship and Simon School of Business – University of Rochester
Downloads 1,306 (21,522)
Citation 13

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3.

Advertising, the Matchmaker

Harvard Business School Strategy Unit Research Paper No. 264206
Number of pages: 54 Posted: 02 Jan 2002
Bharat N. Anand and Ron Shachar
Harvard University - Strategy Unit and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship
Downloads 813 (42,426)
Citation 26

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Advertising, Structural estimation, Information

4.

Spatial Competition in the Network Television Industry

Downloads 539 ( 72,229)

Spatial Competition in the Network Television Industry

GSIA Working Paper No. 2001-E19
Number of pages: 47 Posted: 23 Jul 2001
Ronald L. Goettler and Ron Shachar
University of Rochester - Simon School of Business and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship
Downloads 539 (71,434)
Citation 11

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Spatial competition, discrete choice, panel data, latent variables, consumer heterogeneity, maximum simulated likelihood, network television, state dependence

Spatial Competition in the Network Television Industry

Posted: 17 Jan 2002
Ronald L. Goettler and Ron Shachar
University of Rochester - Simon School of Business and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship

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5.

Switching Costs or Search Costs?

The Foerder Institute for Economic Research Working Paper No. 3-2000
Number of pages: 42 Posted: 25 Apr 2000
Nickolay V. Moshkin and Ron Shachar
Cornerstone Research - New York Office and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship
Downloads 536 (72,743)
Citation 4

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6.

On the Monetization of Mobile Apps

Number of pages: 56 Posted: 29 Jan 2019
Gil Appel, Barak Libai, Eitan Muller and Ron Shachar
The George Washington University, Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship, New York University (NYU) - Department of Marketing and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship
Downloads 440 (92,195)
Citation 9

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advertising; freemium; mobile apps; online strategy; pricing; retention; satiation

7.

The Risk Reduction Role of Advertising

Number of pages: 33 Posted: 25 Sep 2003
Dmitri Byzalov and Ron Shachar
Harvard University - Department of Economics and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship
Downloads 297 (142,484)
Citation 4

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Advertising, information, uncertainty, risk aversion

8.

Habit-Formation and Political Behaviour: Evidence of Consuetude in Voter Turnout

Number of pages: 21 Posted: 09 Nov 2003
Donald P. Green and Ron Shachar
Columbia University and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship
Downloads 142 (279,131)
Citation 6

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9.

The Effect of Links and Excerpts on Internet News Consumption

Forthcoming at Journal of Marketing Research. https://doi.org/10.1177/0022243720913029
Number of pages: 46 Posted: 25 Oct 2015 Last Revised: 29 Apr 2020
Jason M.T. Roos, Carl F. Mela and Ron Shachar
Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM), Duke University - Fuqua School of Business and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship
Downloads 104 (349,615)
Citation 4

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Bayesian estimation, dynamic programming, hyperlinking, learning models, news consumption, structural models

10.

The Seeds of Negativity: Knowledge and Money

Simon School Working Paper No. FR 10-33
Number of pages: 42 Posted: 27 Jul 2010
Mitchell J. Lovett and Ron Shachar
Simon School of Business – University of Rochester and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship
Downloads 77 (420,191)
Citation 4

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11.

When Pavarotti Meets Harry Potter at the Super Bowl

Number of pages: 38 Posted: 28 Nov 2010
Shlomi Parizat and Ron Shachar
affiliation not provided to SSRN and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship
Downloads 76 (423,302)
Citation 4

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12.

When Kerry Met Sally: Politics and Perceptions in the Demand for Movies - Online Appendix

Management Science. Forthcoming
Number of pages: 20 Posted: 15 Feb 2014
Jason M.T. Roos and Ron Shachar
Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM) and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship
Downloads 56 (493,977)

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Marketing; Leisure industries; New products; Forecasting

13.

Hyper-Media Search and Consumption

Number of pages: 51 Posted: 27 Jun 2013
Jason M.T. Roos, Carl F. Mela and Ron Shachar
Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM), Duke University - Fuqua School of Business and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship
Downloads 47 (532,593)
Citation 3

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Structural models, Dynamic programming, Learning models, Bayesian estimation

14.

Marketing and Politics: Models, Behavior, and Policy Implications

Marketing Letters, Apr 2012, Vol. 48, No. 2: 282-295., Rotman School of Management Working Paper No. 2733252
Number of pages: 20 Posted: 18 Feb 2016
Brett R. Gordon, Mitchell J. Lovett, Ron Shachar, Kevin Arceneaux, Sridhar Moorthy, Michael Peress, Akshay R. Rao, Subrata K. Sen, David Soberman and Oleg Urminsky
Northwestern University - Kellogg School of Management, Simon School of Business – University of Rochester, Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship, Temple University - Department of Political Science, University of Toronto - Rotman School of Management, Simon Graduate School of Business, University of Rochester, University of Minnesota - Twin Cities - Carlson School of Management, Yale School of Management, University of Toronto - Rotman School of Management and University of Chicago - Booth School of Business
Downloads 42 (556,553)
Citation 1

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political marketing, elections, campaigns, advertising

15.

Advertising and Consumers' Communications

Marketing Science, Vol. 32, No. 2, 2013; pp. 294-309; DOI: 10.1287/mksc.1120.0753
Posted: 13 Nov 2013
Dmitri Kuksov, Ron Shachar and Kangkang Wang
University of Texas at Dallas - Naveen Jindal School of Management, Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship and University of Alberta

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advertising, communication, word of mouth, branding, brand image

16.

Voting May Be Habit-Forming: Evidence from a Randomized Field Experiment

American Journal of Political Science, Vol. 47, No. 3, pp. 540-550, 2003
Posted: 21 Jan 2009
Alan Gerber, Donald P. Green and Ron Shachar
Yale University - Department of Political Science, Columbia University and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship

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Field experiment, Randomization, Voting turnout, Voting mobilization, Elections

17.

Follow the Leader: Theory and Evidence on Political Participation

Posted: 25 Jun 1997
Barry J. Nalebuff and Ron Shachar
Yale University - Yale School of Management and Interdisciplinary Center (IDC) Herzliyah - Adelson School of Entrepreneuship

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