Hemant K. Bhargava

University of California, Davis

Professor

One Shields Avenue

Apt 153

Davis, CA 95616

United States

  • University of California, Davis

SCHOLARLY PAPERS

24

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SSRN CITATIONS
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Top 16,722

in Total Papers Citations

26

CROSSREF CITATIONS

39

Scholarly Papers (24)

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1.

Electronic Medical Records and Physician Productivity: Evidence from Panel Data Analysis

Number of pages: 40 Posted: 02 Nov 2011
Hemant K. Bhargava and Abhay Mishra
University of California, Davis and affiliation not provided to SSRN
Downloads 746 (46,991)
Citation 13

Abstract:

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electronic medical records, physician productivity

2.

Implementing Sponsored Search in Web Search Engines: Computational Evaluation of Alternative Mechanisms

Informs Journal on Computing, Forthcoming
Number of pages: 25 Posted: 16 May 2005
Juan Feng, Hemant K. Bhargava and David M. Pennock
University of Florida - Warrington College of Business Administration, University of California, Davis and Microsoft Corporation - Microsoft Research, New York City
Downloads 528 (73,245)
Citation 5

Abstract:

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Internet search engines, preferential placement, sponsored search, slot allocation

3.

The Move to Smart Mobile and Its Implications for Antitrust Analysis of Online Markets

Indian School of Business
Number of pages: 40 Posted: 25 Jan 2016 Last Revised: 28 Apr 2020
Hemant K. Bhargava, David S. Evans, David S. Evans and Deepa Mani
University of California, Davis, University College LondonGlobal Economics Group and Indian School of Business (ISB), Hyderabad
Downloads 491 (80,025)

Abstract:

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smartphones, mobile, online industries, e-commerce, search, antitrust, digital economy, mobile Internet, mobile broadband, network industries, online in India, market power

4.

Dogfight in IT Industry: Google vs. Microsoft

UC Davis Graduate School of Management Research Paper No. 15-09
Number of pages: 9 Posted: 18 Aug 2009 Last Revised: 27 Oct 2012
Hemant K. Bhargava
University of California, Davis
Downloads 489 (80,404)

Abstract:

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Google, browser, search engines, operating systems, competitive strategy

5.

The Creator Economy: Managing Ecosystem Supply, Revenue-Sharing, and Platform Design

Management Science (Forthcoming)
Number of pages: 33 Posted: 08 Jun 2021
Hemant K. Bhargava
University of California, Davis
Downloads 405 (100,351)

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platforms, content, revenue-sharing, advertising, multi-sided markets, ecosystem, developers

6.

Doing More with Less: Price Discrimination with Three-Part vs. Two-Part Tariffs

UC Davis Graduate School of Management Research Paper No. 03-08
Number of pages: 32 Posted: 24 May 2008
Adib Bagh and Hemant K. Bhargava
affiliation not provided to SSRN and University of California, Davis
Downloads 321 (129,902)
Citation 5

Abstract:

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multi-part tariffs, price discrimination, tariff performance, asymmetric information

7.

Commercialization of Platform Technologies: Launch Timing and Versioning Strategy

Production and Operations Management, 2012
Number of pages: 47 Posted: 17 Oct 2010 Last Revised: 07 Sep 2014
Hemant K. Bhargava, Daewon Sun and Byung Cho Kim
University of California, Davis, University of Notre Dame and Virginia Polytechnic Institute & State University - Pamplin College of Business
Downloads 317 (131,472)

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Technology Commercialization, Product Launch Strategy, Platform Technology, Versioning, Uncertainty

8.

Price Transparency in Health Care: Impact, Impending Transformation, Competition Strategy, and Policy Implications

Number of pages: 25 Posted: 31 Dec 2019
Hemant K. Bhargava
University of California, Davis
Downloads 245 (171,028)

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Pricing, Transparency, Healthcare, Platforms, Search

9.

Optimal Solutions for Mixed Bundling of Two Independently-Valued Goods

Number of pages: 24 Posted: 09 Aug 2011
Hemant K. Bhargava
University of California, Davis
Downloads 235 (178,062)
Citation 4

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10.

Mobile Health Technologies

Number of pages: 21 Posted: 29 Jan 2016
Hemant K. Bhargava and Julia Tanghetti
University of California, Davis and University of California, Davis
Downloads 221 (188,596)

Abstract:

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mobile, health, apps, smartphone, ROI

11.

Stockout Compensation: Joint Inventory and Price Optimization in Electronic Retailing

INFORMS Journal on Computing, Vol. 18, Nov. 2, pp. 255-266, 2006
Number of pages: 26 Posted: 19 Aug 2009 Last Revised: 20 Nov 2011
Hemant K. Bhargava, Daewon Sun and Susan H. Xu
University of California, Davis, affiliation not provided to SSRN and Pennsylvania State University, University Park - Department of Supply Chain and Information Systems
Downloads 206 (201,489)
Citation 2

Abstract:

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electronic commerce, stockout discount, differential pricing, inventory management, delay sensitive

12.

Pay for Play: Sponsored Recommendations in Information Gatekeepers

Number of pages: 38 Posted: 16 May 2005
Hemant K. Bhargava and Juan Feng
University of California, Davis and University of Florida - Warrington College of Business Administration
Downloads 192 (214,798)

Abstract:

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Information gatekeeper, sponsorship revenue, competition

13.

Data Policy and Choices in Platforms

Georgia Tech Scheller College of Business Research Paper No. 3473606
Number of pages: 19 Posted: 30 Oct 2019
Hemant K. Bhargava, Olivier Rubel, Elizabeth J. Altman, Ramnik Arora, Jörn Boehnke, Kaitlin Daniels, Timothy Derdenger, Bryan Kirschner, Darin LaFramboise, Pantelis Loupos, Geoffrey Parker and Adithya Pattabhiramaiah
University of California, Davis, University of California, Davis - Graduate School of Management, University of Massachusetts Lowell, affiliation not provided to SSRN, Harvard University, Washington University in St. Louis - John M. Olin Business School, Carnegie Mellon University - David A. Tepper School of Business, affiliation not provided to SSRN, affiliation not provided to SSRN, University of California, Davis - Graduate School of Management, Dartmouth College and Georgia Institute of Technology - Scheller College of Business
Downloads 167 (241,995)

Abstract:

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platforms, data privacy, policy, monetization, choice

14.

Designing Information and Entertainment-Oriented Publications: Balancing Advertising and Programming Content

UC Davis Graduate School of Management Research Paper No. 09-05
Number of pages: 29 Posted: 15 Apr 2009
Hemant K. Bhargava and Juan Feng
University of California, Davis and University of Florida - Warrington College of Business Administration
Downloads 113 (327,163)

Abstract:

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media markets, publisher design, advertising policy, content management

15.

A Model of Sponsored Results in Intelligent Recommenders and Search Engines

UC Davis Graduate School of Management Research Paper No. 04-08
Number of pages: 35 Posted: 07 Sep 2008
Hemant K. Bhargava and Juan Feng
University of California, Davis and University of Florida - Warrington College of Business Administration
Downloads 80 (407,031)
Citation 1

Abstract:

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16.

Sale Timing Under Buyer Valuation Uncertainty: When to Endure Information Disadvantage?

Number of pages: 28 Posted: 29 Jan 2016
Hemant K. Bhargava and Rachel R. Chen
University of California, Davis and University of California, Davis - Graduate School of Management
Downloads 67 (448,538)
Citation 1

Abstract:

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advance selling, late selling, information disadvantage, state-dependent utility, intertemporal pricing, buyer valuation uncertainty

17.

A Model for Value Co-Production and Cross-Producer Bundles

Number of pages: 38 Posted: 06 Dec 2019
Hemant K. Bhargava
University of California, Davis
Downloads 64 (458,954)
Citation 1

Abstract:

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value co-creation, bundling, revenue-sharing, platforms

18.

GATE is Good for All Students

Number of pages: 3 Posted: 10 Mar 2013
Hemant K. Bhargava
University of California, Davis
Downloads 58 (481,568)

Abstract:

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gifted and talented education

19.

Platform Data Strategy

Marketing Letters (05 September 2020) https://doi.org/10.1007/s11002-020-09539-3
Posted: 08 Mar 2021
Hemant K. Bhargava, Olivier Rubel, Elizabeth J. Altman, Ramnik Arora, Jörn Boehnke, Kaitlin Daniels, Timothy Derdenger, Bryan Kirschner, Darin LaFramboise, Pantelis Loupos, Geoffrey Parker and Adithya Pattabhiramaiah
University of California, Davis, University of California, Davis - Graduate School of Management, University of Massachusetts Lowell, affiliation not provided to SSRN, Harvard University, Washington University in St. Louis - John M. Olin Business School, Carnegie Mellon University - David A. Tepper School of Business, affiliation not provided to SSRN, affiliation not provided to SSRN, University of California, Davis - Graduate School of Management, Dartmouth College and Georgia Institute of Technology - Scheller College of Business

Abstract:

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Platform, Data, Strategy, Consumers, Choice

20.

Pricing On-Demand Services: How Best to Combine Access and Usage Fees?

Indian School of Business
Posted: 06 Dec 2019
Manish Gangwar and Hemant K. Bhargava
Indian School of Business (ISB), Hyderabad and University of California, Davis

Abstract:

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Per-Unit, Per-Period, Menu of Per-Unit and Per-Period, Two-Part Tariff, Heterogeneity

21.

On the Optimality of Three-Part Tariff Plans

Operations Research (Forthcoming)
Posted: 02 Mar 2018
Hemant K. Bhargava and Manish Gangwar
University of California, Davis and Indian School of Business (ISB), Hyderabad

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pricing, three-part tarffs, two-part tariffs, allowance, fixed fee, usage fee

22.

Quality Signaling Under External Information

Posted: 15 May 2016
Hemant K. Bhargava and Juan Feng
University of California, Davis and Department of Management Science & Engineering

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Signaling, Price, Advertising, Informativeness, Information

23.

How to Price Discriminate When Tariff Size Matters

Marketing Science, Vol. 32, No. 1, 2013; pp. 111-126; DOI: 10.1287/mksc.1120.0720
Posted: 13 Nov 2013
Adib Bagh and Hemant K. Bhargava
University of Kentucky - Departments of Economics and Mathematics and University of California, Davis

Abstract:

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price discrimination, multipart tariffs, nonlinear pricing, tariff costs

24.

Retailer-Driven Product Bundling in a Distribution Channel

Marketing Science, Vol. 31, No. 6, pp. 1014-1021, 2012, DOI: 10.1287/mksc.1120.0725
Posted: 29 Jan 2013
Hemant K. Bhargava
University of California, Davis

Abstract:

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product bundling, channel conflicts, composite goods, double marginalization