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shohre haghighatnia
affiliation not provided to SSRN
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Scholarly Papers (1)
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1.
Evaluating discounts as a dimension of customer behavior analysis
Journal of Marketing Communications
Posted: 18 Nov 2021
shohre haghighatnia,
Neda Abdolvand
and
Saeedeh Rajaee Harandi
affiliation not provided to SSRN
, Alzahra University and Alzahra University
Abstract:
Clustering, data mining, customer relationship management, discount, RFM model
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