Alladi Venkatesh

affiliation not provided to SSRN

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SCHOLARLY PAPERS

2

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Scholarly Papers (2)

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1.

Mobile Marketing in the Retailing Environment: Current Insights and Future Research Avenues

Journal of Interactive Marketing, Vol. 24, pp. 111-120, 2010, Mays Business School Research Paper 2061795

Number of pages: 10 Posted: 17 May 2012

Venkatesh Shankar, Alladi Venkatesh, Charles Hofacker and Prasad A. Naik

Texas A&M University - Mays Business School, affiliation not provided to SSRN, Florida State University and University of California, Davis

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Citation 6

Abstract:

2.

Design Orientation: A Grounded Theory Analysis of Design Thinking and Action

Boston U. School of Management Research Paper No. 2012-20

Number of pages: 22 Posted: 23 Aug 2012 Last Revised: 01 Jul 2014

Alladi Venkatesh, Theresa Digerfeldt-Månsson, Frederic F. Brunel and Steven Chen

affiliation not provided to SSRN, affiliation not provided to SSRN, Boston University and affiliation not provided to SSRN

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Citation 1

Abstract:

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