Katia Campo

KU Leuven - Faculty of Business and Economics (FEB)

Naamsestraat 69

Leuven, B-3000

Belgium

SCHOLARLY PAPERS

4

DOWNLOADS

568

CITATIONS
Rank 35,484

SSRN RANKINGS

Top 35,484

in Total Papers Citations

10

Scholarly Papers (4)

1.

The Effects of Shelf Display on Online Grocery Choices

KUL Working Paper No. MO 0607
Number of pages: 23 Posted: 14 Nov 2006
Els Breugelmans, Katia Campo and Els Gijsbrechts
KU Leuven @ Antwerp, KU Leuven - Faculty of Business and Economics (FEB) and Tilburg University - Center for Economic Research (CentER)
Downloads 192 (155,858)

Abstract:

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Effects, Shelf, Choice

2.
Downloads 159 (184,023)

Abstract:

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3.

Beyond Promotion-Based Store Switching: Antecedents and Consequences of Systematic Multiple-Store Shopping

KUL Working Paper No. MO 0613
Number of pages: 42 Posted: 11 Jul 2005
Els Gijsbrechts, Katia Campo and Patricia Nisol
Tilburg University - Center for Economic Research (CentER), KU Leuven - Faculty of Business and Economics (FEB) and University of Antwerp - Faculty of Applied Economics
Downloads 144 (199,728)
Citation 10

Abstract:

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Multiple store shopping, Spatial competition, Store choice, Planning, Processes, Characteristics, Complementarity, Cost; Costs, Category, Preference, Value, Product, Shopping trip, Competition, Choice, Patterns

4.

Effectiveness of In-Store Displays in a Virtual Store Environment

Catholic University of Leuven (KUL) Dept. of Marketing and Organisation Studies Working Paper Series
Number of pages: 44 Posted: 07 Dec 2010
Els Breugelmans and Katia Campo
KU Leuven @ Antwerp and KU Leuven - Faculty of Business and Economics (FEB)
Downloads 73 (318,041)

Abstract:

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n-store displays; online retailing; online grocery shopping; market share models