Tansev Geylani

University of Pittsburgh - Katz Graduate School of Business

Pittsburgh, PA 15260

United States

SCHOLARLY PAPERS

7

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CITATIONS
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Top 40,114

in Total Papers Citations

4

Scholarly Papers (7)

1.

Image Reinforcement or Impairment: The Effects of Co-Branding on Attribute Uncertainty

McCombs Working Paper No. MKT-01-05
Number of pages: 44 Posted: 19 Jul 2005
Tansev Geylani, Frenkel Ter Hofstede and Jeffrey Inman
University of Pittsburgh - Katz Graduate School of Business, University of Texas at Austin - Red McCombs School of Business and University of Pittsburgh - Katz Graduate School of Business
Downloads 664 (28,970)
Citation 4

Abstract:

alliances, co-branding, image reinforcement, brand positioning

2.

The Impact of "One-Stop Shopping" on Competitive Store Brand Strategy

Number of pages: 35 Posted: 16 Nov 2009
Tansev Geylani, Kinshuk Jerath and Z. John Zhang
University of Pittsburgh - Katz Graduate School of Business, Columbia University - Columbia Business School and University of Pennsylvania - The Wharton School - Department of Marketing
Downloads 171 (128,583)

Abstract:

private label strategy, retail competition, distribution channels, game theory

3.

Dominant Retailers and Their Impact on Marketing Channels

Forthcoming in The Handbook of the Economics of Retail and Distribution, edited by Emek Basker, Marshall School of Business Working Paper No. MKT 01.16
Number of pages: 43 Posted: 26 Apr 2015 Last Revised: 12 Apr 2016
Anthony J. Dukes and Tansev Geylani
University of Southern California - Marshall School of Business and University of Pittsburgh - Katz Graduate School of Business
Downloads 64 (103,846)

Abstract:

4.

Bilateral Information Sharing and Pricing Incentives in a Retail Channel

Information Exchange in Supply Chain Management, ed. Albert Ha and Christopher S. Tang, Springer 2015
Number of pages: 30 Posted: 15 Jul 2015
Anthony J. Dukes, Esther Gal-Or and Tansev Geylani
University of Southern California - Marshall School of Business, University of Pittsburgh - Katz Graduate School of Business and University of Pittsburgh - Katz Graduate School of Business
Downloads 12 (246,730)

Abstract:

Supply Chain, Information Sharing, Pricing, Distribution Channel

5.

Provision of Optional Versus Standard Product Features in Competition

Forthcoming, Journal of Marketing
Posted: 04 Jan 2017
University of California, Riverside - School of Business Administration, University of Pittsburgh - Katz Graduate School of Business, University of Pittsburgh - Katz Graduate School of Business and Ewha Womans University - Graduate School of International Studies (GSIS)

Abstract:

Product Line Strategy, Product Feature Design, Game Theory, Probit Model, Automobile Market

6.

User-Generated Content and Bias in News Media

Management Science, 59:12, pp. 2655-2666
Posted: 03 Feb 2011 Last Revised: 16 Apr 2015
Pinar Yildirim, Esther Gal-Or and Tansev Geylani
University of Pennsylvania - The Wharton School, University of Pittsburgh - Katz Graduate School of Business and University of Pittsburgh - Katz Graduate School of Business

Abstract:

Media Competition, Bias in News, User-Generated Content, Product Line

7.

The Impact of Advertising on Media Bias

Journal of Marketing Research, 2012.
Posted: 12 Aug 2010 Last Revised: 17 Jan 2013
Esther Gal-Or, Tansev Geylani and Pinar Yildirim
University of Pittsburgh - Katz Graduate School of Business, University of Pittsburgh - Katz Graduate School of Business and University of Pennsylvania - The Wharton School

Abstract:

Media Competition, Bias in News, Advertising, Two-Sided Markets