Chris Storey

City University London - Sir John Cass Business School

106 Bunhill Row

London, EC1Y 8TZ

United Kingdom

SCHOLARLY PAPERS

2

DOWNLOADS

201

SSRN CITATIONS

1

CROSSREF CITATIONS

0

Scholarly Papers (2)

1.

It’s Not What You Say, It’s the Way You Say It! Effective Message Styles for Promoting Innovative New Services

Journal of Business Research, 107(1), 38-49 (2020)
Number of pages: 50 Posted: 12 Feb 2015 Last Revised: 08 Jan 2020
University of Hertfordshire - Business School, City University London - Sir John Cass Business School, City University London - Sir John Cass Business School and The University of Sydney
Downloads 201 (205,701)

Abstract:

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metaphors, narratives, figurativeness, adoption intentions, new services

2.

Mixing Rich and Asynchronous Communication for New Service Development Performance

R&D Management, Vol. 45, Issue 2, pp. 107-125, 2015
Number of pages: 19 Posted: 13 Feb 2015
Chris Storey and Helen Perks
City University London - Sir John Cass Business School and University of Manchester - Manchester Business School
Downloads 0 (875,962)

Abstract:

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