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Elishiba M. Murigi

Kenyatta University - School of Business

P.O. Box 43844

Nairobi, Nairobi 00100

Kenya

SCHOLARLY PAPERS

2

DOWNLOADS

508

TOTAL CITATIONS

0

Scholarly Papers (2)

1.

Cost Leadership Strategy, Competitive Advantage, and Performance: A Cross-Sectional Study in the Context of Milk Processing Firms in Kenya

International Journal of Management, Innovation & Entrepreneurial Research, Vol. 6, No 2, 2020, pp 64-76, 2020
Number of pages: 13 Posted: 11 Apr 2022
Paul Kimiti, Stephen M A Muathe and Elishiba M. Murigi
Independent, Kenyatta University and Kenyatta University - School of Business
Downloads 482 (151,506)

Abstract:

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Firm Performance, cost leadership strategy, competitive advantage, milk processing firms in Kenya

2.

Gender of Respondents and Performance of Functional Areas of Milk Processing Firms in Kenya

International Journal of Economics, Commerce and Management, Vol. VIII, Issue 9, Sep 2020
Number of pages: 8 Posted: 07 Apr 2022
Paul Kimiti, Stephen M A Muathe and Elishiba M. Murigi
Independent, Kenyatta University and Kenyatta University - School of Business
Downloads 26 (1,372,601)

Abstract:

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Cost leadership strategy, milk processing firms in Kenya, Gender, functional area