Noah Lim

University of Houston - C.T. Bauer College of Business

Houston, TX 77204-6021

United States

SCHOLARLY PAPERS

4

DOWNLOADS

1,578

SSRN CITATIONS
Rank 35,340

SSRN RANKINGS

Top 35,340

in Total Papers Citations

13

CROSSREF CITATIONS

15

Scholarly Papers (4)

1.

Behavioral Models of Managerial Decision-Making

Marketing Letters, Vol. 23, pg. 405-421, 2012
Number of pages: 25 Posted: 27 Feb 2012 Last Revised: 09 Jun 2012
University of Toronto - Rotman School of Management, affiliation not provided to SSRN, Duke University - Fuqua School of Business, Texas A&M University - Department of Economics, affiliation not provided to SSRN, University of Minnesota - Twin Cities, University of Toronto - Rotman School of Management, University of Toronto, University of California, Berkeley - Haas School of Business, University of Houston - C.T. Bauer College of Business, University of Arizona - Eller College of Management - Department of Economics and University of Southern California - Marshall School of Business
Downloads 915 (47,899)
Citation 9

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behavioral economics, managerial decision-making

2.

Designing Sales Contests: Does the Prize Structure Matter?

Journal of Marketing Research, Vol. 46, No. 3, pp. 325-345, 2008
Number of pages: 63 Posted: 06 Apr 2010
Noah Lim, Michael Ahearne and Sung Ham
University of Houston - C.T. Bauer College of Business, University of Houston - C.T. Bauer College of Business and University of Houston - Department of Marketing
Downloads 371 (148,269)
Citation 3

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Sales Contests, Sales Management, Experimental Economics, Field Experiments

3.

Reference-Dependence in Multi-Location Newsvendor Models: A Structural Analysis

Management Science, Forthcoming
Number of pages: 49 Posted: 16 Jun 2009 Last Revised: 07 Jul 2010
Teck Ho, Noah Lim and Haitao (Tony) Cui
University of California, Berkeley - Haas School of Business, University of Houston - C.T. Bauer College of Business and University of Minnesota - Twin Cities
Downloads 232 (241,041)
Citation 23

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Multi-location Inventory System, Newsvendor; Behavioral Operations Man- agement; Experimental Economics

4.

Experiments on Strategic Choice and Markets

Marketing Letters, 19, (3-4), 417-429, 2008, Robert H. Smith School Research Paper No. RHS 2552156
Number of pages: 13 Posted: 21 Jan 2015
Duke University - Fuqua School of Business, University of California, Berkeley - Haas School of Business, University of Michigan, Stephen M. Ross School of Business, University of Texas at Arlington, Duke University - Fuqua School of Business, University of California, Berkeley - Marketing Group, University of Texas at Dallas, University of Houston - C.T. Bauer College of Business, University of California, Berkeley - Economic Analysis & Policy Group, University of California, Santa Cruz and University of Maryland - Robert H. Smith School of Business
Downloads 60 (647,702)

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