Welthandelsplatz 1
Vienna, Wien 1020
Austria
Vienna University of Economics and Business Administration
strategic entrepreneurship, marketing, marketing strategy, entrepreneurship, strategy, SME, small and medium business,
Strategic Entrepreneurship, Strategy, Entrepreneurship, SME, Planning, Strategic Planning, Success Factors, Strategy Formulation
Cooperation agreements, Cooperation, Family firms, Interfirm alliances, Interfirm alliances, Resource management, Risk orientation, Trust relationships, Organizational change