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Shubh Majumdarr

Indian Institute of Management Ranchi

SCHOLARLY PAPERS

2

DOWNLOADS

1,440

TOTAL CITATIONS

0

Scholarly Papers (2)

1.

The Uniqlo Case: Fast Retailing Recipe for Attaining Market Leadership Position in Casual Clothing

Rutgers Business Review, Vol. 7, No. 1, 2022, pp. 61-76.
Number of pages: 16 Posted: 22 Jul 2022
Rohit Kumar and Shubh Majumdarr
Indian Institute of Management Ranchi and Indian Institute of Management Ranchi
Downloads 1,437 (34,505)

Abstract:

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Case, Strategy, Marketing

2.

Paradoxical Governance Orientations for Scaling B2B Platforms

Number of pages: 50 Posted: 16 Jun 2026
Nazrul Islam, Shubh Majumdarr, Jatin Pandey and Abhishek Behl
University of East London, Indian Institute of Management Ranchi, Indian Institute of Management Indore and Symbiosis International University
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Abstract:

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Platform scaling, platform leader, paradoxical tension, governance orientation