Pandu R. Tadikamalla

University of Pittsburgh - Operations, Decision Sciences, and Artificial Intelligence Group

United States

SCHOLARLY PAPERS

3

DOWNLOADS

351

SSRN CITATIONS
Rank 32,551

SSRN RANKINGS

Top 32,551

in Total Papers Citations

4

CROSSREF CITATIONS

22

Scholarly Papers (3)

1.

Distribution Network Redesign for Marketing Competitiveness

Shang, Jennifer, T. Pinar Yildirim, Pandu Tadikamalla, Vikas Mittal, & Lawrence H. Brown (2009) "Distribution network redesign for marketing competitiveness" Journal of Marketing, March, 73(2), 146-163. (2009)
Number of pages: 18 Posted: 16 Oct 2013
University of Pittsburgh - Katz Graduate School of Business, University of Pennsylvania - The Wharton School, University of Pittsburgh - Operations, Decision Sciences, and Artificial Intelligence Group, Rice University and GlaxoSmithKline Company
Downloads 177 (212,776)

Abstract:

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location theory, optimization, decision calculus, network design, supply chain model

2.

Dual Emphasis and the Long-Term Financial Impact of Customer Satisfaction

Vikas Mittal, Eugene W. Anderson, Akin Sayrak, & Pandu Tadikamalla. (2005). "Dual Emphasis and the Long-Term Financial Impact of Customer Satisfaction". Marketing Science, 24(4), Fall 2005, 544-555
Number of pages: 12 Posted: 25 Oct 2013
Vikas Mittal, Eugene Anderson, Akin Sayrak and Pandu R. Tadikamalla
Rice University, University of Michigan at Ann Arbor, University of Pittsburgh and University of Pittsburgh - Operations, Decision Sciences, and Artificial Intelligence Group
Downloads 93 (344,847)
Citation 5

Abstract:

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customer satisfaction; services marketing; marketing strategy and metrics

3.

Hedging Customer Risk

Cust. Need. and Solut. (2014) 1:105–116
Number of pages: 12 Posted: 14 Apr 2015
Christopher Groening, Pinar Yildirim, Vikas Mittal and Pandu R. Tadikamalla
Kent State University, University of Pennsylvania - The Wharton School, Rice University and University of Pittsburgh - Operations, Decision Sciences, and Artificial Intelligence Group
Downloads 81 (375,377)

Abstract:

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Customer portfolio, Embeddedness, Portfolio