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Tuure Tuunanen

affiliation not provided to SSRN

  • affiliation not provided to SSRN

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Signaling the Trustworthiness of Sharing Economy Platforms: Insights from Users’ First Impressions and Platform Analysis

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Signaling the Trustworthiness of Sharing Economy Platforms: Insights from Users’ First Impressions and Platform Analysis

Number of pages: 36 Posted: 13 Feb 2023
Jaana Mähönen, Tuure Tuunanen, Arto Ojala and Leona Chandra Kruse
affiliation not provided to SSRN, affiliation not provided to SSRN, University of Vaasa and University of Liechtenstein
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trust, trustworthiness, platform economy, sharing economy, digital platform, think aloud study

Signaling the Trustworthiness of Sharing Economy Platforms: Insights from Users’ First Impressions and Platform Analysis

Number of pages: 36 Posted: 13 Feb 2023
Jaana Mähönen, Tuure Tuunanen, Arto Ojala and Leona Chandra Kruse
affiliation not provided to SSRN, affiliation not provided to SSRN, University of Vaasa and University of Liechtenstein
Downloads 36

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peer-to-peer platform, sharing economy, digital platform, trustworthiness, platform design