Ruize Ma

Dalian University of Technology - School of Economics and Management

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User-Generated Content Platforms: Managing the Relationship Triangle

Number of pages: 30 Posted: 07 Jun 2023
Ruize Ma, Yunke Mai and Bin Hu
Dalian University of Technology - School of Economics and Management, University of Kentucky - Gatton College of Business and Economics and University of Texas at Dallas - Department of Information Systems & Operations Management
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Abstract:

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