Ruoqing Zhu

University of Illinois at Urbana-Champaign

Urbana, IL Champaign 61801

United States

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Scholarly Papers (1)

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Analyzing the Online Word of Mouth Dynamics: A Novel Approach

Posted: 06 Sep 2023
Xian Cao, Timothy Folta, Hongfei Li and Ruoqing Zhu
Ball State University, University of Connecticut - Department of Management, Chinese University of Hong Kong and University of Illinois at Urbana-Champaign

Abstract:

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Multi-view sequential canonical covariance analysis, canonical correlation analysis, online word-of-mouth dynamics, dimension reduction, social media