David Schmittlein

affiliation not provided to SSRN

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Does Measuring Intent Change Behavior?

Journal of Consumer Research, Vol. 20, pp. 46-61, 1993
Posted: 29 Jun 2009
Vicki Morwitz, Eric J. Johnson and David Schmittlein
New York University (NYU) - Department of Marketing, Columbia Business School - Marketing and affiliation not provided to SSRN
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Citation 12

Abstract:

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