Jonathan Elms

affiliation not provided to SSRN

SCHOLARLY PAPERS

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Scholarly Papers (1)

1.

'It's in His Eyes': The Negotiation and Interpretation of Masculinity using the Dolce Et Gabbana's 2005 Print Advertising Campaign

4th Workshop on Interpretive Consumer Research, EIASM, Marseilles
Number of pages: 3 Posted: 20 Mar 2009
affiliation not provided to SSRN, affiliation not provided to SSRN, affiliation not provided to SSRN and Department of Marketing, School of Business and Economics, Linnaeus University
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Abstract:

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Dolce et Gabbana's ads, masculinity