Jim Spaeth

Sequent Partners

New York City, NY

United States

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Scholarly Papers (1)

1.

Marketing Meets Finance

Number of pages: 48 Posted: 30 Jan 2007
affiliation not provided to SSRN, Sequent Partners and Sequent Partners
Downloads 901 (17,033)

Abstract:

Marketing, finance, SG&A expenses, R&D, advertising, marketing risk, earnings quality, stock valuation