Weizhe Yang

School of Management, University of Science and Technology of China

Hefei, Anhui

China

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“ New Product Development ”

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From Innovation to Market: A Competitive Analysis of R&D, Licensing, and Product Strategies

Number of pages: 38 Posted: 06 May 2024

Weizhe Yang and Yaozhong Wu

School of Management, University of Science and Technology of China and National University of Singapore - Business School

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